贵州的脱贫和发展：基于三因子耦合的解析

贵州的脱贫和发展案例表明，欠发达地区的脱贫和发展是集合“核心设施、骨干领域、环境机遇”三大因子共同发力的结果。这一发现挑战了当代主流发展理论，并在落后国家或区域具有广泛复制的价值。这种新发展观不只是一种自洽且连贯的学说，还可作为引导明智行动的机制对待，因而深具实践意义。可以把这三个强关联性词汇转换为规范且符合逻辑的陈述以激发洞见，充实当代发展理论，同时为其他不发达地区的贫困治理和经济发展提供经验和借鉴。     

环境规制、市场势力与企业创新

具有市场势力的企业面临环境规制时可以通过研发创新实现波特效应，也可以通过转嫁合规成本实现利润最大化。本文利用新《环境保护法》实施这一准自然实验，基于双重差分和三重差分模型系统地评估了环境强监管对具有不同市场势力的上市公司研发创新的影响。研究发现，新《环境保护法》的实施显著促进了企业的研发创新，市场势力本身与企业创新呈现倒“U”型关系，同时市场势力显著抑制了新《环境保护法》的波特效应。     

Out-of-stock,sold out,or unavailable? Framing a product outage in online retailing

Terms, such as “out-of-stock,” “sold out,” and “unavailable” are commonly used by retailers to communicate a product or brand outage. Although these terms are technically equivalent, prior research on product outage and product scarcity suggest that they may be interpreted and processed differently by consumers. The present research investigated whether the manner in which a product outage was framed elicited different consumer behavioral intentions, attributions, and perceptions in the context of online retailing. Data were collected by means of an online experiment. The experiment incorporated a hypothetical scenario approach in which research participants were asked to react to a particular combination of treatment and blocking factors. Results demonstrated that ceteris paribus, framing a product or brand outage as “sold out” produces fewer negative product and website reactions than does framing it as “out-of-stock” or “unavailable.”     

环境信息披露对上市公司企业价值的影响——“组织可见度”是否起到中介作用

我国现行企业环境信息披露政策下,企业对于信息披露的方式、时间等有很大的自由裁量权力。因此,企业这一社会责任的自觉履行需要企业价值最大化等动机支撑,但其作用机理是否有效,投资者的关注度及解读尤为重要,亦即“组织可见度”在环境信息披露对企业价值的影响中扮演重要角色。本文以我国化工行业上市公司2013-2017年样本,实证检验环境信息披露对企业价值的影响,并依次从分析师关注水平和媒体关注水平两个角度衡量组织可见度,检验其是否具有中介效应,并分析所有权性质差异下的不同结果。结果表明:环境信息披露能提升企业价值,组织可见度在环境信息披露对企业价值的影响过程中发挥了部分中介效应。进一步研究发现,当使用分析师关注水平衡量组织可见度时,该中介作用只体现在国有企业中;当使用媒体关注度衡量组织可见度时候,该中介作用在两种类型的企业中均只得到了部分体现。企业环境信息披露政策本意是通过其影响企业的市值表现促进企业更好地履行其环境社会责任,本文通过揭示其中组织可见度的中介作用,有助于启示企业对其市值管理、有关管理部门对企业履行环境社会责任引导时的操作思路。     

《汽车理论》课程案例实施的途径及效果分析

《汽车理论》课程的实践应用性较强,因此,在教学过程中,应该更加注重案例教学。在本文的讨论中,分析了现阶段该课程在教学过程中存在的主要问题,然后探讨了案例教学实施的有效途径。结果显示,在该课程实施案例教学后,学生成绩有了一定程度的提高,该课程的实际教学价值得到了有效提升。     

跨国公司研发投资技术外溢效应探究:浙江案例

近年来,浙江吸收的跨国投资在促进产业结构升级、推动经济增长方式转型方面具有独特的优势。本文综合运用相关理论,通过实证研究,对跨国公司研发投资的技术外溢效应进行了实证分析。本文创新点在于,外溢效应的大小,更多地取决于本土企业竞争力的强弱,只有不断增强本地企业的技术创新能力,才能吸收跨国企业的技术外溢效应。     

The role of complementarity and partner brand price level in new product introduction strategy using bundle offers: A study on the quality perception of bundle components

The quality perception of a new brand improves when it is bundled with a product having a strong brand image, moderated by the level of complementarity between the bundle components. This study takes this research forward with the help of two experiments. The first experiment uses anchoring and adjustment process to conclude that the quality perception of a new brand further strengthens if bundled with a strong brand of a higher price category than itself. The second experiment concludes that the quality perception of the strong brand can also deter if bundled with a new product of uncertain quality.     

Utilizing the access value of customers

Customers are critical resources for the success of any business, not only because they bring in sales and profits directly, but also because of their access value in a world that is becoming increasingly interconnected. However, the mechanisms by which the customer access value may be exploited and the implication for management has not been well understood. Access value can be defined as the worth of utilizing patrons for further marketing and sales of value-added or third party products. The access value, which mainly results from the aggregation of the customer base and customer data, is essentially a corporation's internalized asset. This article shows that the size of the customer base and the extent of engagement have a significant impact on the customer access value. To develop and gain the benefits of customer access value, traditional business models often need to be transformed: firms and platforms should provide free or subsidized products to attract people and then embed value-added products to make money. The success of the new business model depends on not only the right pricing and product strategies, but also an embedding strategy.     

Does the Decoupling Reform Affect Agricultural Employment in Sweden? Evidence from an Exogenous Change

This study uses aggregated municipality data, for the years 2001–2009, to explore whether direct payments to farmers affect agricultural employment in Swedish municipalities. The decoupling reform in 2005 included a new grassland support payment accompanied by management obligations that had unexpectedly high redistributive consequences as it greatly increased common agricultural policy payments to municipalities with large areas of grassland. In some municipalities, total payments more than doubled. Thus, since the reform seems exogenous to the behaviour of farmers and the regional economy, the reform can be used to identify a subsidy effect. We find that a permanent increase in agricultural employment can be attributed to the new grassland support. Our results indicate that the grassland support generates an additional job at a cost of SEK 250,000, relative to the average agricultural wage of SEK 333,000. However, the subsidy effect is largely keeping jobs in agriculture, i.e. the grassland support may be slowing down the process of structural change in grassland regions.     

Auction fever: Rising revenue in second-price auction formats

The prevalent term “auction fever” visualizes that ascending auctions – inconsistent with theory – are likely to provoke higher bids than one-shot auctions. To explore and isolate causes of auction fever experimentally, we design four different strategy-proof auction formats and order these according to expected rising bids based on pseudo-endowment effect arguments (psychological ownership and disparity between willingness to pay and willingness to accept). Observed revenues in the experiment in the four formats rank as expected if bidders have private uncertain values (the private information of a bidder is the distribution of her value). A control treatment supports our view that the traditional private certain values approach prevents auction fever in the laboratory. Another control treatment with a procurement auction relates the auction fever bids to bids in a one-shot auction with real endowments. We conclude that, when bidders are uncertain about their valuations, auctions that foster pseudo-endowment may raise bids and revenues.