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《Business Horizons》2022,65(5):573-590
Many organizations in the public, private, and nonprofit sectors have begun to take action to address the systemic racism entrenched in their processes, systems, and structures. This has included commitments to elevate initiatives for equity, diversity, and inclusion. Data indicate that such good-faith efforts are often not as successful as leaders and organizations had envisioned. Our assertion is that if we really want to address systemic racism in organizations, we must first attend to the people who work there. This is because their individual and collective character, revealed through behavior, drives and determines organizational processes, systems, structures, and culture. The purpose of this article is to connect character to the creation and sustainment of organizational cultures of equity, diversity, and inclusion with a specific focus on anti-Black racism. Character is not a subjective, amorphous entity but manifests as a set of observable behaviors. We explain that character equips people with consciousness and the conduct to embrace and cultivate equity, diversity, and inclusion in their organizations and in their lives. We provide concrete examples of the dimensions of character in action using brief illustrations. 相似文献
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《International Journal of Research in Marketing》2022,39(1):134-155
The current socio-economic climate is marked by an increased focus on corporate responsibility and the role of business in society. In this climate, megamarketing – efforts to develop and sustain an industry or market by gaining the cooperation and support of various stakeholders and publics – is an increasingly relevant approach. Current research in megamarketing focuses on understanding how various industry actors and stakeholders establish the legitimacy of a given industry by accommodating prevailing regulatory, normative, and cultural-cognitive structures. In contrast, this paper examines megamarketing efforts that go beyond such attempts to establish legitimacy towards establishing an industry as a virtuous entity displaying qualities that surpass minimal accepted standards and ‘business-as-usual.’ Inspired by work on virtue ethics in organisational studies, we develop the concept of industry aura: a ‘halo’ of unique and authentic virtues that characterise an industry. We explore the development of industry aura by surveying the discursive megamarketing tactics through which microfinance has been established as a virtuous industry. We conducted qualitative and quantitative analyses of 589 articles about microfinance appearing in five selected newspapers between 1986 and 2016. Our findings reveal three sets of megamarketing discursive tactics: 1) diagnostic framing and social mission framing, deployed to establish microfinance as a virtuous entity; 2) virtue anchoring and frame bridging, used to defend the industry’s aura in times of authenticity crisis; and 3) diagnostic and social-mission reframing aimed at recovering the tarnished aura of microfinance. Our paper enriches megamarketing research by charting relevant terrain that stretches beyond the established vectors of legitimacy theorizing and offers important implications for megamarketing practitioners. 相似文献
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良好的师德是立师之本,新时期的高校思想政治理论教师应该遵循的师德规范主要包括:爱岗敬业、乐于奉献、诚实明理和严谨教学.师德修养是个长期的过程,要讲究一定的方法才可以事半功倍,比较有效的师德修养办法包括掌握道德知识、锻炼道德意志、积善成德和省身躬行. 相似文献
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我国电子商务环境下的移动支付问题研究 总被引:4,自引:1,他引:4
移动支付是在交易活动中以手机作为支付手段,即将手机与信用卡号码链接起来通过手机代替信用卡来支付交易费用,它具有方便、安全、成本低廉等优势,但目前的消费观念、技术支持、利益分配、手续繁杂等多种因素制约了移动支付的快速发展。我国移动支付在现有技术条件下主要有虚拟支付和移动现场支付两种基本模式。移动支付提供商应着力于创新商业模式,实现产业共赢;正确定位,积极开发市场;强化技术支撑,确保交易安全;加强行业协同,规避政策风险;利用新技术,抢占新市场。 相似文献
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一个社会是否和谐,一个国家能否实现长治久安,很大程度上取决于全体社会成员的思想道德素质。本文从节制的角度,论述了加强思想道德修养的重要内容——节制思想。 相似文献
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《Business Horizons》2023,66(1):27-36
Signaling how virtuous a brand is has become an ever more common strategy. Brands have recently outcompeted one another to align themselves with various causes. We explore the rise in virtue signaling and review prominent examples of brands that have linked themselves to social movements—some successfully, some unsuccessfully. We draw on evolutionary theory to develop a conceptual framework to think about brand virtue signaling. Armed with this framework, managers can assess whether their brands should adopt virtue signaling as a strategy and assess the short- and long-term implications of such a decision. 相似文献
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《Critical Perspectives On Accounting》2014,25(3):210-216
This commentary examines the work of Everett and Tremblay (2014) and their contribution to critical accounting. They examine three key ethical dilemmas that confront modern accounting practice. They examine a set of in-depth interviews, the autobiography of the former Vice President of Internal Audit of WorldCom, Cynthia Cooper, and the documents of the Institute of Internal Auditors (IIA) to shed light on accounting and audit ethics. The dilemmas confronting the accounting profession are complex and multi-faceted, which they place in their socio-economic context using ideas from Pierre Bourdieu. I add ideas from Lovibond (2004),MacIntyre (1984) and McDowell (1993) as well as audit work by Jere Francis. My solution involves accountants acting like the phronemos. The phronemos is Aristotle's term for a wise and ethical person who has the capacity to judge and act appropriately. This ideal of the phronemos is used to examine the ethical ambiguities in accounting that involve analyzing the critical role that accounting curricula, education and pedagogy play in making better judgments. This critical accounting focus was also a focus in Chabrak and Craig's work on accounting education. They examined professional credentialing and professional education. Like Everett and Tremblay, they also point us toward the public interest role of accounting and our societal need for better and informed judgments. The comment concludes with the observation that Aristotle's notion of the phronemos is an ideal type that promotes virtue ethics to address the drift in accounting away from ethics and its public interest role. 相似文献
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