The willingness of heritage tourists to pay for perceived authenticity in Pingxi,Taiwan

Authenticity plays an important role in heritage tourism. Previous studies have employed secondary data to assess the value of authenticity. This study goes further and empirically measures the intrinsic value of authenticity directly by integrating both qualitative and quantitative methods. The study was conducted in Pingxi, Taiwan and used open-ended questions to guide respondents to construct their own perceived authenticity. The respondents were asked whether they were willing to pay for what they had described. Four hundred and three valid responses were obtained. By using the dichotomous choice method and logistic distribution function, the willingness to pay (WTP) was estimated as NT$233. The study compiled 15 items to measure perceived authenticity based on previous literature and on-site visitor surveys. Three factors were derived by employing exploratory factor and confirmatory factor analyses. Discriminant analysis showed that intra-personal authenticity has a greater impact on WTP than object-related and inter-personal authenticity. This study might be the first empirical study to propose three independent concepts of authenticity, and to estimate the intrinsic value of perceived authenticity. The paper concludes suggestions that contribute both to theories of authenticity and applications by heritage management agencies.     

城市居民体育健身休闲制约与休闲参与的影响关系——基于福州市的实证分析

人类争取真正意义上的休闲过程其实也是克服各种休闲制约的过程.体育健身休闲日益成为我国城市居民主要休闲活动之一.发展群众体育,倡导全民健身也成为推进"健康中国"国家战略的重要内容.研究城市居民体育健身休闲制约因素及其对休闲参与的影响程度,不仅有助于了解城市居民体育健身休闲参与的制约特征,且对优化城市体育健身休闲空间的人本化建设及管理决策提供一定的指导意义.文章基于929份福州居民健身休闲制约因素与休闲参与的调查问卷,采用主成分分析和结构方程模型,实证探讨福州市居民体育健身休闲制约因素与休闲参与的影响关系.研究结果表明:个人制约、服务管理、人际制约、环境状况和休闲机会是影响城市居民体育健身休闲参与的五大重要因素.其中,个人制约因素对休闲参与的直接影响程度最大,其次是服务管理和人际制约因素,环境状况因素直接影响程度最小,而休闲机会因素则间接影响居民体育健身休闲参与.此外,城市居民体育健身休闲参与还受到五大制约因素之间不同程度的交互影响,从而表现出复杂性效应的特征.     

To go or not to go: travel constraints and attractiveness of travel affecting outbound Chinese tourists to Japan

The fast growth of the Chinese economy has transformed Chinese outbound tourism into one of the major players in the tourism industry worldwide. However, Chinese outbound tourists may still encounter travel constraints in some countries, such as Japan, which has had a close and complicated relationship in history with China. This study adopted the qualitative approach by applying focus group and in-depth interviews to investigate and triangulate the travel barriers affecting Chinese outbound travel to Japan. The findings indicated that domestic nationalist sentiment played a key constraining role in influencing Chinese outbound travel decision-making, followed by current political factors, while quality products and service, as well as social environment encouraged tourists to travel. This research also found that visitors and non-visitors have perception differences in terms of travel barriers and attractiveness of travel.     

基于双层规划模型的铁路货运定价研究

铁路货物运输收入作为铁路行业最主要的收入,其货运定价关系到整个铁路企业的发展;货物运输改革以后,如何根据市场的需求科学灵活地定价成为关键.从广义运输费用出发,建立能够全面反映真实情况的各运输方式的广义运输费用,并分析货流在OD间各交通运输方式下满足的是用户最优原则(UE)还是系统最优原则(SO),考虑到铁路运输企业对于运价的制定影响货主对运输方式的选择,货主又反过来影响铁路运输企业对于运价的制定这一真实情况来建立双层规划模型,并在下层模型中考虑到运价影响总需求量,提出更为完善的适用于铁路货运定价制定的双层规划模型.     

