Cognitive,affective, conative,and action loyalty: Testing the impact of inertia

Research increasingly emphasizes the significance of customer loyalty to a firm's success. In order to provide a clearer understanding of hotel customers’ loyalty-formation process, this study proposed and tested an extended Oliver's (1997) four-stage loyalty model by employing a multi-dimensional approach for each attitudinal loyalty stage while considering the moderating impact of inertia. The original model was slightly altered to improve its fit and predictive ability. Results from the structural model generally supported proposed paths among the variables in the model (cognitive, affective, and conative loyalty components and action loyalty) and verified the mediating roles of study variables in forming action loyalty. Further, findings from structural group comparisons using invariance tests indicated that the links from satisfaction to commitment and intention and from intention to action loyalty were stronger for the low inertia group, supporting the moderating role of inertia. Implications are discussed, and limitations of this study are briefly outlined.     

加拿大总督戴维·约翰斯顿访渝 在重庆大学探讨双方教育科技领域合作机会

正我的5个女儿有4个都来过中国学习或参加交流项目,其中有两个汉语都讲得很不错。出国学习给她们带来很大的提升,希望你们以后能得到同样的体会和经历。2017年7月11日,加拿大总督戴维·约翰斯顿一行访问重庆,在美丽的南滨路,与计划前往加拿大学习的部分中国学生共进火锅晚餐,并寄语中国青年:希望你们通过在加拿大的学习生活,变得更有好奇心、包容心、判断力和同理心,这些可贵的特质将伴随你们成长。     

Are lodging customers ready to go green? An examination of attitudes,demographics, and eco-friendly intentions

This study attempted to answer the following research questions: (1) Do eco-friendly attitudes affect hotel customers’ environmentally friendly intentions to visit a green hotel, to spread word-of-mouth about a green hotel, and to pay more for a green hotel?; (2) If so, which facet of attitudes has the greatest impact?; (3) How do their expressed intentions differ across gender, age, education, and household income?; (4) How do such expressed intentions differ based on the existence of previous experience staying at a green hotel? A total of 422 cases were used to answer the research questions. Findings indicate that customers’ green attitudes are, in general, significantly associated with their expressed intentions to visit a green hotel, to spread word-of-mouth about a green hotel, and to pay more for it. Gender differences in such intentions were found, and the intentions were affected by their previous experiences with a green hotel. However, the eco-friendly intentions did not significantly differ across age, education, and household income.     

Switching intention model development: Role of service performances,customer satisfaction,and switching barriers in the hotel industry

The intricate relationships among core service and service encounter performances, customer satisfaction, and switching barriers in the formation of satisfaction and switching intention were examined in this study. A field survey was conducted at upper-midscale hotels. The results of the structural analysis revealed that both core service and service encounter performances significantly affected customer satisfaction, and satisfaction completely mediated the effects of service performances on switching intention. In addition, findings from the tests for metric invariances indicated that components of switching barriers (switching costs, relational investment, and lack of alternatives’ attractiveness) moderated the relationships between satisfaction and switching intention. In particular, the role of satisfaction derived from service performances in decreasing hotel guests’ intention to switch is greater when they perceive high switching costs, relational investment, and lack of alternatives’ attractiveness. Based on study findings, theoretical and practical implications are identified and discussed.     

The relationships among overall quick-casual restaurant image,perceived value,customer satisfaction,and behavioral intentions

The purpose of this research is to explain the relationships among overall quick-casual restaurant image, perceived value, customer satisfaction, and behavioral intentions in the quick-casual restaurant industry. The findings indicate that overall quick-casual restaurant image significantly influences perceived value, and overall quick-casual restaurant image and perceived value had a significant role in influencing customer satisfaction. Additionally, overall quick-casual restaurant image, perceived value, and customer satisfaction are significant predictors of customers’ behavioral intentions. Finally, customer satisfaction can act as a partial mediator in the relationship between overall quick-casual restaurant image/perceived value and behavioral intentions. Furthermore, we discuss the theoretical and managerial implications of the findings and future research ideas.     

能力验证在实验室质量控制中的作用

能力验证是利用实验室间比对来确定实验室检测或校准能力的活动,是判断和监控实验室内部质量控制方法是否有效的手段之一,它有利于纠正或证明实验室的检测结果,有效消除偏差,对分析结果起到校准和复核作用.能否有效地实施能力验证,在实验室质量控制中起着非常重要的作用.本文通过对山西省水环境监测中心自己组织的能力验证比对实验的分析与评价,阐述了这一重要理念.     

对国有企业经济主导作用的再认识

国有企业是政府干预经济的重要手段。国有企业在国民经济中的主导作用主要是指国有企业要在经济发展中承担全局性、长远性、战略性职能这一点 ,而不是指国有企业在经济的各个领域直接承担了多少活动。国有企业在社会经济系统中发挥主导作用的具体方式需要随国民经济的动态演化过程不断变化。国有企业在国民经济中的比重不可能一成不变。     

Exact inference for progressively Type-I censored exponential failure data

For reasons of time constraint and cost reduction, censoring is commonly employed in practice, especially in reliability engineering. Among various censoring schemes, progressive Type-I right censoring provides not only the practical advantage of known termination time but also greater flexibility to the experimenter in the design stage by allowing for the removal of test units at non-terminal time points. In this article, we consider a progressively Type-I censored life-test under the assumption that the lifetime of each test unit is exponentially distributed. For small to moderate sample sizes, a practical modification is proposed to the censoring scheme in order to guarantee a feasible life-test under progressive Type-I censoring. Under this setup, we obtain the maximum likelihood estimator (MLE) of the unknown mean parameter and derive the exact sampling distribution of the MLE under the condition that its existence is ensured. Using the exact distribution of the MLE as well as its asymptotic distribution and the parametric bootstrap method, we then discuss the construction of confidence intervals for the mean parameter and their performance is assessed through Monte Carlo simulations. Finally, an example is presented in order to illustrate all the methods of inference discussed here.     

基层部队士官择偶现状研究

基层部队士官是作战部队的骨干力量,在部队建设中起着重要的作用。随着社会环境的日新月异和军队改革的深入发展,当代士官的婚恋发生着悄无声息的衍变,带有深刻的时代印记和鲜明的职业特点。