CDMA 需求因素分析与发展对策研究

在中国,已经同时拥有GSM和CDMA两种制式的移动通信网络。中国联通如何经营CD-MA网络,经营策略非常重要。本文在分析影响CDMA移动通信需求因素的基础上,提出了相应的市场营销主张。     

企业如何运用资本经营战略实现价值的不断提升

“企业价值最大化”或称“股权利益最大化”是现代企业财务管理的最终目标。有效制定并实施企业发展战略 ,实现企业价值的不断提升是实现这一目标的根本途径。本文论述了资本经营战略对提升企业价值的巨大作用 ,并以具体企业为例分析了企业如何通过资本经营战略提升企业价值     

中国能源战略评价

全球化和加入WTO，有助于中国从更大范围内解决中国的能源问题，从中国能源战略评价的角度来讲，中国能源安全问题的关键是实施石油安全战略。能源工业作为竞争性行业，必将融入到开放型经济体系中，市场化是中国能源工业发展的必然选择，中国未来能源政策的走向是国际化，利用国际，国内两个市场和两种资源，调整能源结构，协调全球和本国发展与能源及环境之间的关系，恰当地处理多种社会集团和人群利益主体与能源资源，生态环境之间错综复杂的关系，使之在良性循环的轨道上运行和发展。     

Sub-Replication and Replenishing Premium: Efficient Pricing of Multi-State Lookbacks

The direct valuation procedure of performing discounted expectation to obtain the prices of multi-state lookback options may lead to insurmountable complexity and numerical difficulties. The computation may require numerical differentiation of the joint distribution function of the extremum values, then followed by numerical integration over a semi-infinite domain. In this paper, we illustrate the use of an alternative approach that significantly simplifies the calculations of multi-state lookback option prices. The financial intuition behind the new approach involves the choice of a sub-replicating portfolio and the adoption of the corresponding replenishing strategy to achieve the subsequent full replication of the derivative. The replenishing premium is obtained by performing the integration of an appropriate distribution function over the range of asset price within which under replication occurs. The sub-replication and replenishment procedures may be utilized as hedging strategies for the lookback options. The pricing and hedging properties of multi-state lookback options are also discussed. This revised version was published online in June 2006 with corrections to the Cover Date.     

Determining the scope and impact of market orientation profiles on strategy implementation and performance

Strategy implementation and performance in organizations are influenced by its market orientation. Market orientation is the collective of employee behaviors that affects strategy implementation, how an organization interacts with its environment and adjusts to changes within that context. The relationship between market orientation, strategy implementation, and performance is robust across environmental contexts. This study identifies ideal behavioral profiles for organizations seeking to maximize performance by considering the scope and impact of market orientation on strategy implementation. This is accomplished by considering market orientation and strategy profiles in relation to performance in a holistic coalignment perspective, corresponding to competitive contexts characterized by varying degrees of market turbulence and competitive intensity. Important strategic and performance implications of this dynamic are revealed that should be considered by academics and practitioners alike. Copyright © 2003 John Wiley & Sons, Ltd.     

中资银行迎接外资银行全面竞争的策略研究

随着中国银行业市场不断扩大对外资银行的开放程度,在华外资银行已在市场份额、客户营销、业务经营及人才吸引等方面对中资银行的经营形成挑战。中资银行只有加快改革进程,进一步提升自身的竞争力,才能在2006年底中国银行业全面开放后从容应对外资银行的激烈竞争。本文结合当前中国银行业的改制过程,提出了中资银行的应对策略,即通过与外资银行的业务及股权合作来弥补自身不足,通过调整经营结构实现经营战略的转型,通过完善公司治理培育自身的核心竞争力,通过解决经营中的实际问题提高市场应变力,通过落实“以人为本”的理念切实提升人力资源价值。     

对西部基层商业银行提高经济增加值的思考

实施以经济增加值为核心的绩效考核,在金融资源匮乏的西部欠发达地区,基层行面临着经营核心目标与业务计划体系的统一、经营效益增长与市场份额增长的关系、产品定价机制问题、相对单一的信贷资产结构与降低经济资本占用、财务核算体系中业务风险体现不充分等两难选择。西部基层行必须从转变经营理念,完善组织结构,构建与完善管理信息系统、业绩评价系统、部门预算等方面创造条件为推行经济增加值奠定基础。在经济资本约束下,西部基层行在经营管理工作中要牢固树立价值最大化的经营理念,平衡好规模与效益的关系,加快经营结构的调整及强化风险管理等。     

混业经营制度下国有商业银行产品创新战略研究

对于国有商业银行来说,加入WTO后如何确定产品创新的战略目标和策略,发挥核心产品的优势为客户提供满足个性化需求的金融产品,从而赢得客户、扩大市场份额,是一项重大课题。本文从混业经营制度下的商业银行产品创新入手,分析了国内分业经营制度下,商业银行产品创新存在不能有效利用各要素市场,不能满足客户个性化需求,无法适应市场竞争的不足及其原因。在此基础上,作者提出了国有商业银行混业经营的目标路径和步骤;在混业经营制度下的产品创新战略定位选择;国有商业银行金融产品创新策略,包括机制创新、队伍创新、平台创新和产品创新。     

The contingent value of marketing strategy innovativeness for product development performance in Chinese new technology ventures

This study extends research on entrepreneurial behavior by investigating the relationship between the marketing strategy innovativeness (MSI) and new product performance in technology-based new ventures in China. Specifically, premised on contingent resource-based view we argue that MSI is a firm capability that must be bundled with external managerial relationships and be deployed in the appropriate environment to ensure its success. We found that the team's extra industry relationships and market dynamism enhanced the impact of MSI on new product performance. In contrast, top management team's intraindustry relationships, financial relationships, and technology dynamism hindered the impact of MSI on new product performance.     

我国银行业改革与引进外资的开放竞争策略

针对我国银行业面临的问题和外资银行进入后的竞争压力,本文通过分析几种不同改革思路后认为,我国银行业改革的核心问题是产权和公司治理,两者紧密相连,产权改革是为了获得良好的公司治理,私有化和引入外资都是可供选择的产权改革方式之一,理论上不存在何者更优.国有商业银行改革的关键在于改变国有独资所有权结构为多元投资结构,可供选择的方案有不改变所有权性质的多个国有投资主体的单一所有制和引进包括国有、民营、外资参股的多元所有制.鉴于我国银行业目前的特点,外资参股并不是一种最优的选择,引进外资银行的正确策略是:独资优于合作,合作优于合资.