组织学习对饭店持续创新能力的影响研究

在全球经济转型背景下,饭店为推动服务创新,满足顾客消费需求的多变性,越来越重视组织学习.文章以长沙、三亚高星级饭店为例,运用结构方程模型(SEM)进行了饭店组织学习对持续创新能力的影响研究,发现知识共享、知识运用、知识记忆对技术创新、制度创新和支持创新的影响较强,知识获取对制度创新和支持创新的影响较弱;饭店必须综合考虑知识获取、知识共享、知识运用、知识记忆等要素对服务创新的影响,才能有效提升饭店持续创新能力,保持领先的竞争优势.     

Impact of financial/economic crisis on demand for hotel rooms in Hong Kong

The main objectives of this study are (1) to identify the factors that influence the demand for hotel rooms in Hong Kong and (2) to generate quarterly forecasts of that demand to assess the impact of the ongoing financial/economic crisis. The demand for four types of hotel room from the residents of nine major origin countries is considered, and forecasts are generated from the first quarter of 2009 to the fourth quarter of 2015. Econometric approaches are employed to calculate the demand elasticities and their corresponding confidence intervals, which are then used to generate interval demand predictions. The empirical results reveal that the most important factors in determining the demand for hotel rooms in Hong Kong are the economic conditions (measured by income level) in the origin markets, the price of the hotel rooms and the ‘word of mouth’ effect. Demand for High Tariff A and Medium Tariff hotel rooms is estimated to have experienced negative annual growth in 2009 due to the influence of the financial/economic crisis, whereas that for High Tariff B hotel rooms is thought to have grown in 2009 after having decreased in 2008. The demand for tourist guesthouse rooms is expected to be the least affected by the crisis. Overall demand is predicted to recover gradually from 2010 onwards.     

Assessment of the Partnership Quality between Travel Agencies and Health Care Organizations on the International Medical Tourism Market in Taiwan

The medical tourism literature lacks insight into related issues of these types of partnerships. Those that integrate multiple perspectives into one research framework are especially rare. This study evaluated and compared the influence of external environment uncertainty, trust, and resource dependence perspectives on the quality of interorganizational partnerships in the international medical tourism market and quantified these elements using external environment uncertainty assessment on the international medical tourism development. The research sample was based on a survey from 161 travel agency managers in Taiwan. This study found that external environment uncertainty has direct negative impact on trust and resource dependence has a positive influence on interorganizational partnership. Moreover, trust has a significant impact on partnership quality while resource dependence does not. Therefore, medical travel agents should extend their network of trustworthy health care organization partners in order to improve performance, decrease their self-risk, collect information, and avoid missed opportunities.     

堤坡混凝土板裂缝成因及防治措施

在太子河干流治理过程中,混凝土护坡板在浇筑过程中出现了裂缝,严重影响护坡的内在和外观质量。通过现场论证、分析,寻找原因,采取防治措施,避免了裂缝在初凝后形成,保证了混凝土的外观质量。     

雷达测雨在水文学中的应用--影响预报精度的因素分析

雷达测雨的误差以及水文模型自身的结构和尺度问题等的复杂性，导致了水文预报的精度不理想、这在一定程度上阻碍了雷达测雨技术在水文学中的应用、文中在回顾雷达测雨技术在水文学中已发挥的重要作用的同时，着重对预报精度影响较大的若干因素进行探讨和分析，并就将来雷达测雨技术更好地应用于水文学的研究提出几点建议．     

三维有自由表面问题的数值模拟研究

本文采用求解三维弱可压流动模型及带浮力修正的Ｋ－ε两方程湍流模型的方法，用有限差分法数值求解，研究了有密度差的污染物在复杂流场中的对流扩散规律。文中给出一种简单而有效的处理自由面边界的方法，并详细地给出一个三维弱可压的流体动力学计算方法，数值计算表明本文的方法能较好地给出自由面的变化规律、流场的非定常过程及预测了污染物的对流扩散规律。