The value relevance of corporate restructuring charges

We document in this study that investors react positively to restructuring that is expected to be successful in improving firm performance. Investors’ reaction is significantly negative to unsuccessful firms when the magnitude of restructuring charges is high. Our results also show that investors’ reaction is significantly positive to restructuring that is intended to save costs through “workforce reduction” and “facility closings/consolidations”, but it is insignificant when restructuring is undertaken to recognize decline in asset values by asset write-offs and/or write-downs. Investor reaction is measured by 12-month buy-and-hold abnormal returns, whereas successful restructuring to improve the firm performance is based on the change in operating performance, measured by the industry-adjusted return on equity (ROE), over two subsequent years after restructuring.

The Value Relevance of Network Advantages: The Case of E–Commerce Firms

We show that network advantages constitute an important intangible asset that goes unrecognized in the financial statements. For a sample of e–commerce firms, we find that network advantages created by Web site traffic have substantial explanatory power for stock prices over and above traditional summary accounting measures such as earnings and book value of equity. Also, network advantages are positively associated with one–year–ahead and two–year–ahead earnings forecasts provided by equity analysts. When we allow network advantages to be endogenously determined by managerial actions, we find that at least part of the value relevance of network effects stems from the presence of affiliate referral programs and higher media visibility.     

A Balanced Scorecard for State U's Facilities Management Division?*

This case introduces students to building and implementing a balanced scorecard (BSC) in a setting with which they are familiar — cleaning, maintenance, management, and construction of a university's buildings and grounds. Students are asked to construct or critique a BSC for the facilities management division of a university. This may lead to a discussion of the causal linkages implied in the BSC and how one would implement a BSC in a governmental setting.     

Are less-favored environments over-invested? The case of rice research in India

Allocation of research resources between favorable and unfavorable rice-growing environments is analyzed in this paper using the case of India. The resource allocation in rice research for all ecosystems of India is approximated by the full-time equivalent (FTE) of scientist time spent in research. This was estimated through a survey of all major public research organizations involved in rice research. The FTEs were adjusted for any cost differences per scientist time across the rice growing environments. Unadjusted FTEs indicated a high congruence in resource allocation while adjusted FTEs showed slight under investment in rainfed environment. The use of equity weights amplified the extent of under investment in rainfed environments. It is concluded that, in the case of rice research, rainfed environments in India remain under-invested moderately. Options for addressing this imbalance and the overall implications for resource allocation are discussed.     

When consumers and brands talk: Storytelling theory and research in psychology and marketing

Storytelling is pervasive through life. Much information is stored, indexed, and retrieved in the form of stories. Although lectures tend to put people to sleep, stories move them to action. People relate to each other in terms of stories—and products and brands often play both central and peripheral roles in their stories. To aid storytelling research in consumer psychology, this article develops a narrative theory that describes how consumers use brands as props or anthropomorphic actors in stories they report about themselves and others. Such drama enactments enable these storytellers to experience powerful myths that reflect psychological archetypes. The article includes findings from case study research that probes propositions of the theory. Implications for consumer psychology and marketing practice follow the discussion of the findings. © 2008 Wiley Periodicals, Inc.     

Estimating loss of ecosystem services due to paddy straw burning in North-west India

Crop residue burning is severe in rice–wheat cropping system of North-western states (Punjab, Haryana, Uttarakhand, and western Uttar Pradesh) of India, where mechanized harvesting of rice using combine harvesters is a common practice, and management of leftover residue in the short window of 10–15 days for timely sowing of wheat is a formidable task. Moreover, there is a lack of user-friendly, cost-effective, and economically viable options and, around 23 million tonnes of rice residue is burnt annually in the region. Burning biomass not only pollutes environment but also results in loss of appreciable amount of plant’s essential nutrients. Straw burning releases soot particles, nitrogen oxides, sulphur dioxide, carbon dioxide, carbon monoxide, and polycyclic aromatic hydrocarbons, thus causing serious deterioration in atmospheric quality and human health hazards. We attempted to identify and quantify the environmental cost of paddy straw burning in North-west India. Using extant coefficients, it is estimated that cost of paddy residue burning is INR (Indian National Rupee) 8953?per?ha, and the social cost of burning is INR 3199 crores per annum in the region.     

Using Wellness Services to Position and Promote Brand India

As travelers seek different experiences from different destinations, it is essential for destinations to create unique travel experiences on an emotional, physical, intellectual, and even spiritual level. The purpose of this article is to present a rationale for promoting brand India as a provider of wellness services. The article also discusses international literature on destination branding and wellness tourism. The success and shortcomings of India's current tourism campaign, and opportunities and challenges that come with branding India as a wellness destination are presented.     

Impact of mergers on the corporate performance of acquirer and target companies in India

Mergers and acquisitions become the major force in the changing environment. The policy of liberalization, decontrol and globalization of the economy has exposed the corporate sector to domestic and global competition. It is true that there is little scope for companies to learn from their past experience. Therefore, to determine the success of a merger, it is to be ascertained if there is financial gain from mergers. It is very important to study the liquidity performance of those companies to test whether those companies have sufficient liquid assets to meet its current obligations. The present study is limited to a sample of companies which underwent merger in the same industry during the period of 2002-2005 listed in one of the Indian stock exchange namely Bombay Stock Exchange. It is proposed to compare the liquidity performance of the thirteen sample acquirer and target companies before and after the period of mergers by using ratio analysis and t-test during the study period of three years. The study found that the shareholders of the acquirer companies increased their liquidity performance after the merger event.