基于动态能力理论的物流企业竞争力研究

应用动态能力理论，构建了物流企业竞争力测评指标体系和算法模型，在此基础上，应用上海和深圳证券交易所的数据样本。通过对5年时间内8家主营物流的企业竞争力的动态变化。深入分析和研究动态能力的各个关键要素对提升企业竞争力的动态影响，得到未来影响物流企业竞争力的要素已经从企业组织管理过程要素向企业定位和发展路径的要素转变，从而从时序的角度对多个物流企业竞争力的变化进行了实证研究。     

抓好在制品动态管理,提高现场综合管理水平

在制品这个生产管理方面的术语 ,在工厂里尽人皆知。它既是生产过程进行的必然结果 ,又是维持连续生产的必要条件。本文以推行精益生产方式为出发点 ,提出了对在制品实施动态管理的思路和方法 ,从而实现以动态的思想有效控制不断流动着和变化着的在制品的目的。     

VMI模式下最优订货点的仿真研究

通过VMI模式下订货流程的模拟,根据客户订货前置期的历史统计数据或分布函数,利用Arena软件求解配送中心最优订货点。研究表明,仿真分析能获得比常规数学方法更科学合理的最优订货点。     

An improved empirical Bayes test for positive exponential families

We exhibit an empirical Bayes test δ^* _n for a decision problem using a linear error loss in a class of positive exponential families. This empirical Bayes test δ^* _n possesses the asymptotic optimality, and its associated regret converges to zero with rate n ⁻¹(ln n )⁶ This rate of convergence improves the previous results in the literature in the sense that a faster rate of convergence is achieved under much weaker conditions. Examples are presented to illustrate the performance of the empirical Bayes test δ^* _n     

世界500强对中国的投资动因分析

开放的中国吸引了来自世界各地的大量外资，跨国公司对我国进行投资缘何情有独钟?本文试图就跨国公司对我国的投资动因问题做出分析。文章首先介绍了500强在我国的投资现状；然后根据跨国公司对外投资理论并结合我国的实际情况，分析了500强(主要是跨国公司)对我国的投资动因；最后具体讨论了500强中的IBM公司的对华投资动因。并由此得出结论：获得中国市场是对华直接投资的基本目标；而根本动因和目的则是利润最大化；我国逐步开放的引资政策，快速的经济增长，稳定的政治经济环境，诱人的市场潜力以及廉价的生产要素等因素，是跨国公司纷纷来我国投资的主要原因。     

动态环境下企业战略资源的整合与利用机制

在动态复杂环境下产生和发展起来的战略资源观是对传统资源观的进一步深化.如何使战略资源获得新的生命力,正成为组织赢得持续竞争优势的新探索.从企业整合、利用战略资源的视角看,其动态组合、创新及充分利用与开发等方面就显得尤为重要.但值得说明的是,企业的知识创新及提升学习能力才是保障战略资源合理利用的根本.     

组织内部信任-理性控制最优模型的建立

信任一理性控制程度的变化在组织的不同群体中会引起收益、成本、风险及员工行为变化的差异，这种差异使得信任对于组织中不同群体的价值有所不同，从而也使不同群体的最优信任水平有所不同。群体的工作性质、拥有资源对组织的价值以及组织对其的依赖程度等，都会影响到组织应达到的最优信任一理性控制程度。影响信任产生的因素会使组织现实的信任水平与最优信任水平不一致，必须通过重构信任关系或重新寻找合作对象来解决这一问题。     

产权制度下商业银行不良资产博弈

银行的改革进行了二十几年,虽然取得了阶段性的成果,但却没有从本质上解决银行的巨额不良资产问题。本文通过建立两阶段的动态博弈模型,分析了政府与国有银行之间的利益博弈行为,阐明国有银行不良资产之所以仍然不断涌现,是由于政府对银行产权份额的过多控制而导致的。在此基础上,提出了推进彻底的银行产权制度改革、完善银行的法人治理结构的建议,以便从根本上减少银行的不良资产。     

乡村旅游发展的动力机制探讨

乡村旅游作为近2年火暴的旅游产品之一，为许多农村开辟了一条致富的好门路。然而，要持续发展下去，需要从源头探讨诱导乡村旅游发展的动力机制。从宏观、中观、微观3个层面分析我国乡村旅游蓬勃发展的驱动力，以此促进乡村旅游的可持续发展。     

Brands matter: An empirical demonstration of the creation of shareholder value through branding

This research responds to the attendant need for empirical evidence pertaining to how marketing affects firm performance. Using the Fama-French method, common in finance, and a leading marketplace measure of a brand’s financial equity value, the authors provide empirical evidence for the branding-shareholder value creation link. The results extend previous research by showing that strong brands not only deliver greater returns to stockholders than does a relevant benchmark but do so with less risk This finding holds even when market share and firm size are considered. Barclays Global Investors Thomas J. Madden is a professor of marketing and director of the Professional MBA/Executive International MBA programs at the Moore School of Business, University of South Carolina. His research focuses on the measurement of brand meaning, marketing metrics, and value-based marketing strategies. His research has appeared in theJournal of Marketing Research, theJournal of Marketing, and theJournal of Consumer Behavior. Frank Fehle (frank.fehle@barclaysglobal.com) is the head of Europe Equity Research at Barclays Global Investors in London, United Kingdom. Previously, he was an assistant professor of finance at the University of South Carolina. His research focuses on empirical asset pricing, market microstructure, risk management, and derivatives. His work has appeared in theJournal of Financial Economics, theJournal of Futures Markets, theJournal of Economics and Business, theReview of Quantitative Finance and Accounting, among other journals and conference proceedings. Susan Fournier is an associate professor of marketing at Boston University. Her research focuses on branding and brand relationship marketing. Current projects explore person-brands, resonance as a moderator of the brand meaning → brand strength connection, the types of relationships consumers form with brands, and dynamic processes of relationship development and evolution. She served for 9 years on the Harvard Business School faculty and 2 years as a visitor at Dartmouth College. She consults with a range of companies to inform her teaching, case development, and research.