浅议现代企业的财务管理

论述现代企业财务管理的一般方法、企业目标与财务管理的关系。     

从博弈论看商务谈判僵局的本质和处理

商务谈判中的僵局是谈判双方都不愿看到但又不得不面对的难题。只有了解了商务谈判僵局产生的本质才能够更好地处理好谈判中的僵局。从博弈论的角度,对商务谈判僵局的本质进行了分析,指出在挖掘共同利益的过程中既可以寻求到瓜分共同利益的有效途径,又可寻找到共同利益与个体利益实现的最佳结合点。     

电子商务的发展对市场营销的影响

电子商务正在逐渐改变着传统的商务模式。电子商务的发展改变了市场营销的环境,影响着消费者的消费行为,进而使得企业的营销理念和营销管理中心发生着转移。     

Consistent estimation in the bilinear multivariate errors-in-variables model

A bilinear multivariate errors-in-variables model is considered. It corresponds to an overdetermined set of linear equations AXB=C, A∈ℝ^m×n, B∈ℝ^p×q, in which the data A, B, C are perturbed by errors. The total least squares estimator is inconsistent in this case.  An adjusted least squares estimator is constructed, which converges to the true value X, as m →∞, q →∞. A small sample modification of the estimator is presented, which is more stable for small m and q and is asymptotically equivalent to the adjusted least squares estimator. The theoretical results are confirmed by a simulation study. Acknowledgements. We thank two anonymous reviewers for their suggestions and corrections.? A. Kukush is supported by a postdoctoral research fellowship of the Belgian office for Scientific, Technical and Cultural Affairs, promoting Scientific and Technical Collaboration with Central and Eastern Europe.? S. Van Huffel is a full professor with the Katholieke Universiteit Leuven.? I. Markovsky is a research assistant with the Katholieke Universiteit Leuven.? This paper presents research results of the Belgian Programme on Interuniversity Poles of Attraction (IUAP V-22), initiated by the Belgian State, Prime Minister's Office – Federal Office for Scientific, Technical and Cultural Affairs of the Concerted Research Action (GOA) projects of the Flemish Government MEFISTO-666 (Mathematical Engineering for Information and Communication Systems Technology), of the IDO/99/03 project (K.U. Leuven) “Predictive computer models for medical classification problems using patient data and expert knowledge”, of the FWO projects G.0078.01, G.0200.00, and G0.0270.02.? The scientific responsibility is assumed by its authors.     

Problem shifts and market research: The role of networks in business relationships

This article discusses changes in approach to the study of business relationships, and sees the paradigm concept as constituting an inadequate basis for describing gradually evolving changes in the perception of business. The frequent references to paradigms appear to focus more on state aspects than on change aspects of theory building. The article attempts to trace some of the changes in the perception of markets preceding the emergence of network theories, and relates the presence of an interactional approach to business studies to the concept of problem shifts (Lakatos). The development of interactional approaches in marketing is seen as representing a shift away from theory building commonly found in economics and organizational theory. Changes in the approach to the study of business relationships are interpreted as theoretical or empirical problem shifts, and are thus related to the a priori and a posteriori relevance of the continual evolution of alternative business theories. The article explores some of the epistemological relevance of the network theories to the study of market relationships, and the potential impact on continual changes in approach to the study of markets.     

中小企业成长的理论

概根据相关文献资料对中小企业成长的理论观点,本文作了归纳、整理,目的在于识别影响和决定其成长的关键因素,理解和把握其生存发展的规律,以有助于从事创业的企业家和中小企业经营管理者借鉴,为政府制订面向中小企业的支持体系建设提供理论依据。     

Can Business Ethics be Trained? A Study of the Ethical Decision-making Process in Business Students

The purpose of this paper is to examine the various guidelines presented in the literature for instituting an ethics curriculum and to empirically study their effectiveness. Three questions are addressed concerning the trainability of ethics material and the proper integration and implementation of an ethics curriculum. An empirical study then tested the effect of ethics training on moral awareness and reasoning. The sample consisted of two business classes, one exposed to additional ethics curriculum (experimental), and one not exposed (control). For the experimental group, ethics exercises and discussion relevant to each topic were completed. Findings suggested gender differences such that, relative to other groups, women in the experimental group showed significantly improved moral awareness and decision-making processes. An explanation of the underlying cognitive processes is presented to explain the gender effect.     

深圳中心商务区的区位转移及其机制

20世纪80年代形成的罗湖商业区可以看作是深圳目前的中心商务区，正在建设中的深圳中心区（福田中心区）将会是未来深圳的中心商务区。在深圳城市经济重心西移等内外固定的作用下，深圳商务中心区西移趋势已经形成。本文主要就福田中心区的成长和深圳中心商务区由罗湖向福田转移的机制作了探讨。     

基于适应性商务智能的虚拟企业合作伙伴选择模型

合作伙伴选择是虚拟企业运行中至关重要的问题。迅速而准确地找到合适的合作伙伴并实现协调运作，直接影响到虚拟企业合作绩效和整体目标的实现。文章将环境感知和适应性商务智能理论引入虚拟企业合作伙伴选择中，提出了基于适应性商务智能的虚拟企业合作伙伴选择模型，设计了模型的基本架构，分析了模型的构成模块，探讨了模型的应用机理。