Marketing research and revenue optimization for the cruise industry: A concise review

This paper presents a concise review of the cruise industry mainly from marketing research and revenue optimization prospects. In recent years, the cruise industry has experienced an exciting growth. However, as one of the fastest growing and most profitable categories in the entire leisure market, this industry has hardly received any research attention. Given the limited academic articles, this paper presents a concise review about this budding research topic. First of all, a discussion about global cruise industry is conducted. Then, academic studies of the cruise industry on general marketing research, revenue management, itinerary design/optimization, optimal market segmentation, demand infiltration and economic issues are reviewed. Finally, some promising directions for future research are presented.     

Dimensions of Chinese culture values in relation to service provision in hospitality and tourism industry

Factor and reliability analyses were employed in this exploratory attempt to investigate and refine the structure and dimensions of Chinese cultural values (CCVs) in relation to service provision. Based on the results of factor analysis, CCVs could best be conceptualized as a five-component construct that influences the attitude or behavior of employees in providing service. These five factors were identified as follows: Integration 1 (attitude towards work); Integration 2 (attitude towards people); moral discipline; status and relationships; and moderation. The identification of these dimensions has two major implications to human resource development and service management practice in the hospitality and tourism industry. First, Chinese cultural values play a critical role in determining specific interventions, challenges and barriers in service organizational management. Second, given the profound influence of Chinese cultural values on service provision, international tourism and hotel managers, particularly in human resource development, should realize the importance of ensuring that Western management practices are adopted critically in Chinese organizations. Given the limited amount of research on this topic, the findings generated from this study are very important in guiding future research and providing insights into an area that deserves more academic attention.     

Understanding organizational citizenship behavior from a cultural perspective: An empirical study within the context of hotels in Mainland China

Scholarly concerns in organizational citizenship behaviors (OCBs) have increased dramatically over the past two decades. Nevertheless, there are significant issues yet to be addressed and resolved, one of which relates to the influences of cultural values on such voluntary behaviors. In view of the importance of OCB in meliorating hotel service and cultivating customer loyalty, the current study seeks to investigate a possible mechanism through which Chinese values (CVs) may function on employee citizenship behaviors within the hotels in Mainland China. The research questions focus on whether CVs have a direct impact on OCB and its verified antecedents, leader–member exchange (LMX) and employee organizational commitment (OC). Eventually, the research findings have verified the conceptual model and confirmed all the postulated linkages among the constructs under study.     

生产者服务业与制造业的互动发展与行业差异——基于长三角地区的实证研究

本文以长三角两省一市1985-2010年生产者服务业和制造业增加值为依据,对二者的互动关系进行了实证分析,结果表明不仅生产者服务业整体上对制造业具有支撑作用,而且生产者服务业内部各个行业也与制造业相互影响,但由于发展水平和行业特性不同,影响程度又有差异。并据此提出了促进长三角地区生产者服务业与制造业互动发展的对策建议。     

装备制造业与我国经济发展的灰色关联分析

装备制造业作为制造业的基础,其发展水平直接关系到国民经济的发展速度和发展质量。采用灰色关联分析方法,对我国装备制造业中各行业与工业经济发展的有序度进行研究。结果表明我国装备制造业各行业与我国工业增加值的变化率高度一致。未来我国装备制造业发展重点应集中于电气机械及器材、通用设备和专用设备制造业三大行业。     

中国茶产业现状及发展趋势分析

具有5 000年历史、历经兴衰而又绵延不断的中国茶产业如何得以发展,今后将如何发展值得关注和探讨。在WTO条件下,中国茶产业的经济活动受制于国内与国际两大环境,也取决于自身的优势和弱势。该文从茶产业构成要素及产业门类两方面分别分析评价了我国茶产业自身的优势、薄弱点,以及在WTO条件下所面临的外部环境机遇、威胁,最后,探讨了中国茶产业未来发展趋势。     

国有森工企业进入市场的特点和规律研究

我国社会主义市场经济的发展要求企业全面走向市场,但是森工企业生产经营活动的特殊性,决定了森工企业进入市场的不同特点。研究森工企业进入市场的特点和规律,以便使森工企业遵循特定规律、采取合理措施有效进入市场。     

我国城市土地宏观级差效益浅析

城市土地宏观级差效益是指因城市在一国地域分布中的差异而在经济运行中产生的收益。一般分为城市区位级差效益、城市功能级差效益和城市规模级差效益等三部分。本文对我国城市土地宏观级差效益做出了定量分析。并根据分析结果,对我国目前阶段的一些城市经济发展问题,如土地的集约利用、产业结构调整、城市发展战略等做了进一步的探讨。     

生态安全屏障建设背景下西藏可再生能源发展路径探讨

能源发展是西藏经济、社会发展的重要基础,但由于海拔高、气候复杂、生态脆弱的自然地理状况等原因,西藏潜在的能源资源优势不但没有充分发挥,而且还制约西藏经济、社会的发展,加剧了生态恶化.文章通过分析西藏的能源消费状况及对生态环境的影响,提出了在生态安全屏障前提下的能源开发战略,形成既能有效发挥潜在能源资源优势,保障西藏经济、社会发展所需,同时又能使生态影响最小化的可能途径.     

国有商业银行上市对银行业效率水平的影响——基于Malmquist生产率指数的实证分析

文章基于我国15家各类性质银行在1996-2010年经营效率数据基础上,利用数据包络分析法(DEA),对我国银行1996-2010年经营效率进行总体评价与分析,报告了我国银行业务经营效率水平。通过应用Malmquist生产率指数对银行业务经营效率变动得进行了调查和测量,结果反映了银行上市后银行业效率提高幅度明显,尤其是国有银行进步最快,但我国商业银行普遍存在规模报酬递减的状况,需要进一步提高规模报酬。从动态上看,我国银行业1996-2003年全要素生产率总体上出现小幅的下降,但2004年以后,随着国有银行逐步上市,我国银行业全要素生产率得到了稳步的提升。笔者认为我国银行需不断拓展表外业务、提高日常管理水平、吸收更多高学历人才和增加新兴技术的自主创新。