Uniform pricing effect: The influence of uniform pricing on product value judgement and purchase intention

Uniform pricing, which is a pricing strategy that sets a unified price for all products in the store or all products in the same category, is becoming increasingly popular over the past decades. However, scarce attention has been paid to investigating its impact on consumer behaviour. This research investigates the influence of uniform pricing on product value judgements and purchase intentions. Four studies demonstrate that uniform pricing (vs. non-uniform pricing) could induce stronger promotion perception, which leads to more positive product value judgements and purchase intentions. Moreover, price sensitivity and product involvement moderate this effect, and this effect only exists for high price-sensitive consumers and low product involvement consumers.     

Cross-national consumer research using structural topic modelling: Consumers' approach-avoidance behaviours

This study introduces structural topic modelling (STM), a sophisticated unsupervised machine-learning algorithm for text analysis, to compare Indonesian and Malaysian Muslim consumers' approach-avoidance behaviours toward Korean beauty products using social media data. The STM results revealed 16 topics for each country, including new common themes belonging to K-beauty culture and wannabe Korean skin. Intriguing differences were also observed between these countries. Korea-related constructs, such as Korea's image and wannabe Korean skin, were approach factors for only Indonesians. Korean cosmetic brand-specific topics were extracted for only Malaysians and were significantly associated with their behavioural responses. Unsuitable Korean beauty products and domestic product preferences were avoidance factors for Indonesians, but new product risks and conflicts between Muslim and Korean cultures for Malaysians. We demonstrate that STM is a helpful tool in cross-national research for corroborating and extending the existing theoretical frameworks. The practical implications are also provided for global marketers.     

Does it matter where you invest? The impact of foreign direct investments on domestic job creation and destruction

This study examines how foreign direct investment (FDI) affects domestic employment by using unique division-level data of Japanese firms. Contrary to most previous studies focusing on the effect of FDI on net employment growth, we decompose it into job creation (JC) and job destruction (JD) for each individual firm. We find that FDI destination plays an important role: FDI to Asia increases JC, whereas FDI to Europe/North America decreases it; furthermore JD decreases, regardless of FDI destination. A frictional search-and-matching model with heterogeneous jobs can explain the differential effects. The model provides additional predictions on JC and JD by job type, which are also empirically confirmed.     

Asymptotic subadditivity/superadditivity of Value-at-Risk under tail dependence

This paper presents a new method for discussing the asymptotic subadditivity/superadditivity of Value-at-Risk (VaR) for multiple risks. We consider the asymptotic subadditivity and superadditivity properties of VaR for multiple risks whose copula admits a stable tail dependence function (STDF). For the purpose, a marginal region is defined by the marginal distributions of the multiple risks, and a stochastic order named tail concave order is presented for comparing individual tail risks. We prove that asymptotic subadditivity of VaR holds when individual risks are smaller than regularly varying (RV) random variables with index −1 under the tail concave order. We also provide sufficient conditions for VaR being asymptotically superadditive. For two multiple risks sharing the same copula function and satisfying the tail concave order, a comparison result on the asymptotic subadditivity/superadditivity of VaR is given. Asymptotic diversification ratios for RV and log regularly varying (LRV) margins with specific copula structures are obtained. Empirical analysis on financial data is provided for highlighting our results.     

