Sponsorship programmes and corruption in sport: management responses to a growing threat

Abstract

Sponsorship programmes are increasingly being exposed to the threat of corruption in sport. Several recent notable cases of corruption have exposed sponsors and their investments to significant perceived pressures including negative consumer associations with athletes, teams and officials that have been found guilty of engaging in corrupt activity. How sponsors respond to such instances of corruption in sport forms the basis of this paper. Drawing from an analysis of corruption cases (n = 2089), the paper initially examines the nature of corruption in sport. Through interview data (n = 21), it subsequently identifies key factors that sponsors should take into consideration when deciding upon a course of action to mitigate any potential effects of corrupt activity by a sporting property they are associated with. Finally, the paper discusses those courses of action.     

刑事涉财产执行中的案外人权益救济——以案外人权益救济程序的当事人构造为视角

刑事涉财产执行程序因采取移送执行模式而被误认为不存在申请执行人，使得刑事涉财产执行程序及其衍生的案外人权益救济程序过分依赖执行法院的职权主义。在刑事附带民事诉讼裁判、追缴或责令退赔违法所得并返还被害人判项、责令被免予刑事处罚的被告人赔偿被害人损失判项的执行程序中，案外人权益救济程序原则上应以被害人为申请执行人，并参照适用民事强制执行程序中的案外人权益救济制度。其他刑事涉财产执行程序应以检察机关为申请执行人。除非出现被执行人逃避执行或者案外人对执行标的提出排除执行请求等特殊情形，作为申请执行人的检察机关通常无须现实参加执行程序。     

“Going natural”: Black women’s identity project shifts in hair care practices

Hair care, a seemingly mundane consumption practice, is packed with sociocultural meanings and constitutes an important realm of identity work for consumers. Drawing upon existing literature on consumer identity projects, this paper investigates the experiences of urban, Black women in Kenya as they disengage from the normative practice of altering their natural hair texture using chemical straighteners (a practice that conforms to Eurocentric beauty ideals of straight, flowing hair), and adopt the non-normative hair care practice of “going natural,” in which they embrace their natural hair texture and hairstyles. This paper traces the historical, sociocultural, and political events that underpin the normative ideology associated with the identity marker of natural Black hair, and how this ideology influences the women’s “going natural” experience. Findings reveal tensions that emerge in the women’s identity project disengagement and reconstruction process, and how the women navigate their position as they reimagine their embodied identity quest.     

Antecedents and outcomes of digital influencer endorsement: An exploratory study

The advertising and marketing literature have established that celebrity endorsements constitute an effective way to enhance attitudes toward brands and increase purchase intents. However, there are no relevant studies on digital influencers. This study addresses the research gap by examining the effect of digital influencers' attractiveness and the effect of the congruence between a digital influencer and a brand on consumer attitudes and purchase intentions. By applying structural equation modeling to a sample of 307 followers of digital influencers, a model was tested and group analysis was performed for two categories (“entertainment & video games” and “fashion & beauty”). The results show that both brand attitudes and purchase intentions are influenced by the digital influencer's attractiveness (which includes both likeability and familiarity) and by the congruence between the digital influencer and the brand. This study makes several contributions to both theory and practice, which are highlighted in this paper.     

中国现阶段的工业品市场营销模式初探

随着中国市场经济的快速发展、科技水平的提高以及中国加入WTO,工业品的市场竞争将更加激烈。对于中国现阶段的工业品来讲,由于行业、企业、产品特点及销售对象不同,各公司的营销策略各有不同,尤其对市场营销模式需要进一步探索。     

The Law and Economics of Marriage Contracts

Growth in property ownership has raised the stakes in the distribution of financial assets on divorce. Given high risks of marital failure, this has stimulated the demand for private ordering through enforceable marriage contracts. This paper surveys the existing law and economics literature and legal practice to consider the state of knowledge on the economic theory, scope and limits of written nuptial agreements.     

企业激励机制模型设计中的几个问题

企业激励机制系统的设计必须以产权清晰、资本市场的发展为前提，系统模型的设计者应该是具有专业知识的专门机构，在指标设计中必须处理好数量测度与非数量测度、短期指标与长期指标、静态指标与动态指标之间的关系.     

票据无权代理追认制度微探

票据行为是一种法律行为，自然也可以以代理方式为之。民法上有关代理制度的规则一般也都可以适用于票据代理行为。但由于民法与商事法的立法旨趣各有侧重，为促进票据流通、保障交易安全，票据代理不能照搬民法上关于代理制度的规定。票据的无权代理是票据代理中一个非常典型的问题，与民法上的无权代理区别很大，其中存在的问题很多。对于票据的无权代理中是否应当赋予本人以追认权，多数大陆法系国家的立法例与英美法系国家之立法例有所不同。     

国家行为与产权：一个新制度经济学的分析框架

早期的产权理论侧重于微观层次的分析，较少考虑中观（利益集团）及宏观层次（国家）对产权结构形成的影响及不同层次产权的交互作用的机制。文章从新制度经济学关于国家的定义入手，通过对个体权力与国家、集体行动与国家以及法治化社会与国家的三个层次的分析，提出建立产权制度分析的国家模型，从而论证国家与产权制度变迁的关系。     

一种基于ANN的市场营销组合策略模型

应用人工神经网络,充分考虑影响产品市场占有率的各种因素,建立相应的神经网络模型。借此对市场营销组合策略进行前瞻性分析,有助于企业根据市场特点,有针对性的选择市场营销组合策略,从而提高企业产品的市场占有率。