The Chinese Are Coming

ABSTRACT

A mixed-method research approach underpinned exploration of antecedents of strategies adopted by Taiwanese small medium-sized enterprises in the clothing and textiles industry to counter the negative economic effect of globalisation and the increasing competitive threat of lower-cost Chinese products. Primary data were collected from 10 case-companies. Phenomenological methods isolated the contingent variables, whereas positivistic statistical analysis quantified the extent of their perceived impact. A range of hypotheses developed from the literature framed the conceptual model. Although the limited data suggest some caution, findings show statistical significance between a perception of good performance and a range of deployed tactics that include: leadership with technical and innovative motivational style of management; horizontal and vertical industry networking, organisational culture underpinning continuous improvement; original equipment manufacture and original design initiatives; specialist staff recruitment; presence in key overseas markets; and integrated IS/IT. Government support initiatives were not regarded as useful. Whilst these empirical findings contribute to our theoretical understanding of strategic issues in this international sector, the results have implication for industrialists and policymakers alike.     

AI智能技术在服饰中的研究与应用

本文从人工智能的发展历程、涉及领域、优势等角度出发,浅析了人工智能在服饰中的运用,以及得出了人工智能的价值在服装界得到了高度重视。逐步分析且展现出这项技术在服装中展现的魅力,其中包括:服装面料、服装设计、服装制版、服装裁剪、服装工艺、服装后整理和服装销售,整个服装产业链几乎都有AI技术的身影。我们知道,AI这项技术出现的初衷都是服务于人类,那么在服装上,我们确实也是需要这样的一项工具来提高我们产业的整体效率,越来越多企业正在加强这项技术在服装上的研发,同时已有的产品也得到了越来越多人们好的青睐。     

纺织服装出口存在的问题及对策

探讨了当前我国纺织服装出口中存在的问题及不足,提出了我国政府、中介组织及纺织服装企业的应对措施,指出,应从提高企业的核心竞争力、充分利用国际贸易体系规则、加快企业创新发展的速度、强化政府功能、发挥中介组织的职能等方面予以完善,以最大限度的获取贸易利益。     

现阶段影响服装出口问题分析

中国是世界公认的服装出口大国,服装出口贸易在我国对外贸易中占有极重要的地位。随着世界经济的不断发展,许多因素影响了服装的出口,文章从品牌、质量、反倾销、环保等方面进行分析。     

基于人体切片的人体特征尺寸提取

根据三维服装CAD系统对人体特征尺寸信息的需要,本文提出一种新的人体特征尺寸的提取方法,即在对真实人体实体切片进行处理与分析的基础上,抽取真实人体的主要控制点与特征尺寸。     

国内服装品牌建设问题及对策

文章认为品牌核心价值模糊、崇洋媚外、设计技术薄弱,缺乏文化内涵、同质化现象严重、缺乏品牌发展战略,盲目进行多元化发展是当前我国服装品牌普遍存在的问题,认识和处理好这些问题是打造强势服装品牌的关键.     

Use of behavioral reasoning theory to examine the role of social responsibility in attitudes toward apparel donation

Drawing on behavioral reasoning theory, this study investigated drivers of young consumers’ apparel donation behavior. By examining the impact of values (i.e., benevolence and power) and reasons (i.e., other‐oriented reasons and self‐oriented reasons) on attitudes, this study highlights the different motivations individuals have for donating clothing. As predicted, benevolence was positively related to other‐oriented reasons for donations and power was positively related to self‐oriented reasons for donations. Both other‐ and self‐oriented reasons for donating influenced attitudes related to apparel donation behavior. These findings offer an overarching explanation for the seemingly disparate reasons for apparel donation previously identified.     

山东服装行业发展研究

本文在研究山东服装行业发展现状的基础上,指出了快速发展背后存在的主要问题和障碍。根据省发展规划的总体目标,提出了山东由服装大省向服装强省转变,确立“鲁派服饰”的几点建议。     

高职院校服装专业教学与就业定位的思考

目前高职院校不断扩招,高校教学已由精英教学走向大众化教学,教学对象的扩展,必将面临就业之战,随着WTO的加入,服装就业形势喜人,如何在就业战中脱颖而出,对服装专业的教学提出了思考,本文从三方面提出了思考:1、穿针引线,抓“实在工程”;2、量体裁衣,定就业方位;3、订单加工,融教学与就业。     

青岛服装产业竞争优势的GEM模型分析

经过多年的积累和发展,青岛已经成为中国服装的重要出口城市和世界男装的重要生产基地,青岛服装产业现处于“多元化整合期”向“量——值转变期”转型过程中。因此很有必要站在产业可持续发展的高度上,结合山东半岛地区服装产业的具体情况,对青岛服装产业的竞争力做系统的研究。本文用一种新的研究方法来对青岛服装产业的竞争力现状进行一个定量的研究,以使人们看清现在、找出差距,谋求青岛服装产业的更大发展。