论文化差异对中美商务谈判的影响

全球化已经成功地把世界上各个国家紧密连接成为一个动态的整体。中美两国间的经贸往来飞速发展,双方商务谈判越来越频繁,因此,两国谈判者了解中美文化的差异就显得十分重要。中国与美国之间的文化差异对商务谈判的影响很大,必须正确处理商务谈判过程中出现的文化差异问题。     

Marketing strategy and the efficacy of procedural justice: The mid-level marketing manager in industrial service firms

A principal challenge confronting the senior marketing team in B2B firms is how to ensure that the marketing strategies they develop are implemented effectively. The literature indicates that mid-level marketing managers' perceptions of the procedural justice within the firm may be critical in this respect. However, there has been little empirical research on this issue. The authors develop and test a conceptual model of the key drivers and consequences of marketing managers' procedural justice perceptions. The findings show that if mid-level marketing managers trust their senior marketing colleagues and simultaneously operate within moderately organic structures, then procedural justice will thrive. A consequence of this is more effective implementation of marketing strategy which, in turn, leads to increased market performance.     

引入人口结构和社会保障因素的中国储蓄率模型

在对国民储蓄率的影响因素进行分析后,对经典的生命周期模型进行了拓展,引入了人口结构和社会保障两因素,从而构建了一个新的生命周期模型。在此基础上,对我国的国民储蓄率进行实证研究后发现,我国的人口结构确实会对国民储蓄率产生较显著的影响,而社会保障水平却对其影响不显著。     

论城镇消防安全布局研究

目前中国的城镇发展迅速,极大的促进了我国经济建设和社会的全面发展。但是在城镇的消防基础设施方面还存在着很多的问题。因此本文结合城镇发展的现状,对城镇的消防安全进行合理的布局。     

蓝海战略对我国民营企业持续发展的启示

企业怎样才能持续生存并发展下去,这是我国大多数民营企业芨殛待解决的问题。而蓝海战略为民营企业创新的市场空间和企业发展空间,创造更加辉煌的业绩提供了可能。研究并实施蓝海战略对民营企业持续发展具有重要的现实意义。     

What happened with the grandiose plans? Strategic plans and network realities in B2B interaction

Research concerned with business relationships and organizational levels, respectively, has addressed companies' difficulties in realizing their strategies. Studies of business relationships explain this through actions and reactions among business partners. Organizational studies note gaps between strategic and operational organizational levels in perceptions and goals. This paper combines these perspectives to obtain new insights into why company strategies may not materialize. The purpose of this paper is to describe and discuss how actor bonds on various organizational levels in business relationships affect strategy realization. The paper shows that actors on similar organizational levels representing different companies may actually share more understandings and activities than actors within the same company. The paper contributes to research on dyadic business relationships by highlighting differences in perspectives on various organizational levels, adds insights into research studying organizations by including a business-relationship aspect, and increases understanding of why strategic plans sometimes fail to succeed.     

珠海产业发展的战略、绩效及其影响因素

本文以珠海历年的统计数据为基础,介绍了珠海现代产业发展的历史脉络,概括了珠海先后提出的发展现代产业的＂大工业＂战略和＂高新技术与先进工业＂战略的实施绩效,分析了导致珠海产业发展不太理想的四个方面的因素。     

Geodemographic and socioeconomic characterization of the retail attraction of leading hypermarket chains in Spain

This paper aims at examining the impact on demand of the competitive positioning strategies developed by the leading hypermarket chains in Spain. Specifically, the purpose is to carry out a geodemographic and socieconomic characterization of the potential consumers of each chain. As retail attraction has traditionally been divided into three components, distance, mass and image, a gravitational model is proposed which distinguishes them and facilitates the evaluation of existing differences across any a priori segmentation base. The empirical test identifies significant geodemographic differences in the retail attraction of hypermarket chains. Chains seem to target the whole market by developing an image balanced against the advantages and disadvantages derived from the spatial coverage strategy. Social class is not as good an indicator of hypermarket choice as expected, although some interesting patterns have been detected.     

论证券投资基金的收益及其分配

证券投资基金的收益主要包括利息收入，股利收入和资本利得。在甸证券市场发育不完善的现阶段，出于会计谨慎性原则的考虑，证券投资基金的收益不应包括股票股利和未实现的资本利得。在收益分配方面，管理层对证券投资基金收益分配政策的限制过程多过死，不利于投资基金业的健康发展，基金持有人大会在基金收益分配政策的制定上应当享有更多的决定权。