“How may I help you?” Politeness in computer-mediated and face-to-face library reference transactions

Drawing upon Wittgenstein’s theory of language games, we apply a pragmatic approach to organizational communication. The study extends current theories of computer-mediated communication, and explores how language actually gets used across media. We conduct a comparative study of face-to-face versus computer-mediated reference transactions in an academic library, and analyze people’s use of politeness strategies. The study observes that people use politeness strategies to play different language games across media, and that a dynamic interplay exists among the three constituents of language games: sense making, language use, and forms of life. In particular, we found that: First, people use significantly more negative politeness strategies and fewer positive politeness strategies online than face-to-face. Second, language use influences people’s understanding and precedes practical forms of life. Third, CMC is a different form of life than a face-to-face communication. The new online form of life shapes people’s sense making and the way they use language, resulting in emerging new grammars of CMC. Finally, our findings suggest the interplay among multiple forms of life. This study offers important theoretical and managerial implications for organizational communication and the production and delivery of services in the rapidly expanding digital economy.     

Distributed group support: The effects of voting Tools on group perceptions of media richness

Decision groups distributed both temporally and geographically encounter a multitude of coordination problems. This experiment used a set of GDSS Tools called List and Vote, and alternative interaction management procedures, as mechanisms for coordinating distributed groups using a computer conferencing system and for structuring group processes. The study examined media richness using a modification of the adjective-pairs developed by Zmud, Lind, and Young (1990). The Tools significantly improved subjective perceptions of media richness. The attempted manipulation of the presence or absence of sequential procedures for the most part was not effective in creating significant differences in group perception of media richness.     

从邓小平共同富裕思想审视我国城市居民收入差距

共同富裕思想是邓小平理论的重要组成部分,是构建和谐社会的题中应有之意.在当前我国城市居民收入差距扩大化的情况下,研究邓小平的共同富裕思想意义重大.为此,有必要深入理解和把握邓小平的共同富裕理论、完整地理解邓小平的共同富裕理论,客观地认识我国当前城市居民收入差距扩大化的现象,为实现共同富裕寻找出路.     

"ERP沙盘模拟训练"教学法之于传媒经营管理教育

"ERP沙盘模拟训练"教学法是一种模拟实战来培养经营管理人才的模式,在企业经营管理人才的训练中有很大用途。作者认为,传媒经营管理教育过程中也可以借鉴这种体验式的互动学习方法,并根据传媒产品的特性对该方法进行创新,即进行传媒经营管理教育的"沙盘模拟训练"。实施传媒经营管理教育的"沙盘模拟训练"可以让大学生去运作一个针对自己的社区性媒体。此外,作者还以创办一份大学生社区性报纸为例来说明传媒经营管理教育的"沙盘模拟训练"的具体方案。     

Consumer adoption of No Junk Mail stickers: An extended planned behavior model assessing the respective role of store flyer attachment and perceived intrusiveness

Although store flyers play a crucial role in retailer communication, their environmental burden has raised a public debate, fostering No Junk Mail sticker adoption by a growing number of households. This study proposes and tests a planned behavior model of consumer intentions towards adopting a sticker that extends to the sticker adoption alternative (i.e., receiving store flyers) by introducing store flyer attachment and perceived intrusiveness as two potential intent determinants. While confirming the relevance of the extended model, the findings support a typology of store flyer consumers that enlighten retailers on possible shifts in their audience.     

Self-monitoring or reliance on media reporting: How do financial market participants process central bank news?

We study how financial market participants process news from four major central banks—the Bank of England (BoE), the Bank of Japan (BoJ), the European Central Bank (ECB), and the Federal Reserve (Fed)—using a novel survey of 195 financial market participants from around the world. Our results indicate that, first, respondents rely more on media reports of central bank events than they do on self-monitoring. The only exceptions are interest rate decisions in the respondent’s home region. In general, the Fed is watched most closely, followed by the ECB, the BoJ, and the BoE. Second, ordered probit estimations reveal that the perceived reliability of media coverage is negatively associated with degree of self-monitoring and positively related to the probability of using media reports, particularly in the case of asset managers. The perceived importance of central bank events is positively related to the degree of self-monitoring in the case of traders. Finally, portfolio managers tend to self-monitor their home central bank significantly more often than other central banks.     

The impact of community expectations on corporate community involvement disclosures in the UK

Despite increase mistrust between corporations and societies in the aftermath of the global corporate misbehaviours, the literature examining the impact of community concerns on corporate communications is undeveloped. Our paper is timely; it contributes to the literature on corporate social responsibility (CSR) by considering the impacts of community expectations on Corporate Community Involvement Disclosures (CCID) using a ten-year panel study. We advance CSR communication research by providing a fresh theoretical perspective – media-agenda-setting theory – to the broad CSR debate and the CCID subset of this debate. Our findings support the media-agenda theoretical expectation and provide important practice and policy recommendations for improving interactions between corporations and their communities.     

Simplicity is not key: Understanding firm-generated social media images and consumer liking

Social media platforms are becoming increasingly important marketing channels, and recently these channels are becoming dominated by content that is not textual, but visual in nature. In this paper, we explore the relationship between the visual complexity of firm-generated imagery (FGI) and consumer liking on social media. We use previously validated image mining methods, to automatically extract interpretable visual complexity measures from images. We construct a set of six interpretable measures that are categorized as either (1) feature complexity measures (i.e., unstructured pixel-level variation; color, luminance, and edges) or (2) design complexity measures (i.e., structured design-level variation; number of objects, irregularity of object arrangement, and asymmetry of object arrangement). These measures and their interpretability are validated using a human subject experiment. Subsequently, we relate these visual complexity measures to the number of likes. The results show an inverted u-shape between feature complexity and consumer liking and a regular u-shape relationship between design complexity and consumer liking. In addition, we demonstrate that using the six individual measures that constitute feature- and design complexity provides a more nuanced view of the relationship between the unique aspects of visual complexity and consumer liking of FGI on social media than observed in previous studies that used a more aggregated measure. Overall, the automated framework presented in this paper opens up a wide range of possibilities for studying the role of visual complexity in online content.     

Do Chinese managers listen to the media?: Evidence from mergers and acquisitions

This study investigates whether listed companies in China are sensitive to public media coverage when making investment decisions regarding mergers and acquisitions (M&As). We find that the likelihood of abandoning a proposed M&A transaction is positively associated with negative media coverage, and this association is stronger with lower announcement abnormal returns. Our analysis demonstrates that the negative information effect is amplified for glamour acquirers. We argue that negative media reactions drive the external feedback mechanism of M&A attempts and help guard against managerial hubris.     

Smart TV and the online media sector: User privacy in view of changing market realities

Smart TV and online media enable precise monitoring of online media consumption, which also forms the basis for personalised recommendations. This new practice challenges EU policy in two respects. Firstly, the legality of monitoring individual media consumption and using personal data of users is primarily addressed under data protection law. Secondly, tracking of viewing behaviour and personalisation of media content can also affect individuals’ freedom to receive information, as well as the realisation of media policy objectives such as media freedom and pluralism, implications that so far are not reflected in media law and policy, or only marginally. This article addresses the increasing reliance on personal data and personalised services in the audiovisual and online media sector and queries the appropriateness of the legal status quo in light of implementation and enforcement actions in Germany and the Netherlands. The analysis concludes with a call for media policy makers and regulators to pay more attention to the issue of ‘smart surveillance’ of media users, and develops a number of concrete recommendations on how to accommodate the specific privacy concerns of media users.