An Analysis of Data Quality: Professional Panels,Student Subject Pools,and Amazon's Mechanical Turk

Data collection using Internet-based samples has become increasingly popular in many social science disciplines, including advertising. This research examines whether one popular Internet data source, Amazon's Mechanical Turk (MTurk), is an appropriate substitute for other popular samples utilized in advertising research. Specifically, a five-sample between-subjects experiment was conducted to help researchers who utilize MTurk in advertising experiments understand the strengths and weaknesses of MTurk relative to student samples and professional panels. In comparisons across five samples, results show that the MTurk data outperformed panel data procured from two separate professional marketing research companies across various measures of data quality. The MTurk data were also compared to two different student samples, and results show the data were at least comparable in quality. While researchers may consider MTurk samples as a viable alternative to student samples when testing theory-driven outcomes, precautions should be taken to ensure the quality of data regardless of the source. Best practices for ensuring data quality are offered for advertising researchers who utilize MTurk for data collection.     

From indirect to direct rule? Transnational policy planning bodies and global governance in the COVID crisis

The origins of contemporary supra-national power go back to the second British Empire, which, unlike the first, faced organized labor as a potential revolutionary force. The formation of the Rhodes–Milner Group was meant to better manage the formation of the public mood, and the Boer War in South Africa demanded close integration of imperial affairs. A central figure in the Rhodes–Milner Group, Lord Esher, was also the architect of the Committee of Imperial Defense, created to take up the latter task. Esher's idea of a secretariat confidentially preparing solutions to issues of the day before they emerged in the public domain was introduced into the structure of international organizations after World War I and the Russian Revolution. Escher also laid the foundations of today's model of transnational politics in which groups such as Bilderberg or the Trilateral Commission and many others, shape certain areas of consensus before the public is allowed to make its voice heard. In this process, the circumvention of democracy has assumed the nature of an outright assault on it. In the process the World Economic Forum, formally joining forces with the United Nations, has become the most visible supranational body applying direct rule.