Underdevelopment through isolationism? Dependency theory in retrospect

Until the mid seventies the dependency theory could be relied upon to stimulate lively debate, but nowadays it seems to arouse little interest. There are several reasons for this, a fundamental one being the fact that many of the central tenets of dependency theory have since had to be qualified, to some extent as a result of empirical studies by the theory’s proponents themselves. This article examines the modification of certain aspects of the theory, such as its claim to explain underdevelopment and its recommendations as to the development strategy to follow.     

Decision Support Systems in Marketing

The practical application of decision support systems in marketing is still in its infancy, even though academic research has been recommending the use of such systems for years. This is largely due to the lack of a single, generally applicable decision support system. The specific requirements and problems of management are too dissimilar to make the development of one universal decision support system feasible. However, improved PC performance, enhanced market survey methods such as conjoint measurement, and further developed programming tools permit the varying requirements to be fairly flexibly met. The following article describes state-of-the-art know-how regarding the practical utilization of such systems, and addresses the preconditions for employing them. We have included many examples gathered from our own experience with numerous applications.     

LAFTA’s successes and failures

The Latin American Free Trade Association (LAFTA), established by the Treaty of Montevideo in 1960, was an attempt by the participating countries to seek a way out of the dilemma of declining demand for their exports, on the one hand, and the inadequacy of a solely inward-looking strategy in development policy, on the other.     

Entrepreneurship in Europe

This article focuses on the changes in attitude and venture capital provision that the author believes are necessary to rekindle the spirit of entrepreneurship in Europe. The article goes on to discuss technology clusters and the role of stock markets. It then describes the way the Cambridge-based Amadeus venture capital company sets about the venture capital process. It concludes with a plea for entrepreneurship centres to be set up in each university and for some changes in government policy.     

The Impact of Academic Research on Business Practice Experiences from Marketing

In the past four decades, academic researchers have developed a variety of concepts they claim are relevant to business practice. This article analyzes the impact of eight of these concepts from a decision-oriented perspective. Four of them – econometric models, diffusion models, causal analysis and mental accounting – have yet to exert a significant influence on business practice. In contrast, concepts like price decisions and structures, conjoint measurement, decision support systems and pricing processes – all developed to solve practical problems – have proven to be highly useful. It seems evident that overly complex methodology, abstract reasoning and the reliance on incidental data substantially hinder the success of concepts in practice. On the other hand, concepts that provide managers with economically valuable insights are well-received in business practice. The impact of practical experience on the definition of research projects has remained limited. This is due less to the reluctance of the parties involved and more to the objective obstacles such as confidentiality and the complexity of problems. Academic researchers are encouraged to more assertively seek out research guidance from business practitioners, and practitioners should more actively provide recommendations needed for relevant research.     

FOCUS: The New Germany A United Germany in the New Europe

Last October the German Ambassador to Britain delivered the annual Gresham Special Lecture in Gresham College in the City of London. The text of His Excellency's lecture is reproduced here with permission.     

Emerging powers as fact and metaphor: Some European ideas

Emerging powers appear to be rather diverse although some of them, like China and India, are mapping the world. They can be countries or regions, social scapes and flows, economic networks or global cities. They emerge after several decades of global flexible capitalism and the rise of regional networks and city-states. In order to meet contemporary challenges, emerging powers need the experience of coherence of older homogeneities as well as the complexities of extended, differentiated societies and social structures. This new step in recent globalization has to be mediated and understood. The European cultural memory of conflict, mediation and negotiation may enable Europeans to let emerging powers grow beyond the world of traditional empires and their global economies, beyond the worlds of nation-states and their international economy, and beyond the world of liberal empires and their global economy. This reflexivity and complexity may enable the social sciences to play an important public role, which they have not had for many decades, if they understand their moment.