零售产业通路费现象及我国公共政策的选择

国内外有关零售产业通路费是促进竞争还是限制竞争的争论存在重大分歧。这些分歧导致政府无法为通路费建立和实施一个明确的指导方针 ,而只能根据已有的反垄断法对具体的案例进行裁决。现阶段 ,我国通路费运作中存在许多问题 ,比如名目繁多 ,且收取过程中存在违法行为等等。因此 ,我国政府应加强调查研究 ,尽快制定相关法律规范通路费的运作     

中国期货市场价格发现功能实证研究

从已有的和本文的实证研究结果来看，我国国内期货价格与现货价格之间以及国内外期货价格之间基本上存在着长期均衡关系。从实际情况来看，我国商品生产者与经营者利用期货市场价格信息，发挥期货市场价格发现功能的事例在不断增多。但与期货市场应有的功能相比，我国期货市场的价格发现功能还没有得到应有的发挥。为此，一方面要进一步完善我国期货市场价格形成机制，另一方面要进一步提高我国期货市场价格信息的指导作用和国际市场的定价权。     

我国银行卡产业市场结构与绩效的实证研究

文章以市场集中率和赫希曼-赫芬达尔指数为衡量指标,研究了我国银行卡产业的市场结构类型及其发展趋势,实证分析了我国银行卡产业市场结构和绩效之间的关系。结果表明,我国银行卡产业的市场结构在2003年之前属于寡头垄断型,现正向垄断竞争型过渡;银行卡企业的市场份额对其绩效具有正向的影响,而银行卡产业市场集中度对银行卡企业的绩效具有负的影响;中小银行卡企业的银行卡交易额年度增长量明显大于大银行卡企业。文章同时对我国银行卡产业的发展提出了具体的政策建议。     

民营旅行社在中国的发展

通过民营企业东星旅行社借助汉口国旅的“壳资源”进军出境旅游业务的事例，探讨民营资本向旅行社行业扩张时，面临的各种制度壁垒和其他困难，并联系中国加入世贸带来的机遇和挑战，对民营旅行社的发展和扩张提出了系列想法和建议。     

发展资本市场构建嘉兴板块促进地区经济快速发展

资本市场作为现代经济核心的重要组成部分，反映了社会化生产规律的先进经营方式和组织形式，代表着社会主义市场经济先进生产力发展要求，对推动国有企业改革，完善社会保障体系，调整经济结构，筹集社会资金，促进地区经济发展具有极为重要的作用。该文在分析了资本市场对促进嘉兴经济的作用和嘉兴市上市公司的现状基础上，就如何做强做大“嘉兴板块”进行了探讨。     

论养老保险制度中政府与市场的关系

从经济学视角考察了一般意义上政府和市场关系的发展脉络。以此作为理论依据，对养老保险制度中政府与市场的职能定位做出了具体划分，进而得出了充分发挥政府和市场的共同作用，完善中国当前养老保险制度的相关启示。     

审计费用的决定因素——来自我国B股上市公司的数据分析

审计费用的决定因素一直是国外会计审计学界关注的热点问题之一。基于我国B股上市公司数据，以2001年～2003年我国B股的上市公司为样本，对境外审计师的审计收费展开研究可发现：2001年度审计费用的决定因素并不明显，且与事务所规模的关系不显性；在2002年和2003年，审计费用与总资产和事务所规模成显性相关。究其原因，主要是声誉机制、信息披露制度和我国审计市场竞争激烈等因素所致。     

胶东地区非物质文化遗产的保护与利用

非物质文化遗产的保护与利用一直都是大家关注的热门话题。不少学者专家提出了很多保护民间传统文化遗产的方法措施。提出非物质文化遗产的概念，然后介绍胶东地区非物质文化遗产的主要内容，最后针对该地区的实际情况提出适合胶东非物质文化遗产保护和开发的出路一与休闲旅游市场开发相结合。     

Micro-level product-market dynamics: Shared knowledge and its relationship to market development

This work draws on consumer and psychology research to explain sociocognitive aspects of product-market dynamics at a higher level of specificity than prior research. The authors extend the field’s understanding of market-shaping shared knowledge through a theory-informed discussion of how shared product knowledge comes to exist and how it changes as product markets develop. They define shared knowledge as the aspects of product representations that are common across the minds of market actors, making it possible for them to understand one another. The authors also discuss ways to track shared knowledge content that is expressed in market narratives. As the characteristics of shared knowledge are explained and linked to stages of product-market development, the authors develop a set of researchable propositions to guide future research. The theoretical arguments and propositions in this article complement extant marketing strategy research by integrating individual-level consumer theory with market evolution models. José Antonio Rosa (jose.rosa@case.edu; Ph.D., University of Michigan) is an assistant professor of marketing at Case Western Reserve University. His research interests include product markets as sociocognitive phenomena, embodied knowledge in consumer and managerial sensemaking, consumer illiteracy and coping, commitment and motivation among members of network marketing organizations, and buying group satisfaction. His research has been published in marketing and management publications, including theJournal of Marketing and theAcademy of Management Journal. Before entering academia, he worked in the automotive and information systems industries. Jelena Spanjol (jspanjol@tamu.edu; Ph.D., University of Illinois) is an assistant professor of marketing at Texas A&M University. Her research interests include product market dynamics, product portfolio management, innovation, sensemaking, and organizational and managerial cognition in marketing strategy. Her research has been published in marketing and management publications, including theJournal of Marketing and several book chapters. Before academia, she worked in the scientific software industry.     

Corporate social responsibility and marketing: An integrative framework

This article introduces a conceptualization of corporate social responsibility (CSR) that emphasizes the role and potential contribution of the marketing discipline. The proposed framework first depicts CSR initiatives as the actions undertaken to display conformity to both organizational and stakeholder norms. Then, the article discusses the managerial processes needed to monitor, meet, and even exceed, stakeholder norms. Finally, the analysis explains how CSR initiatives can generate increased stakeholder support. Isabelle Maignan (imaignan@feweb.vu.nl) is an assistant professor of marketing at the Vrije Universiteit in Amsterdam in the Netherlands. Her research focuses on corporate social responsibility and its marketing dimensions in an international setting. Her work has appeared in theJournal of the Academy of Marketing Science, theJournal of International Business Studies, theJournal of Business Research, theJournal of Advertising, among other journals and conference proceedings. O. C. Ferrell (oc.ferrell@colostate.edu) is chair and a professor of marketing at Colorado State University. His research focuses on marketing ethics and corporate social responsibility. His work has appeared in theJournal of Marketing, theJournal of Marketing Research, theJournal of the Academy of Marketing Science, theJournal of Public Policy and Marketing, as well as other leading journals. In addition, he is the coauthor ofMarketing: Concepts and Strategies, Business Ethics: Ethical Decision Making and Cases, Business and Society: A Strategic Approach to Corporate Citizenship, Marketing Strategy, and other textbooks.