不同生计模式下六盘山区易地扶贫搬迁移民生计资本耦合协调研究——以甘肃省古浪县为例

[目的]探究易地扶贫搬迁移民的生计耦合协调有助于全面了解移民的生计问题,对提高移民可持续生计能力及后续发展提供参考。[方法]文章以甘肃省古浪县易地扶贫搬迁家庭为研究对象,通过2019—2021年实地访谈和问卷调查等方法对移民家庭的生计状况进行调查,选取测度指标并计算各类移民的生计资本值,根据移民收入来源对生计模式进行分类,运用耦合协调度模型分析各生计模式下移民5项生计资本间的关系。[结果]（1）生计资本内部耦合水平总体较低,处于低度耦合和失调衰退等级;（2）非农型的生计资本耦合度和协调度最高,分别为0.299和0.230,是最为接近中度耦合和过渡协调阶段的生计模式;（3）两类兼业户的次之,处在（0.15,0.3）的区间内,属于低度耦合和衰退协调的中高级阶段;（4）纯农户的较低,为0.172和0.223,处于低度耦合和协调衰退的中阶段;（5）补贴户的最低,耦合度、协调度均在（0,1）的区间,处在低度弱耦合和恶性失调等级。[结论]古浪县不同生计模式下易地扶贫搬迁移民的生计资本存量和差距,导致其耦合协调性较差、差异较大。     

Workforce diversity and financial statement readability

The Securities and Exchange Commission has associated readability with a range of linguistic features largely determined by the language style of the information producers, including sentence length and the use of personal pronouns, familiar words, surplus words and active voice. We examine the impact of a firm's workforce ethnic diversity on its financial statement readability. Based on linguistic literature, we argue that a more diverse workforce increases the linguistic heterogeneity of the inputs into financial statements, hindering financial statement readability. We show that financial statement readability decreases with the ethnic diversity of the workforce, and that this effect is more pronounced for firms located in a community with a high crime rate or low social capital. We also find that the market reacts less to the earnings surprises of firms with less readable financial statements. We further find that the impact of white-collar employee diversity on readability is greater than that of blue-collar employee diversity. The results of robustness tests suggest that workplace diversity does not reduce firms' overall information production quality, which rules out the alternative explanation that employee diversity hinders financial statement readability through increasing employee conflict and communication errors. Overall, our study suggests that workforce diversity is an important determinant of financial statement readability.     

PPP模式下轨道交通项目干系人动态管控

公私合营PPP模式作为基础设施项目融资建设的新方式,在城市轨道交通项目中的应用已成为新的研究热点。PPP项目结构复杂、参与方众多,决策和设计阶段的干系人管理对项目顺利实施有较大影响。根据利益相关者理论,在识别徐州城市轨道交通项目干系人,并对其进一步细分的基础上,详细分析了徐州城市轨道交通项目各干系人的期望与要求,提出了基于全寿命周期的项目干系人动态管控,可从主体识别、参与动力、参与过程以及绩效评价机制4个方面提高管理效率,为PPP模式下项目干系人管理策略决策提供一种新思路,对于同类项目管理实践具有一定指导意义。     

非对称合作网络中网络位置与创新绩效的关系——以吉利汽车为例的案例研究

利用扎根理论方法,以吉利汽车为例,对吉利汽车通过全球研发、跨国联盟、内部修炼等在创新合作网络发展的不同时期所占据的不同网络位置与创新绩效的关系进行了研究,并分析了企业家精神在两者间的中介作用。结果表明:占据网络中介和富含结构洞的网络位置能使企业获得更高的创新绩效;在两种不同的网络位置——中心位置和中介位置与创新绩效的关系中,企业家精神均起中介作用。     

基于循环修正的城市房地产泡沫程度评价研究

房价高涨引发了学者们对我国城市房地产泡沫的争议。本文将理论研究与实证分析相结合,对我国房地产市场的泡沫程度进行研究,利用客观评价方法——主成分分析法,和主观评价方法——模糊层次分析法,针对我国房地产市场泡沫程度分别进行指标选择和评价,最后利用循环修正的思想对中国城市房地产泡沫评价体系进行修正、校对。通过对35个城市的房地产市场泡沫程度的评价,最后得出结论:35个城市房地产市场存在不同程度的泡沫,沿海城市的泡沫程度高于内陆城市。     

研发服务价值共创研究

以价值网络理论为基础,以研发服务所处价值网络为研究视角,以研发服务价值共创为研究对象,基于价值星座和服务价值网络观点,探讨了企业如何构建自身的研发服务价值网络。通过网络内部的连接点与网络间的连接点,实现研发服务价值共创,以期为研发服务业提高价值创造效率和效果提供理论指导。