安徽省城市竞争力比较研究

城市竞争力是城市综合实力的反映;运用层次分析法,从综合经济实力、对外开放程度、产业效益、基础设施、城市规模、科技文化水平和生态环境状况等7个方面,共选取19个指标,对17个地级市进行综合评价,并对各个城市的分项竞争力和综合竞争力作了比较分析,有针对性的提出了提升城市竞争力的一些建议。     

基于核心竞争力的企业文化建设策略研究

在全球化竞争的情况下,中国的企业要想在竞争中占有一席之地,并在行业中处于领导地位,就必须重视影响企业长远发展的企业文化,以实现企业战略目标。文章对企业文化与企业核心竞争力的概念和两者之间的关系进行了论述。最后就如何利用核心竞争力理论,来指导企业文化建设,实施基于核心竞争力的企业文化建设策略进行了探讨。     

企业竞争力分析及其提升策略

企业是市场经济的微观经济主体,企业的健康发展是一个国家经济良性运转的关键,而企业生存与发展的关键在于企业的竞争力。如何增强企业竞争力则成为市场经济的永恒主题。本文通过对企业竞争力的理论分析,针对我国企业竞争力的现状以及存在的一些问题,提出了增强企业竞争力的对策。     

基于顾客价值创新的品牌战略构建

顾客价值创新品牌战略是从顾客的需求入手,不断开辟新的市场空间,提高品牌的竞争力。本文主要讨论如何运用顾客价值创新战略,对我国品牌实施战略管理来提升我国品牌的竞争力,以创造优异的顾客价值获取品牌竞争优势。     

The Fuchsia Destination Quality Brand

SUMMARY

Quality has been widely recognised as a source of competitive advantage in tourism (Poon, 1993; Fayos-Sola, 1996; Laws, 2000). Given the shift that has taken place from interfirm competition to interdestination competition (Go and Govers, 2000; Crouch and Ritchie, 1999), a need to focus on the quality management at the destination level has been identified (Laws, 1995 and 2000; Woods, 2003). In an attempt to address this need, a case study of the Fuchsia destination quality brand, West Cork, Ireland, was carried out. The findings revealed that whilst the Fuchsia brand did not appear to function as a powerful signal of quality to the customer, it did provide a support system which fostered an environment conducive to knowledge sharing amongst the tourism service providers applying for brand membership. This was mostly as a result of the policy of compulsory training for brand applicants. The paper reveals the way in which policies and programmes undertaken to overcome reluctance to participate in a destination quality assurance system also helped remove obstacles to knowledge sharing amongst tourism suppliers at the destination.     

Regional tourism competitiveness using the PROMETHEE approach

The competitiveness of tourism destinations is a key issue because it enables destinations to know their position with regard to their competitors. The aim of this paper is threefold: (1) to address the measurement of the competitiveness of tourism destinations at the regional level, (2) to show the suitability of using multi-criteria techniques to measure competitiveness, and (3) to apply the PROMETHEE and GAIA methods within a competitiveness study of eight tourist destinations located in the Northern Region of Portugal. The Metropolitan Area of Porto is the first in the ranking, followed by Cávado and Douro. The results of such an analysis show the comparative strengths and weaknesses of destinations, and allow them to identify their true competitors as well as those other destinations that are most similar to them.     

基于生态位理论的区域城市星级酒店竞争力——以珠江三角洲为例的研究

本文引入生态位理论中的态势理论,构建了包括旅游资源、住宿接待、经营业绩、商业投资、消费、交通、信息和环境8大竞争力39项变量的区域城市星级酒店的测评指标体系,对珠三角区域城市星级酒店的生态位进行测评,并以因子分析进行核准,结合聚类分析,将珠三角区域城市星级酒店竞争力划分为领先优势、比较优势、中等水平和比较劣势4种类型,继而基于生态位的重叠、分离、特化和扩充理论,深入探讨其具体发展策略,为珠三角区域城市星级酒店优化发展的实践提供理论支撑。     

基于钻石理论模型的我国绿色产业竞争力实证分析——以山东省为例

基于钻石理论,运用因子分析方法,对全国30个省份的相关指标进行实证分析,得出山东省在绿色经营实力、政府推动力、市场需求以及科研开发方面占有绝对优势,但是在污染废弃物处理方面处于绝对劣势。因此,应该积极建立产业发展平台,结合＂黄蓝＂两大战略区,依托国际国内市场,拓展绿色产业领域,构建具有核心竞争力的绿色产业链,全面提升山东省绿色产业竞争力。     

COMPETITIVENESS AND STABILITY OF COLLUSIVE BEHAVIOR

We investigate the relationship between the degree of competition and the stability of collusive behaviour, by introducing the element of relative performance in the objective functions of the firms. We show that an increase in the degree of competition destabilizes the collusion. This relation differs starkly in the standard symmetric Cournot and Bertrand duopoly models, with the former being more unstable than the latter.     

美、日企业员工激励机制及借鉴

目前员工在企业管理中的地位和作用日益增强，员工激励管理对提高企业核心竞争力也越来越重要。只有那些对员工的忠诚和业绩给予高度关注的企业才能在竞争中保持优势地位。通过分析美国和日本企业员工激励机制，为我国企业的员工激励提供借鉴：激励机制主要是把激励的手段、方法与激励的目的相结合，从而达到激励手段和效果的一致性。因此，企业对员工的激励手段应灵活多样，根据不同的工作、不同的人、不同的情况制定出不同的激励机制。