浅析炼厂质量文化建设

本文结合玉门油田炼油化工总厂实际，阐述了企业质量文化建设的概念、基本任务和重要性，并提出了炼化总厂质量文化建设的基本途径。     

教育叙事研究：搭建教师专业化成长的桥梁

作为近年来颇受青睐的教育研究新方向，教育叙事研究根植于日常的教育教学生活实践，为教师专业发展开创出良好的前景。本文通过探讨教育叙事研究的内涵进而说明其对教师专业发展的重要性，并针对教师专业发展的困难，初步探讨如何在教师专业发展中推行教育叙事研究。     

新时期高校教育工作——高校思想政治教育专业的教学创新探析

加强高校思想政治教育专业的思政教育,有着极其重要的理论意义和实践意义。我们要采取各项切实有效的措施,加强高校思政教育的广度和深度。在实践中,我们既要正确处理好教育目标与教育者之间的关系;又要正确处理好教育目标与教育对象之间的关系;还要正确处理好教育目标与教育内容和教育方法之间的关系。     

A top box analysis of DinEX to optimize restaurant resources

This study examined the relative perceived importance of the various dimensions of the restaurant experience, as captured by DinEX. Over 1,000 U.S. restaurant patrons provided perceived importance ratings of six DinEX dimensions as they related to their most recent dining experience across a variety of meal periods and restaurant categories. To make comparisons, an innovative approach to analyzing top box data was utilized. The results indicate significant differences exist across each of the DinEX dimensions, with food quality emerging as the top concern of restaurant patrons. The results of the study offer valuable guidance to the restaurateur in terms of the distinct ordering of experience dimensions that were observed, as well as the straightforward methodology demonstrated for monitoring and evaluating customers’ importance perceptions.     

零线在电力系统中所扮演的角色

零线在三相四线制的电力配电系统中有着十分重要的意义,扮演着不可缺少的角色。只有准确掌握零线的工作原理,进行规范、细致的操作,并定期对零线进行检修和维护,才能更好地发挥零线在电力系统中的作用,确保实际生活中用电的安全性。     

基于竞争力视角的西部瓷都企业薪酬满意度研究

2005年,西部瓷都产业进入行业大洗牌的重要转折点,37%的企业员工对现行薪酬体系有不同程度的不满。分配政策的公平性、岗位价值的体现程度、浮动薪酬的激励和工资的层级差别显著影响了企业员工的薪酬满意度。建议应适当增大浮动薪酬的比例;浮动薪酬的决定因素应体现岗位价值和激励思想;实行公开化的薪酬支付。     

浅谈建设马克思主义学习型政党

本文联系党的十七届四中全会《决定》提出的任务,围绕建设马克思主义学习型政党这一主题,阐述了建设学习型政党经历的五个阶段,意义和途经。     

Exploring the comparative importance of online hotel reviews’ heuristic attributes in review helpfulness: a conjoint analysis approach

Online travel reviews have become increasingly important as a result of the intangible and heterogeneous characteristics of the tourism industry as well as the recent diffusion of social media. This exploratory case study intends to examine the comparative importance of the six heuristic attributes (reviewer location, reviewer level, reviewer helpful vote, review rating, review length, and review photo) with respect to review helpfulness in the online hotel review context. Moreover, the salience of the individual levels within each review attribute and the importance of the attributes in positive and negative review-rating groups are compared. In total, 1,158 reviews of a hotel on TripAdvisor were collected and analyzed through conjoint analyses. This study found that the review rating and reviewer helpful vote attributes are the two most important factors. Finally, three major propositions are suggested based on findings of the study, and several theoretical and managerial implications are discussed.     

文化背景在英语学习中的作用

语言和文化是互相融合密不可分的。了解英美国家的文化背景,是全面透彻地掌握语言学习的关键。因为人们的言语表现形式受到生存环境、社会习俗、生活方式、行为方式、宗教信仰等的制约和影响,那么要学好英语就必须关注英美国家的文化背景知识。本文主要阐述了文化背景知识在英语教学中的重要作用及英语教学中进行文化导入的必要性。     

The Moderating Effect of Product Category Knowledge and Attribute Importance on the Attraction Effect

This paper explores the moderating effect of product category knowledge and attribute importance on the attraction effect. The results of our study point to several boundary conditions of the effect. For consumers who have a moderate level of product category knowledge, and for consumers who assign more importance to one product attribute over the other, the attraction effect was strongest. In contrast, the attraction effect was diminished, in some cases to insignificant levels, for consumers with a high or low level of product category knowledge, and for consumers who consider both product attributes about equally important.