国内外短视频平台营销模式对比研究——以抖音和Tik Tok为例

短视频集成了文本和视频、创作和分享,与普通的图文营销相比,视频营销更直观,能激发消费者的购买欲望。巨大的短视频流量为企业提供了不可估量的商业价值。因此,本研究主要对抖音和Tik Tok的营销模式进行了比较,分析了两者在内容、受众和交互方式上的差异,并总结了国际版Tik Tok在全球范围内蓬勃发展的原因。可以看出,视频营销将成为更多企业的最佳选择,视频营销具有巨大的潜力和广阔的前景。     

北京与国际城市的比较研究

21世纪初,北京提出建设国际化国际上大都市的战略目标,到2010年基本建立起国际化大都市的框架.为了评价北京国际化程度,论文选取了人口、经济、公共交通、航空运力和国际组织等几个主要指标,选择了国际上公认的国际城市纽约、东京、伦敦、巴黎、新加坡和香港等与北京进行比较,量化北京与国际城市的距离,提出加快国际化步伐的具体措施.     

重庆直辖前后农村居民消费与收入纵向对比实证分析

本文运用Keynesian的绝对收入假设消费函数模型，充分考虑重庆直辖前后的差异，将消费与收入的数据分为直辖前和直辖后两个阶段分别进行协整检验并建立误差修正模型，然后对两个阶段所表现出的显著差异进行纵向对比分析，最后提出当前形势下刺激农村居民消费扩大的政策建议。     

Combining forecasts: some results on exchange and interest rates

The aim of this work is to investigate whether the combination of forecasts plays an important role in the improvement of forecast accuracy Particular attention is paid to: (a) the methods of forecasting (the methods compared are neural networks, fuzzy logic, GARCH models, switching regime and chaotic dynamics); (b) combining the forecasts provided by the different methods. This work has also the aim of revising a short-term econometric forecast using a longer-term forecast. The revision process usually runs the opposite way (revision is made on a longer-term forecast using a short-term one to reflect the current available information, but it is not excluded that it is possible to proceed as described above. Daily data from the financial market is used. Some empirical applications on exchange and interest rates are given.     

浙江省规模以上工业企业科技人力资源配置现状及区域比较

科技在国家竞争力中起着关键作用。科技人力资源对于企业的生存和发展至关重要。文章从数量和密度上分析了浙江省规模以上工业企业科技人力资源的发展现状,在企业科技人力资源评价体系构建的基础上,运用主成分分析方法,对浙江省11个城市规模以上工业企业的科技人力资源水平进行评价,提出了浙江省规模以上工业企业科技人力资源发展的建议。     

国内外股票期权激励机制比较研究

通过介绍美国和日本的股票期权激励机制,并与我国的股票激励机制进行比较分析,提出了关于我国股票期权在公司治理、市场建设和法律法规方面的建议。     

Attribute differences between U.S. GAAP and IFRS earnings: An exploratory study

In this study we explore attribute differences between U.S. GAAP and IFRS earnings. Our study is motivated by the ongoing harmonization process in accounting standard setting as well as by recent convergence projects by the FASB and the IASB. We test two market-based earnings attributes, i.e., value relevance and timeliness, as well as two accounting-based earnings attributes, i.e., predictability and accrual quality. These attributes are tested for German New Market firms as they are allowed to choose between IFRS and U.S. GAAP for financial reporting purposes. Overall, we find that U.S. GAAP and IFRS only differ with regard to predictive ability. The fact that U.S. GAAP accounting information outperforms IFRS also holds after controlling for differences in firm characteristics, such as size, leverage and the audit firm. However, our results also seem to suggest that these differences are not fully valued by investors, as we do not observe significant and consistent differences for the value-relevance attribute.     

劳动力市场的横向分割与纵向分割之比较

本文以劳动力市场的横向分割与纵向分割两种分割系统为线索,力求对分割理论和现实情况进行勾勒与诠释,主要从生成因素、经济效应、应对之策三个维度对两者展开比较,试图对该研究领域的诸多观点进行梳理与整合。     

大同思想与西方空想社会主义之比较

大同思想是自中国古代开始的一种美好的社会理想，西方空想社会主义是16世纪伴随着资本主义社会的建立而产生的。它们在内容上有各自的特点，在反对私有制、提倡公有制、计划经济，贤人治国和民主原则，教育思想以及平均与平等思想等方面各有一些看法。