Contractibility,Strategy, and Network Dynamics: From Franchising to Licensing

The article examines the network dynamics from franchising to licensing due to the increase of contractibility of the franchiser's system-specific assets as determinant of the allocation of decision rights between the network partners. Based on the property rights approach, residual decision rights must be allocated according to the distribution of intangible knowledge assets between the franchiser and franchisee. Our analysis derives the following hypothesis: The more contractible the franchiser's system-specific assets, the higher is the tendency from franchising toward licensing. In addition, we investigate the impact of strategy change on the standardization (contractibility) of system-specific assets and the network governance. We argue that a change of strategy may increase the contractibility of system-specific know-how and consequently the tendency toward licensing. This study presents empirical evidence from company Getifix on the network dynamics from franchising to licensing.     

一种新的卫星通信网流量预测算法

在通信网络的设计中,使用基于流量预测的网络规划已成为LTE发展的必然趋势。与 地面网络不同,卫星网络由于受资源受限和拓扑时变的不利影响,其流量预测算法必须能兼 顾精度和效率,这令传统的地面网络预测方法已不再适用。为了解决以上问题,提出了一种 新的基于小波回声状态网络的流量预测算法,该算法通过小波多尺度分解的信号处理方法屏 蔽了网络流量的噪声,而后结合了无反馈的回声状态网络联合进行预测。仿真证明,新算法 相比传统算法能大幅提升网络流量的预测精度和运行效率,为卫星网络的流量规划提供了 强有力的决策支持。     

认知无线Ad Hoc网络单跳传输容量的研究

研究了认知无线电Ad Hoc网络的单跳传输能力,该网络与主用户网络工作在同一地理区 域和共享同一频谱。主用户网络具有更高的优先级访问认知用户网络频谱,认知网络需要控 制其发射机密度以限制对主用户干扰。认知、主用户节点位置假设服从泊松点分布,推导了 认知、主用户网络单跳传输容量,最后进行了仿真验证其正确性。仿真结果表明：主用户网 络传输容量随主用户中断概率增加而增加,随增量中断概率的增加而降低。认知用户网络传 输容量仅由次用户中断概率参数决定。     

网络舆情的云计算监测模式分析与实现

针对传统网络舆情监测方式的不足,选取较为成熟的云计算架构,采用统一收集各 局域网日志,并对海量数据使用云计算技术进行存储和分析的方法,提出了一种网络舆情云 计算监测模式及其具体实现方法,并通过实验给出在设备配置、分析效率等方面有参考意义的 实验数据。     

一种考虑稳定性的动态综合评价新模型

针对动态综合评价需要考虑被评对象的稳定性问题,提出了一种综合考虑指标权重、时间权 重和稳定性的动态综合评价模型。定义了稳定因子来表征被评对象指标的稳定程度,采用离 差最大化的方法确定指标权重,提出了一种基于极小范数时间权重确定方法。将所提模型应 用于军事IP网络评价,结果表明该模型能够把被评对象的稳定性反映到评价结果中。     

一种基于非正交信道的分布式中继选择及功率分配方法

针对非正交两跳多中继协作通信系统中的分布式中继选择问题,提出了一种基于非正 交信道的中继选择准则,简化了系统的设计。分析了其误码率性能,给出了其解析表达式 和以总功率为约束条件下的最优功率分配方案。仿真结果表明,最佳中继选择准则明显优于 传统的中继选择准则,且在最优功率分配方案下,可以获得明显的分集增益,系统的误码率 显著下降。     

A study of trust over time within a social network mediated environment

Abstract

Trust is central to many marketing models; however, few studies have measured its components over time. Many longitudinal studies have relied on retrospective recall. This study builds a theory of trust development and undermining over time within the context of social-network media.An inductive study phase used phenomenological webnography to build a theory of trust development. 352 peer-review comments were analysed over six years. Outcomes of this phase informed subsequent deductive tests.Four dimensions of trust emerged – ability, benevolence, integrity and predictability – with different salience over time. Ability, a cognitive-based dimension, was important in initial trust-building. Integrity and predictability, linked to the brain’s emotion area, became important later. Undermining of trust was a shorter process than its development.     

Managing For Successful Customer Acquisition: An Exploration

Abstract

This paper explores how consumers select different peers in their social network when obtaining positive verses negative referrals, and the role of social cues in this selection process. An inductive framework incorporating a mixed method process was employed. Thirty in-depth interviews were used to understand how consumers activate specific peers when seeking referrals. First, participants mapped their peer networks and, second, debriefs were undertaken to understand how their peer networks were used across ten product categories. Our research identifies that the choice of peer when seeking referral information is conditional on the type of referral sought. Also, that the cues used by consumers when selecting the most appropriate peer differ depending on the type of referral sought. The different peer activation for these two types of referrals indicates a need to adopt strategies specific to the different referral types.     

网电空间下的数据链对抗技术及发展趋势

针对美军网电空间战略构想中提出的作战空间和作战模式的变化,提出了发展数据链 对抗技术的必要性,介绍了美军对抗技术的发展现状,分析了数据链对抗系统的组成,探讨 了数据链对抗的发展趋势和涉及的主要关键技术。相关研究对提升部队未来对抗能力有重要 意义     

Entrepreneurial resource acquisition via personal networks: an empirical study of German start-ups

This paper presents a resource-based theoretical model for an extended version of the network success hypothesis. It derives four main hypotheses for the relationships between resources obtained from personal networks of the founders and a new venture's success. The model takes into account a broad range of control variables. In the empirical study, based on a sample of 123 German entrepreneurs, we do not find much support for our hypotheses. We conclude that, quite in contrast to most existing theories, network links have close to no impact on getting cheap or exclusive resources.