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61.
Raghubir  Priya  Menon  Geeta 《Marketing Letters》2001,12(2):145-155
This paper examines a boundary condition of the ease-of-retrieval effect shown to affect risk perceptions of AIDS (Raghubir and Menon 1998; R&M). R&M had shown that when AIDS-related behaviors were difficult (vs. easy) to recall, people reduced their estimates of contracting AIDS, based on an inference that the more difficult an item was to recall, the smaller the population of behavioral experiences in memory, from which it was drawn. In this paper, we show that when people can attribute recall difficulty to task contingencies (i.e., the difficulty is not informative about their own behavioral experience), the content of the information recalled from memory, rather than the ease with which such information was recalled, affects judgments. In such a scenario, framing the recall task as one that causes AIDS leads to perceptions of higher risk versus one that prevents AIDS. Theoretically, these results show that the use of information accessibility as a cue is based on inferences about the population from which the information is drawn. Managerially, the results suggest that risk perceptions are based on contextual cues that affect content and accessibility of memory-based information.  相似文献   
62.
Respondents typically underreport socially undesirable behaviors and overreport socially desirable behaviors because of a social desirability bias. This not only leads to biased data, but also has important implications for health-care marketers interested in encouraging people to perform in more socially desirable ways. This article investigates the effects of providing counterbiasing information on reducing this social desirability bias. Study 1 investigates whether information that a socially desirable behavior is performed less frequently than expected reduces the extent of overreporting. In Study 2, alternative methods of presenting information about the target behavior are studied. The data demonstrate that counterbiasing information is more effective when the referent is a population base rate versus an individual, and is moderated by the wording of the frequency, such that the counterbiasing is more effective when the frequency is worded as an actual number versus a percent. Implicaitons for questionnaire design and health-care marketing are discussed. ©1996 John Wiley & Sons, Inc.  相似文献   
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64.
Earlier studies have shown that stronger equity-based incentives for CEOs are generally associated with better corporate performance and higher values. In this article, the authors report the findings of their recent study of the effects of promotion-based "tournament" incentives for non-CEO executives (or "VPs") on corporate performance for a large sample of companies during the 12-year period from 1993-2004.
The study's main finding is that such tournament incentives, as measured by the pay differential between the CEO and VPs, were associated with better corporate operating performance and higher corporate stock returns. Moreover, tournament incentives, as one would expect, appeared to be more effective when CEOs were nearing retirement—but less effective when the firm had a new CEO (and even weaker when the new CEO was an outsider).  相似文献   
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66.
This article studies changes in computer use and work discretion and intensity in the EU-15 between 1995 and 2015. We document that while the proportion of workers using computers has increased from 40 per cent to more than 60 per cent, there remain significant differences between countries even within the same occupations. Several countries have seen a significant increase in computer use even in low-skilled occupations generally assumed to be less affected by technology. Overall, the great increase in computer use between 1995 and 2015 coincided with a period of modest deterioration of job quality in the EU-15 as a whole, as work discretion declined for most occupational and educational groups, while work intensity increased slightly for most of them. Our OLS results exploiting variation within country-occupation cells point to a sizeable positive effect of computer use on work discretion, but to no effect on work intensity. Our instrumental variable estimates point to an even more benign effect of computer use on job quality as measured by work discretion and work intensity. Hence, the results suggest that the (moderate) deterioration in the quality of work observed in the EU-15 between 1995 and 2015 has occurred despite the spread of computers, rather than because of them.  相似文献   
67.
Entrepreneurial performance is almost always confounded with firm performance. In this paper we argue for an instrumental view of the firm by formally showing that entrepreneurs can amplify their expected success rates by designing their careers as temporal portfolios that exploit contagion processes embedded in serial entrepreneurship. The advantages to holding concurrent portfolios that exploit heterogeneity are well known. The same advantages may be achieved in the serial context through contagion. Our model exploits an observation due to William Feller on the near equivalence of the two, statistically speaking. It also leads to empirically plausible implications about the size distribution of firms in the economy and illustrates the relevance of considering firms and entrepreneurs as distinct loci of analysis.  相似文献   
68.
We exploit a comprehensive new panel dataset on retailbank branch locations in 233 neighborhoods (local markets) in the metropolitan area of Antwerp to describe (i) how between 1991 and 2006 the patterns of bank presence, entry, exit and choice deeply evolve and (ii) whether and how changes in these “on the ground” patterns systematically diverge across Antwerp’s different, highly segregated neighborhoods. We show that over the 15-year period under study entry and exit dynamics substantially intensify, the level change in branch desert grows significantly, and bank choice markedly declines; and that between 1996 and 2001, these changes are robustly associated with the neighborhood average income. In doing so, we advance a new technique for generating spatial measures that both minimize the discretization bias and can be reliably linked to neighborhoods. We demonstrate that the resulting measures are indeed more precise than traditional count measures.  相似文献   
69.
Research summary: Mental models, reflecting interdependencies among managerial choice variables, are not always correctly specified. Mental models can be underspecified, missing interdependencies, or overspecified, containing nonexistent interdependencies. Using a simulation model, we find that under‐ and overspecification have opposite effects on exploration, and thereby, performance. The effects are also opposite, depending on whether a manager controls all choice variables. The mechanism underlying our results is a feedback loop: misspecified mental models influence managerial learning about the effectiveness of choices; this learning guides how the environment is explored, which in turn, affects which information will be generated for future learning. We explore implications of these results for strategic management and introduce the notion of “cognitive fit” between the mental model of the decision‐maker and the strategic environment. Managerial summary: Managers often rely on mental models to guide their decision‐making. These mental models, however, are often misspecified, that is, more or less complex than the situation managers are facing. Using a simulation model, we study the consequences of such misspecified mental models. We find that the performance implications of misspecified mental models crucially depend on whether the manager controls all choice variables. We identify situations in which simpler mental models are better than overly complex ones, and vice versa. Copyright © 2015 John Wiley & Sons, Ltd.  相似文献   
70.
This paper analyzes patterns of foreign direct investment in India. We investigate how labor conflict, credit constraints, and indicators of a state's economic health influence location decisions of foreign firms. We account for the possible endogeneity of labor conflict variables in modeling the location decisions of foreign firms. This is accomplished by using a state‐specific fixed effects framework that captures the presence of unobservables, which may influence investment decisions and labor unrest simultaneously. Results indicate that labor unrest is endogenous across the states of India, and has a strong negative impact on foreign investment.  相似文献   
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