Quality Assurance Certification for Hospitality Marketing,Sales and Customer Services

The article proposes that there is a need to extend quality assurance schemes to encompass marketing and customer services. The hospitality industry's involvement in the consideration of quality assurance schemes is discussed and the degree to which they have been accepted. An explanation of the Marketing Quality Assurance Scheme (MQA) is presented with detailed examples of the objectives to be met in assuring the quality of marketing, sales plans and customer service. The study concludes that quality assurance schemes for services and marketing are essential for the hospitality industry, in order to guarantee the quality of provision and to offer a bridge from quality assurance to the concept of Total Quality Management.     

Brexit: How Will UK Agriculture Fare?

There is little doubt that Brexit would have significant implications for UK agriculture, a sector with strong trade links to the EU and strong reliance on CAP income support. This article reports preliminary results from employing a Computable General Equilibrium Model, a Partial Equilibrium Model and Farm Level Models to explore selected trade and domestic policy scenarios post‐Brexit. These allow for the estimation of changes in producer prices, production and farm incomes against a baseline scenario of continued EU membership. Under a Free Trade Agreement with the EU, agricultural impacts are relatively modest. By contrast, unilateral removal of import tariffs has significant negative impacts on prices, production and incomes. Adoption of the EU's WTO tariff schedule for all imports favours net importers (e.g. dairy) and harms net exporters (e.g. sheep). Given the strong dependence of most UK farms on direct payments, their removal worsens negative impacts of new trade arrangements and offsets positive impacts. Impacts vary across different types and sizes of farm, but also regionally. However, the period of adjustment to new trade and domestic policy conditions may prove very challenging for a large number of farm businesses.     

Monetary Policy Rules with Model and Data Uncertainty

In this paper we examine the prevalence of data, specification, and parameter uncertainty in the formation of simple rules that mimic monetary policymaking decisions. Our approach is to build real-time data sets and simulate a real-time policy-setting environment in which we assume that policy is captured by movements in the actual federal funds rate, and then to assess what sorts of policy rule models and what sorts of data best explain what the Federal Reserve actually did. This approach allows us not only to track the performance of alternative rules over time (hence facilitating a type of model selection among competing rules), but also to more generally assess the importance of the data revision process in the formation of macroeconomic time series models. From the perspective of real-time data, our results suggest that the use of data that are erroneous, in the sense that they were not available at the time decisions could have been made based on forecasts from the rules, can lead to the selection of quantitatively different models. From the perspective of finding a rule that best approximates what the Federal Reserve Board (Fed) has actually done (and hence from the perspective of finding a rule that best approximates what the Fed will do in the future), we find that (i) our version of “calibration” is better than naïve estimation, although both are dominated by an approach to rule formation based on the use of adaptive least-squares learning; (ii) rules based on data that are not seasonally adjusted are more reliable than those based on seasonally adjusted data; and (iii) rules based solely on preliminary data do not minimize mean square forecast error risk. In particular, early releases of data can be noisy, and for this reason it is useful to also use data that have been revised when making decisions using policy rules.     

Rising Wage Inequality, Returns to Education and Labour Market Institutions: Evidence from Ireland

Institutional factors and increased supply of skilled labour have been advanced in an effort to explain why some countries have experienced smaller increases in earnings dispersion and in returns to education than the USA and the UK. Ireland has had a highly centralized wage bargaining structure and the supply of skilled labour has increased sharply in recent years; hence, relatively little change in earnings dispersion might be expected. We compare the distribution of earnings in Ireland in 1987 and 1994 and find a surprisingly large growth in earnings dispersion. In addition, using a decomposition technique, we find that much of this is accounted for by increasing returns to measured.     

On the Function Coefficient, Euler's Theorem, and Homogeneity in Production Theory

This paper makes three related points useful in teaching first-year graduate production theory. First, the local applicability of the classical function coefficient idea for short-run nonhomogeneous production technologies is shown for returns to scale, satisfaction of second-order and total conditions for profit maximization, and delineation of the economic region of production in factor space. Second, the general applicability of Euler's Theorem results to nonhomogeneous (variable-proportional-return) cases is developed. Lastly, it is shown that short-run, nonhomogeneous production/yield functions are fully consistent with long-run linear homogeneity.     

Selecting a hotel and determining salient quality attributes: a preliminary study of mature british travellers

The paper presents the findings of a survey of 104 mature British travellers, who rated the importance of 38 hotel attributes when selecting a hotel or judging its quality, through a self‐administered questionnaire distributed at local branch meetings of societies for mature people. Respondents had high expectations of hotel service quality. They were a discerning group, placing greater emphasis on value for money than on actual price or discounting alone. The findings highlighted the importance placed on service staff attitude and behaviour. Leisure facilities were found to be relatively unimportant, but certain mature‐specific attributes pertaining to mobility limitations were found to be salient to an important proportion of respondents. Significant differences were identified according to gender, age and retirement status, indicating that the mature market is heterogeneous. Copyright © 2000 John Wiley & Sons, Ltd.