信用卡开卡意愿与使用频率影响因素研究

信用卡发卡量猛增,但20％的激活率却让人茫然,虽然针对信用卡的研究众多,但缺乏从消费者态度、意愿和行为的角度来剖析睡眠卡的成因及其激活措施。本研究基于技术接受模型理论,利用结构方程模型分析了信用卡相关知识、感知方便性、感知实用性、感知风险、金钱与信用态度、信用卡态度等对信用卡开卡意愿的影响。     

Components for a Good Membership Campaign

No abstract available for this article.     

Interorganizational Imitation and Acquisitions of High‐tech Ventures

Research summary: This article shows that there is a positive association between the changes in the number of prior acquisitions or the changes in the prominence of prior acquirers within the focal venture's subfield and the venture's likelihood to be acquired. Results are in line with the existence of frequency‐ and trait‐based imitation in acquisitions targeting tech ventures. More importantly, these positive associations are more pronounced when (a) exogenous technological uncertainty within the venture's subfield increases and (b) there are significant differences between the focal venture's and acquirer's technological resources. Our findings are in accord with the suggestion that uncertainty in the technology domain is an important boundary condition in moderating the extent of imitation in technology acquisitions. We also discuss alternative explanations and implications. Managerial summary: The findings of this article suggest that when deciding whether or not to acquire a technology venture (i.e., startup company in a high‐tech industry), managers infer information by observing other acquisitions in the venture's subfield to make assessments about the underlying value of the potential targets. We also find that receiving some informational cues from previous acquisitions would be more useful when there is high technological uncertainty in the potential target's subfield about which technologies will be dominant, and when the potential acquirer and the tech venture operate in dissimilar technological areas. This article shows that imitation can be one way to deal with decision‐making under uncertainty when making acquisition decisions in high‐tech environments. Copyright © 2017 John Wiley & Sons, Ltd.     

Direct and indirect oil shocks and their impacts upon energy related stocks

We attempt to consolidate (at least in part) the vast literature on oil shocks and stock returns by decomposing the influence of oil shocks into two channels of effect: ‘direct’ and ‘indirect’. Using a simple empirical asset pricing model, it is shown that oil shocks can affect stocks not only directly, but also indirectly through general market risk (which is shown to be due in part to oil shocks), or put another way that additional oil price risk exposure is embedded in the traditional market beta. As far as is known this is the first paper explicitly quantifying both effects together. By doing so we offer a more complete picture of when and how oil shocks impact stock returns, thus allowing investors to make more informed responses to oil shocks. The results are illustrated using daily data from all (active) listed energy related stock portfolios in the Asia Pacific Region, and are robust to structural instability and the specification of oil shock used.     

灰色多层次综合评判模型在建设项目监理评标中的应用

将层次分析法和灰色关联分析的方法有机地结合起来，建立灰色多层次综合评判模型，利用层次分析法计算影响施工监理评标的各个因素的权重，然后构造各项因素的比较数列和参考数列，计算各个投标方案的关联度，确定参与投标的监理公司的排序。     

股东关联贷款对商业银行发展的影响研究

股东关联贷款对商业银行发展的影响与银行贷款危机密不可分。文中分析了股东关联贷款与银行贷款危机之间的关系,着重就股东关联贷款对商业银行影响进行研究,并提出了防范和降低商业银行股东关联贷款风险的政策建议。     

Effectiveness of cause‐related marketing for differential positioning of market entrant in developing market: An exploratory study in Indian context

Cause‐related marketing is being increasingly used for forging strong relation between the brand and the customer. It is primarily being used by the well‐established brands to further strengthen their position in the market as it leads to a positive image of the brand, and customers are more receptive towards such brands because they tend to provide them with tangible as well as intangible benefits. This study tends to identify the effectiveness of cause‐related marketing as a marketing tool for newly launched products in developing market of India, which has so far remained a less explored area. A sample of 150 consumers was taken, and case studies were undertaken for validating these findings. The findings suggest that cause‐related marketing campaigns, even at early stages of brand development, can lead to customer trial and differential positioning thus providing these new entrants with an opportunity to interact with the customers. The proposed framework can provide useful insights to brand managers to design cause‐related marketing campaigns for newly launched brands. The results and findings have been deduced from real‐time market research, and it can help in furthering research in the field of cause‐related marketing in India and other developing economies with similar market conditions.     

Performance-related pay in Chinese professional sports

There have been numerous research studies and discussions of performance-related pay (PRP) in the human resource management literature, but very little research on PRP has included samples from non-Western societies. Moreover, few have studied PRP in the sport sector. The present study supports an expectancy model framework for PRP for professional athletes in China. The findings indicate the importance of the valence for monetary incentives, the instrumentality of performance for these incentives and clear individual and group objectives for improving performance. Comparisons for individual versus team and for females versus males yield important differences in the perception of the components of PRP programmes.     

上市公司关联方关系及其交易信息披露质量——来自上市公司的初步证据

我国绝大部分上市公司是由国有企业改制而来,由于其改制不彻底,与其控股股东先天性就存在关联关系。关联方在利己动机的驱使下,利用关联交易损害其他利益相关者的合法权益,于是关联交易监管成为证券监管的重中之重。高透明度的信息披露是关联交易监管的主要途径。本文对我国2001~2003年度上市公司的关联方关系及其交易的信息披露质量情况进行了描述性统计,取得了一定的初步证据,并为进一步规范上市公司关联方关系及其交易的信息披露和加强关联交易监管提供了建议。     

上市公司非公平关联交易下利益转移问题的研究

本文通过对上市公司之间非公平关联交易的目的以及我国上市公司非公平关联交易的现状,进行多层次多角度的分析研究,得出上市公司之间占用资金情况的结论,并提出了具体的政策建议:优化股权结构,形成股东之间的制约;引入外部监督力量,健全公司治理结构;完善投票表决制度,鼓励小股东积极参与公司治理。