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461.
A scenario study was conducted to determine the impact of identity congruence on selection decisions. Participants were provided identical resumes for either Alejandro or Consuela followed by information from reference checks. Hypotheses were developed to test the impact of finding out information that called into question the Latino/a identity of the applicants. Results were strongest for gender and, consistent with the study's hypotheses, participants favored Alejandro prior to the reference check information. The results also demonstrated the importance of conducting reference checks as the evaluations between the applicants were equalized once the additional information was provided. © 2014 Wiley Periodicals, Inc.  相似文献   
462.
Utilizing perceived organizational support (POS) as the mechanism linking HR practices to employee behaviors in the workplace, we examine a broad set of HR practices in order to understand the relative importance of each HR practice (i.e., those that explain incremental variance over other practices) in influencing employee behaviors. We differentiate between discretionary and transactional HR practices to test the discretionary investment requisite of POS theory. The results show that of the eight discretionary practices, only participation and decision making directly influenced the extra‐role behaviors that employees exhibit, and only training and development directly impacted the customer‐oriented behaviors. Furthermore, one of the transactional HR practices was found to have a direct effect on organizational citizenship behavior. Our findings indicate that the performance management process, promotional opportunities, participation, and involvement in decision making affect how employees behave toward the customer and the extra‐role behaviors they exhibit. Furthermore, this occurs through the view employees develop of the organization as a place to work. That is, these four HR practices demonstrate to employees that they are valued, and, in turn, this feeling of being appreciated impacts their commitment to delivering high‐quality service to the customer and going beyond their job responsibilities. Implications for research and practice are discussed. © 2012 Wiley Periodicals, Inc.  相似文献   
463.
The proposed panel Markov‐switching VAR model accommodates changes in low and high data frequencies and incorporates endogenous time‐varying transition matrices of country‐specific Markov chains, allowing for interconnections. An efficient multi‐move sampling algorithm draws time‐varying Markov‐switching chains. Using industrial production growth and credit spread data, several important data features are obtained. Three regimes appear, with slow growth becoming persistent in the eurozone. Turning point analysis indicates the USA leading the eurozone cycle. Amplification effects influence recession probabilities for Eurozone countries. A credit shock results in temporary negative industrial production growth in Germany, Spain and the USA. Core and peripheral countries exist in the eurozone. Copyright © 2016 John Wiley & Sons, Ltd.  相似文献   
464.
465.
The meanings held by events are sometimes transferable to a brand through sponsorship. The perceived sponsor-property fit affects brand evaluations. This research hypothesizes that in the case of a sponsorship portfolio, the source of image transfer can be composite, and brand image association may depend on the perceived fit between sponsorships. Building on theories of social cognition and categorization, this research proposes two dimensions of fit: sponsorship category relatedness and event personality fit. Two experiments show that categorical relatedness between sponsorships not only leads to the creation of a unified brand personality for the sponsor, but also enhances brand meaning consistency and clarity. Central category-related traits cue a category membership framework that integrates sponsorships in the portfolio. Under conditions of category ambiguity, the impact of event personality fit emerges. Interestingly, the findings suggest that sponsored properties having a “spiky” brand personality (having both high and low performance on dimensions) may communicate most clearly in a portfolio.  相似文献   
466.
Although prior research has examined the relationship between perceived autonomy and perceived service climate, a dearth of studies exist that have explored the boundary conditions of the perceived autonomy–perceived service climate relationship. To this end, this study draws on self-determination theory and the job characteristics model to develop a multi-level model that examines the relationship between perceived autonomy and perceived service climate and how this relationship alters at varying levels of store-level tenure diversity. Based on matched data from service employees and customers from a national chain of retailers, the findings indicate that perceived autonomy is positively associated with employee's perception of service climate. However, this relationship was qualified by a curvilinear (U-shaped) moderating effect of store-level tenure diversity. Perceived autonomy had a greater impact on perceived service climate at low and high levels compared to moderate levels of tenure diversity. Implications for advancing theory in service retailing are discussed along with strategic ramifications.  相似文献   
467.
The relationship between attitude toward the advertisement (Aad) and intentions to buy (Ib) is a controversial one. The present research examines the potential for a direct relationship between Aad and Ib within an on‐line advertising context, substituting Asite (attitude toward the Web site) for Aad. The article replicates previous findings with respect to the four competing Aad models they tested. The article then predicts and finds a significant Asite → Ib path based on an opportunity and motivation perspective. In terms of opportunity, Web sites contain nonproduct information that is independent of traditional measures of brand attitude (Ab), such as security, ease of use, transactional capabilities, which are likely to affect Ib. Further, on‐line consumers are motivated to process this information when they visit a Web site because they cannot directly examine the products they are considering. Evidence for the opportunity and motivation perspective is provided by the decomposition of Asite into its claim and non‐claim components and assessment of the Asite → Ib path across levels of motivation to process. Implications for on‐line advertisers are discussed. © 2005 Wiley Periodicals, Inc.  相似文献   
468.
Farmer-to-farmer extension (FFE) has received considerable interest in developing countries due to a decline in government extension services. There are, however, questions as to how FFE can be improved to enhance effectiveness and sustainability of the approach. One area that may hold the key is to understand volunteer farmer-trainer (VFT) motivations. Informal and formal interviews were held with VFTs in a smallholder dairy development project in Kenya, Uganda and Rwanda. Data were collected on the reasons why VFTs became trainers and why they continue to train. Findings of the study showed that VFTs were motivated by a combination of intrinsic and extrinsic factors. These factors are not static; they change over time. Gaining knowledge and skills as well as altruism were found to be the most important motivating factors for becoming trainers in the three countries. However, a few years after becoming trainers, income earned from selling inputs and specialized services associated with training was an important motivating factor to VFTs in Kenya. In Uganda gaining knowledge and skills remained the most important whereas in Rwanda, a new motivation, increased demand for training, was the most important reason for continuing to train. These findings point to the fact that the general reasons that motivate VFTs irrespective of context are similar; however, the importance attached to motivations is context specific. These motivations can provide insights into which incentives can be enhanced to improve effectiveness and sustainability of FFE.  相似文献   
469.
This study examines the effects of the two dimensions of web aesthetics, aesthetic formality and aesthetic appeal, on consumers' perceived online service quality and satisfaction during service encounter. The findings showed that, between task-oriented and task-free consumers, the patterns of the effects of the two dimensions of web aesthetics on perceived online service quality and satisfaction are dissimilar. However, regardless of the presence or absence of purchase tasks, aesthetic formality significantly influences perceived online service quality, and aesthetic appeal significantly influences satisfaction. In addition, the effect of aesthetic appeal on satisfaction is negative for task-oriented consumers. Managerial implications on how to manipulate web aesthetics to achieve superior online service quality and high consumer satisfaction are offered.  相似文献   
470.
Migration is an important risk‐reduction strategy for households in developing countries. In this paper, we examine the impact of rainfall variability and irrigation availability on short‐term migration decisions in India. Our results show that both rainfall shocks and the availability of irrigation impact the decisions of households to dispatch migrants. For irrigation, we find that migration responds to costs and that deep fossil‐water wells, which provide a constant source of water, eliminate any benefit of short‐term migration. This suggests that regions with access to more secure and stable sources of water are less likely to rely on migration as an income‐smoothing mechanism, at least in the short run. Whether this holds in the long run will depend on the continued stability and availability of irrigation water.  相似文献   
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