模糊综合评判在房地产定价中的应用研究

房地产定价过程中会受到许多不确定的模糊因素影响,如市场需求,宏观政策等.为保证房地产定价的正确性和科学性,有必要将模糊综合评判理论应用到房地产定价中.由于以往构建的模糊综合评判数学模型都是在具有某种限制和取值极限的情况下寻求各自的评判结果,这样在评判过程中就会不同程度地丢失许多有用信息,本文通过结合房地产定价中的应用案例,对模糊评判模型进行了优化改进,从而保留住了所有的相关信息,更加全面地考虑了各个因素的影响,进而做出了更为精确的评判.     

某公司租用土地开发香蕉项目综合效益分析

A comprehensive evaluation is made in this article on the eco-benefit, social benefit, and economic benefit from banana planting of a company in three planting bases in Xinping County. Before the banana is planted, the land is classified into sloppy land, woodland and arable land We carefully study the three types of land, analyze the various effects and benefits made by banana planting on these types of land, and make a comprehensive comment.     

An integrated framework for the conceptualization of consumers’ perceived-risk processing

Research on risk is built on a complex array of diverse and sometimes inconsistent definitions, constructs, models, and outcomes. This study examines various literatures to formulate an integrated framework for the conceptualization of perceived-risk processing. The framework specifies three phases (framing, assessment, and evaluation) and their accompanying outcomes of risk attention, perceived risk, and risk-taking propensity. Explicit linkages are specified between situational and individual characteristics. Perceived-risk evaluation is identified as concepturally distinct from assessment of perceived risk, and the construct of risk-taking propensity is separated from those of risk affinity and perceived risk. The framework further presents points of intersection between the literatures on perceived risk and the literatures on consumer decision-making, information search, and satisfaction. Finally, it serves as an anchor for framing future research to promote conceptual and methodological consistency, and to guide progress in directions that are consistent with some leading edge paradigms outside of marketing. Margy P. Conchar (concharm@mail.ecu.edu; Ph.D., University of Georgia) is an assistant professor at East Carolina University. Her research focuses on consumer behavior and advertising. Her work in consumer behavior concentrates on risk, motives, and optimal consumption experience. Her research in advertising focuses on the interface between advertising and finance, accounting, or economics. She has previously published in the proceedings of the Academy of Marketing Science, the Association for Consumer Research, the American Marketing Association of Educators, and the Society for Marketing Advances. George M. Zinkhan (gzinkhan@terry.uga.edu; Ph.D., University of Michigan) is the Coca-Cola Company Chair of Marketing at the University of Georgia. His major research interests include advertising, promotion, e-commerce, and knowledge development. Two of his recent coauthored books includeConsumers (2004, McGraw-Hill) andElectronic Commerce: A Strategic Perspective (2000, Dryden). Cara Peters (petersc@winthrop.edu; Ph.D., University of Nebraska) is an assistant professor at Winthrop University. Her research lies in the general areas of consumer behavior and e-commerce. Primarily using mixed methods, she examines risky consumer behaviors as they relate to sociology and psychology. She has published in theJournal of Consumer Psychology andConsumption, Markets, and Culture, among other journals. Sergio Olavarrieta (solavar@negocios.uchile.cl; Ph.D., University of Georgia) is an assistant professor at Universidad de Chile, Santiago, Chile. He is assistant dean of undergraduate programs at the School of Business and Economics at the University of Chile. His research focuses on branding and marketing strategy. He has previously published in theJournal of Strategic Marketing and theInternational Journal of Product Distribution and Logistics Management.     

完善我国流通过程评价指标体系的建议

现行流通过程指标体系存在的主要问题是:指标体系不完善;统计制度不健全,设计方法落后;监测体系不完善;与国际统计标准接轨程度低;需要按照与国际惯例接轨的要求,改革与完善流通过程评价指标体系;用新理念、新技术改造流通领域,以信息化带动现代化,实现流通创新;大力推进流通统计制度创新,建立符合国际惯例、适应市场经济要求的流通信息统计机制;加强流通过程评价指标运行的监控,完善多层次的设计和监测体系。     

房地产定价中市场法应用的中美比较

随着我国市场经济的发展和完善,房地产评估作为房地产交易的价值基准越来越受到重视,而市场比较法作为房地产定价的主要方法也更加成熟。文章在分析中美两国房屋评估报告的基础上,对中美房地产定价中的市场法进行了比较,并在评估技术比较方面得出了一些结论。     

核电厂不同评价方法的比较研究

文章分析了核电厂评价体系的内涵、构成、功能,重点分析了不同评价方法之间的异同,为进一步提高中国核电厂评价体系的水平提供了参考。     

国际筹资中筹资取得指标体系分析

建立科学的国际筹资财务评价指标体系意义重大。本文对国际筹资财务评价指标体系中的筹资取得指标体系进行了界定和分析。     

一种降低正交频分复用调制信号峰平比的融合方法

提出了一种降低峰平比(PAPR)的融合算法,该算法在发射端对正交频分复用(OFDM)调制信号进行两次降低峰值处理,因而降低PAPR的能力远远优于常规的选择性映射法和压扩法,而该新方法传输信号的性能与压扩法相当。     

平衡计分卡与烟草企业战略性业绩评价体系构建的研究

文章在深入分析业绩评价与企业战略关系、平衡计分卡的基本原理及其在企业战略性业绩评价上的应用价值的基础上,结合我国烟草生产企业的特点及其面临的政治、经济及社会环境特点,研究了烟草企业战略性业绩评价体系的构建这一应用价值非常强的现实问题。     

矿产资源勘查项目的投资评估探索

对矿产资源勘查项目进行的投资评估 ,是项目立项的重要依据之一和项目投资应考虑的必要条件 ,具有预测性和前瞻性。文章分析了当前我国矿产资源勘查开发中存在的诸种问题 ,论述了矿产资源勘查项目投资评估的意义 ,提出了矿产资源勘查项目评估的四条基本思路。