上市传媒公司经营绩效及资本运营实证分析

在激烈的传媒竞争环境下,资本运营受到传媒企业的重视。根据对部分中国传媒上市公司经营绩效实证考察,提出中国传媒企业资本运营应在以下三方面深化认识:市场机制的充分遵循、规模扩张与融合、提高资本效益与产业结构调整。     

国外战略管理研究的新动向

随着科学技术的迅速发展,战略管理的研究也出现了新的趋势。从战略管理理论学派、历史演化、战略选择以及战略管理工具4个方面阐明了国外学者研究的新动向。     

浅析企业管理沟通中的问题及对策

现代企业员工之间的利益、文化越来越呈现出多元化特征,矛盾和冲突不断增加。解决这些问题的关键因素之一就是进行有效的管理沟通。本文分析了企业管理沟通中存在的问题,并提出了相应的对策。     

投资者会听话听音吗??--基于管理层语调视角的实证研究

我国投资者会听话听音吗？文章利用文本分析方法,基于我国上市公司2005－2012年年度业绩说明会上的管理层语调数据对此进行了实证检验。研究发现,投资者对管理层的净正面语调做出了显著的正向反应,尤其是对负面语调做出了显著的负向反应。这表明在我国强调“意会”的语境文化背景下,投资者会听话听音,管理层语调具有信息含量,上市公司的业绩说明会具有其自身的存在价值。文章的研究结果还意味着,“词袋”方法及其构建的管理层语调用词列表在我国儒家文化背景下具有一定的适用性,值得开展进一步的研究。     

Consumer Attitudes Towards GM Food

Abstract

To communicate effectively with consumers about genetically modified (GM) food, gaining insight in the formation of consumer attitude regarding GM food is essential. Therefore, the current paper first reviews relevant literature describing how consumer attitudes towards GM food are formed. Next, Structural Equation Modelling (SEM) is applied to own quantitative data to model the formation of consumer attitude towards GM food. Previous analysis of these quantitative data led to the identification and characterisation of four consumer segments (Halfhearted, Green Opponents, Balancers and Enthusiasts) based on beliefs and attitudes towards GM food. Based on the SEM results, recommendations are formulated for each of the four identified consumer segments.     

跨文化的有效沟通

随着世界各地越来越多的企业组织跨越地域界限,甚至跨出国门来拓宽自己的生存空间,合资企业与合作经营的浪潮已势不可挡。合资与合作的深层含义就是相异的文化在碰撞中寻求融合和协同。跨文化管理所涉及的课题甚多,本文只集中讨论跨文化的沟通。为此,本文访问调查了一些香港和澳门在中国内地的管理决策人员和投资者及中国内地驻香港或澳门中资企业的管理决策人员。希望首先借用同文同种,但由于历史原因形成不同文化背景的(广东)省港澳地区的跨文化沟通经验来论述跨文化的有效沟通。     

基子知识视角下的企业家精神

本文通过封国内外有关知识资本、企业家和企业家精神的文献研究和总结，在知识视角下封企业家理论进行简要回顾，得出企业家精神的实质是创新精神，更是识别创新机会、把握创新机会的过程的结论。使用信号传递模型，分离条件假设以及斯宾赛一莫裹斯条件建立模型，说明企业家的沟通成本对企业创新的影响。本文为企业家精神的研究提供一个新的视角或认识工具。     

Responding to Digital Transformation by External Corporate Venturing: An Enterprising Family Identity and Communication Patterns Perspective

Digital transformation increasingly requires activities located outside firm boundaries, for example via alliances with start‐up companies. Despite this, German Mittelstand firms, primarily owned and managed by enterprising families and seen as role models of innovation, appear reluctant to place strategic emphasis on venturing outside the firm’s boundaries when it comes to digital transformation. Drawing on the concepts of identity and communication patterns, we theorize on the mechanisms behind this behaviour. Applying structural equation modelling to a sample of 254 members of the next generation in enterprising families from Germany, we find that family communication patterns impact the strategic priority for or against external corporate venturing via identity‐related considerations.     

浅谈在国际传播中的议程设置

International Communication plays an important role in our society. Agenda setting theory emerges from communications studies and focuses on mass media influence on setting political agenda.The theory explains the correlation between the rate at which media cover a story and the extent that people think that this story is important. The media has become a strong barrier of communication between families and the outside world.     

Contracting and Reporting Conservatism around a Change in Fiduciary Duties*

We exploit an influential 1991 Delaware court ruling to examine simultaneously two types of conservatism that play important roles in resolving creditor–owner agency conflicts: contracting conservatism and reporting conservatism. The ruling expanded managerial fiduciary duties in favor of creditors for Delaware-incorporated firms in the vicinity of insolvency. In those firms, following the ruling, debt contracts are less likely to include conservative adjustments to accounting numbers used for covenant compliance (i.e., contracting conservatism decreases), while public financial reporting becomes more conservative (i.e., reporting conservatism increases). The decrease in contracting conservatism is concentrated in firms that exhibit a greater increase in reporting conservatism, suggesting that reporting conservatism is more cost-effective in resolving agency conflicts. In addition, the substitution effect is more pronounced in firms facing greater business uncertainty and firms with greater board independence.