从内部控制看我国公司董事会建设

董事会建设一直是我国公司治理的核心，该文则将董事会置于公司内部控制环境中，从控制角度探讨董事会的重要性、当前我国公司董事会存在的主要问题及其解决思路。     

转型期特色企业文化建设刍议

特色企业文化是企业在长期的生产经营中形成、积累,并经过筛选、提练,由企业倡导的一套优良作风、行为方式和价值观念,它是指导员工为人处事的行为准则,也是企业发展的基石.在建设企业文化时,要结合企业自身实际,突出本企业特色.本文主要探讨了建构特色企业文化的对策,特色企业文化导入、规划和创新.     

汉英颜色词的异同对比及分析

中英文化历史悠久,两种文化背景下颜色词的起源、发展演变、语义及运用,既有相同之处,也存在着很大的差异.通过汉英对比的方法,对汉英两种语言中的部分颜色词的语言特点、文化意义的异同进行比较,可以帮助我们更好地理解和运用语言及其文化.     

论国有银行引入外国战略投资者及相关争议

国有商业银行在股份制改造中是否需要引入外国战略投资者,国有商业银行资产是否被贱卖、是否会影响国家金融安全、国有商业银行能否真正学到外国战略投资者的先进技术与管理经验已成为当前中国金融界争议最大的热点问题。本文旨在对国有银行引入战略投资者的必要性、操作情况以及由此引发的相关争议进行分析。     

Identity, identification, and relationship through social alliances

The authors studied social alliances, a type of corporate societal marketing initiative. Their research finds that social alliances are an important means whereby employees identify more closely with their organizations while gaining a greater sense of being whole, integrated persons. Furthermore, this integration allows both organizations and their members to align their commercial identities with their moral and social identities. As organizational members struggled to resolve conflicts within their own identities, they were aided by social alliances, which in turn led them to identify more with their organizations. Unlike previous research, the findings suggest that the kind of connections referred to by the informants went well beyond the cold, rational associations described in previous research to emotional attachments that appear to be critical to organizational identification. The results also suggest that participation in social alliances may result in multiple forms of identification: intra- and interorganiza-tion identification. Ida E. Berger (bergeri@ryerson.ca) is the associate director of faculty affairs and a professor of marketing in the School of Business Management at Ryerson University. She received her Ph.D. from the University of Toronto. Her articles have appeared in leading marketing journals, including theJournal of Consumer Research, Public Policy and Marketing, theJournal of Consumer Psychology, andCalifornia Management Review. Her current research interests include social alliances, voluntary and nonprofit sector studies, diversity, and the value of sports in social inclusion. Her teaching interests include marketing theory, consumer behavior, and marketing communications. Peggy H. Cunningham (pcunningham@business.queensu.ca) is the Marie Shantz Teaching Associate Professor of Marketing, School of Business, in the Queen’s University. She completed her Ph.D. at Texas A&M University. Dr. Cunningham’s research interests revolve around two related themes: marketing ethics and marketing partnerships (international strategic alliances, partnerships between for-profit and not-for-profit organizations, relationships between firms and their customers). These areas of study are linked by their focus on the concepts of trust, integrity, and commitment. She is the coauthor of the Canadian editions of a number of marketing textbooks (Marketing Management; Principles of Marketing; and Marketing: An Introduction). Her work is published in a number of journals, including theJournal of the Academy of Marketing Science, the Journal of International Marketing, and California Management Review. Minette E. Drumwright (mdrum@mail.utexas.edu) is an associate professor with a joint appointment in the College of Communication (Department of Advertising) and the College of Liberal Arts at The University of Texas at Austin. Previously, Dr. Drumwright was on the marketing faculties of Harvard Business School and the University of Texas Business School. She currently is the faculty chair of the Bridging Disciplines Program in Ethics and Leadership at the University of Texas. She has a Ph.D. in business administration (marketing) from the University of North Carolina at Chapel Hill. Dr. Drumwright’s current research is in the areas of corporate social responsibility, marketing for nonprofit organizations, and business ethics. Her focus is on understanding how managers and consumers integrate noneco-nomic criteria related to society into their decision making. Dr. Drumwright has studied noneconomic criteria in various contexts, including cause-related marketing, partnerships between companies and nonprofit organizations, socially responsible buying behavior, and corporate volunteerism. Her articles and cases have been published in various books and journals, includingCalifornia Management Review, theJournal of Advertising, and theJournal of Marketing.     

广东温氏集团企业“和”文化精神的制度化研究

中国传统文化及其影响下的家族制企业文化基于原始血缘伦理关系,具有“和而统”的特点。要适应现代市场竞争,就必须在普适法则的基础上包容多样性,并保持一种有张力的平衡,实现真正的“和而不同”。这需要制度制衡机制,将中国传统文化中的“和”文化精神制度化,创建竞争制衡的“和而不同”企业文化。广东温氏集团的成功就在于它实现了这种文化整合与创新,使传统家族制企业在普遍秩序中开拓出广阔的发展空间。     

旅游规划资料简论

旅游规划资料是抽象化的旅游资源，认识旅游规划资料的基本特征，全面收集资料，深入发掘其文化内涵，是制定高质量旅游规划的重要保证。     

谈现代设计与传统文化的融合与创新

在所谓现代文化趋同和传统文化危机论的全球化大背景下,许多现代设计往往在叛逆中迷失了传统文化的精髓,在离谱和所谓前卫、个性、无厘头或是盲目崇外的风潮中,仿佛离传统文化越远才是越现代.那么,我们现代的艺术设计到底还以什么为支撑呢？我们认为,它需要与传统的文化相融合,并对传统文化的再创新.     

经营者人力资本:企业治理中的核心资本

经营者人力资本是企业人力资本中高价值的人力资本。经营者人力资本能提升企业核心能力，优化企业所有权安排，是企业治理的核心资本。经营者人力资本、经营者人力资本产权、经营者人力资本价值与企业所有权安排对企业绩效的作用是直接且重要的，因此，在企业治理中，要合理配置经营者人力资本，使企业激励机制的设计更加有效。     

关于国家大安全观与小康安全建设思路的探讨

全面小康社会并非仅仅是一个富裕程度的概念，还是一个生产力水平、国际竞争力的概念。全面建设小康社会，追求的是物质、精神、生态、安全文明的共同发展。所以。衡量小康社会的标准除了经济指标外，还必须包括关乎国计民生的社会人文指标。