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21.
Daniëlle N. M. Bleize Marjolijn L. Antheunis 《Journal of Marketing Communications》2019,25(4):403-420
Previous empirical studies have identified several factors that seem to play a role in determining purchase intent in virtual worlds; three-dimensional online environments in which users interact while represented by their avatars. So far however, a clear overview of these factors is lacking, and the question that remains is what factors affect purchase intent most. Therefore, this study aims to create an overview of factors that influence users’ purchase intent in virtual worlds, and to subsequently identify the most influential factors. To conduct this review, relevant literature was gathered using a variety of search engines and keywords. An article had to explicitly study factors influencing purchase intent in virtual worlds in order to be included in this review. This search method resulted in a selection of twelve relevant articles that were used for further analysis. Results show that perceived enjoyment, social influence, customization and ease of use are important factors that influence purchase intent in virtual worlds. Enjoyment of the virtual world, beliefs and attitudes of others, avatar customization, and easy-to-use virtual world applications can thus increase users’ willingness to purchase products in the virtual world. Practical implications as well as limitations and suggestions for future research are discussed. 相似文献
22.
利用按年龄和死亡时间收集的死亡数据 ,本研究提供了一种新的生命表计算方法。该方法的优点是利用了原有的死亡分布模式 相似文献
23.
当下单一的生存观,造成了空前的精神危机,个体的生命呈现着心甘情愿的被物质功利奴役的状态,导致了近现代以来个体生命普遍的虚无主义以及伴随一生的焦虑感。福柯的"生存美学"可以让个体重新打量自己的生活心态与世界的关系,以追求个体美的生命体验的心态去生存,则生命会呈现出更辽阔的风景。 相似文献
24.
This research explores the entangled relationships between tourism, ageing and well-being in later life. We challenge the universal connotations of old age and “ageing well” and see their relationships with tourism as dynamic processes, in which older people are continuously producing different meanings and fulfilling personal quests over life courses. Using the contextualist and temporal lens, four scenarios of the evolving relationships between tourism and ageing well were identified from the lived experiences and travel histories of 48 Chinese senior travelers. The results demonstrate that how tourism affects ageing well are shaped by senior travellers' early life and travel experiences, the personalised conceptions attached to tourism and well-being, which are indeed complex responses to their personal, social and cultural contexts. This research unveils vivid pictures of Chinese older adults’ leisure lives, and highlights the urgency to develop relevant tourism policies and marketing strategies to cater for their changing needs. 相似文献
25.
This study investigates the determinants of gender-specific life expectancy across US states over the period 1995–2007. We employ a production function specification where life expectancy depends on health expenditure, income, education and lifestyle variables, allowing for spatial effects. Empirical results suggest that education attainment and health expenditure are the main factors behind improving longevity, whereas smoking bears a strong negative influence. For robustness purposes, we also use health spending as well as education criteria, apart from geographical ones to model interstate spillovers. In the former case, states with similar health expenditure are ‘neighbors’ and affect positively the life expectancy process. If education is applied instead of health spending together with geographic proximity, the spatial correlation is insignificant, i.e. education ‘neighbors’ do not affect life expectancy. Our findings do not imply significant gender differences regarding health production. The results suggest that health care policy will have to focus on wider economic and social considerations, like education and lifestyle changes, except medical care provision in order to exploit the full potential for life expectancy improvements of the US population. 相似文献
26.
电力客户具有生命周期,电力客户生命周期是指电力客户关系水平随时间变化的发展轨迹,它描述了客户关系从一种状态(一个阶段)向另一种状态(另一阶段)运动的总体特征。本文的研究目标就是基于电力客户的特殊性,提出了电力客户生命生命周期的划分及各阶段的特征。给出了表征电力客户关系发展水平的变量,对各个表征变量,在电力客户生命周期周期各阶段的变化趋势进行分析和研究,并根据各表征变量在各生命周期不同阶段的变化情况,给出典型的电力客户生命周期曲线。从而分析、研究并建立电力客户的生命周期模型,基于生命周期理念,提出新的电力客户细分方法,即:基于电力客户生命周期理念的客户分类,并针对不同细分客户制定相应的营销策略。 相似文献
27.
本文首先研究了企业履行社会责任的模式并提出了企业社会责任的层次模型;其次,将企业需求与个人需求在企业生态学的范畴下进行了类比,提出了企业需求层次模型,并将企业需求归纳为企业履行社会责任的动力;再次,本文运用企业生命周期原理,将企业成长状况看作是衡量企业具有一定的履行社会责任能力的体现;最后,通过将企业需求、企业能力与企业社会责任进行匹配探讨,揭示了企业履行社会责任的动力和能力原理及其可能的行为,并得出了一些有意义的结论。 相似文献
28.
郭鹰 《广西经济管理干部学院学报》2006,18(3):23-26
生命周期的概念适合于公司治理文化的研究,公司治理文化生命周期的各阶段具有其各自的特点。文章认为通过预测公司治理文化生命周期曲线上所处的位置,可以预测公司治理文化的变化趋势,解释产生变化的原因,据此制定出一系列的管理对策,以实现公司治理文化的可持续发展。 相似文献
29.
New Zealand (NZ) dairy farms used to be the lowest input and most efficient dairy farms of the world. However, intensification of the traditional pasture-based system has occurred over the last decade and has not always been accompanied by increased efficiency. The purpose of this paper is to produce an updated reference of the eco-efficiency of NZ dairy farm systems and to analyse the implications of intensification on their eco-efficiency. Results for an average NZ dairy farm system were compared with those for three dairy farmlet systems representing a wide range in intensification practices. A low input system (LI) (no N fertiliser, no brought-in feed supplement, stocking rate of 2.3 cows/ha) was compared with an N-fertilised farm system (NF) (170 kg fertiliser-N/ha/year, 3 cows/ha) representing a first level of intensification and with an N-fertilised and maize silage supplemented system (NFMS) (170 kg fertiliser-N/ha/year, 13 t DM maize silage/ha/year, 5.2 cows/ha), representing a possible future intensification option. Their eco-efficiency in terms of milk production and land use was compared using Life Cycle Assessment (LCA) methodology. NZ dairy farm systems rely on favourable temperate climate conditions and long-term perennial ryegrass/white clover pasture, to achieve eco-efficient milk production and land use compared to European systems. However, intensification of NZ dairy farms was shown to be detrimental to their eco-efficiency in terms both of milk production and land use functions and could greatly reduce their advantage compared to European systems. The eco-efficiency of LI was very high whatever the functional unit which is remarkable from an LCA perspective. NF and NFMS had a similar eco-efficiency except for energy use which corresponded to the most critical hot spot of NFMS. All studied NZ systems presented some areas for improvement where some new technologies available for dairy farms might play a promising role in the future. Finally, it should be highlighted that the comparison with European studies based on the literature available needs validation through a more comprehensive study using harmonised methodology and assumptions across countries. 相似文献
30.
乡镇企业与小城镇良性互动的对策思考 总被引:3,自引:0,他引:3
发展乡镇企业和小城镇,是中国解决农业、农村、农民问题的两个重大战略和根本方针,而二者又是互相影响、相互制约的。它们的协调发展对发展农业、富裕农民、繁荣农村、实现国民经济的快速健康发展具有重要意义。应坚持保护农业和农民利益、市场化、法制化等原则,从宏观和微观方面采取得力措施,实现二者的良性互动。 相似文献