Local integration and co‐evolution of internationalizing Chinese firms

This study investigates the integration of internationalizing Chinese firms into local host markets. We explore the market‐driven investment of a new wave of Chinese private and local state‐owned firms in Australia since 2012, which has replaced the initial large‐scale investment in resources by central state‐owned enterprises. Using an in‐depth analysis of nine Chinese firms operating in various sectors of the Australian market, we argue that market integration, adaptation, and bilateral institution‐building through co‐evolution and empowerment of local subsidiaries of Chinese multinational enterprises results in entrepreneurial autonomy and characterizes a new generation of Chinese investors. We propose that Chinese multinational subsidiaries have transferred domestic practices to the Australian market and have reconfigured domestic and host market resources to gain a competitive advantage in their original investment industry and new industries. Our study advances middle‐range theory building and provides a practical understanding of the strengths and weaknesses of Chinese investors, their potential to disrupt local markets, and their responsiveness to market‐oriented institutional guidance. The results of this study suggest that the bilateral institution‐building and resource reconfiguration capabilities of Chinese enterprises can be transferred to other developed and developing markets, including Belt and Road Initiative countries.     

Chinese multinationals on the New Silk Route: Managing political risk by branding the nation

Though Chinese multinational enterprises (CMNEs) have brought investment and opportunities to countries along the Belt and Road Initiative, there has been scepticism regarding the content and context of their investment. On the one hand, infrastructural development contributes to GDP formation and enhances the efficiency of productive inputs where international trade enhances technology and export development, which jointly provides a path to economic growth. On the other hand, critical issues such as debt sustainability and national sovereignty among countries that have gone through the decolonization process mean that CMNEs need to grasp the implication of political risk when investing. This article focuses on South and Southeast Asia, where China has historical socio‐economic relationship, and proposes a nation branding model combining tradition and modernity which can be the way forward for CMNEs to mitigate political risk in relation to the Belt and Road Initiative (BRI) investment. Nation branding of BRI could be seen as a continuity of China's unfinished business in globalization that has preceded the modern polity; nevertheless, there is a need to communicate a coherent and authentic message that reflects the reality of business operations.     

Effects of perceived constraints and negotiation on learned helplessness: A study of Chinese senior outbound tourists

Learned helplessness is an important psychological construct that may influence senior tourists' subjective wellbeing while travelling. Employing a mixed-method approach and a multi-sample design, this study examines how Chinese senior outbound tourists’ perceived travel constraints and negotiation efforts affect learned helplessness in outbound travel. We identified four perceived constraints (perceived incapability, lack of suitable travel agencies and services, lack of information and personal support, and complex travel decision-making) and three negotiation strategies (seeking family support, physical/health preparation, and learning). Multiple regression analyses showed that among the four perceived constraints, only perceived incapability increased learned helplessness significantly; conversely, negotiation in general reduced learned helplessness. However, not as expected, negotiation was not founded to be a moderator between perceived constraints and learned helplessness. Theoretical and practical implications are also discussed.     

中药方剂浸浴联合外用钙泊三醇倍他米松软膏治疗寻常性银屑病患者的临床效果

目的探讨中药方剂浸浴联合外用钙泊三醇倍他米松软膏治疗寻常性银屑病患者的临床效果。方法选取2018年2月至2019年4月于沈阳市第七人民医院就诊的寻常性银屑病患者114例作为研究对象,以随机数字表法将其分为观察组和对照组,每组57例。对照组患者外用钙泊三醇倍他米松软膏进行治疗,观察组患者通过中药方剂浸浴联合外用钙泊三醇倍他米松软膏治疗。比较两组患者临床疗效、银屑病面积严重程度指数(PASI)评分以及不良反应发生率。结果观察组患者治疗有效率为82.46%,显著高于对照组的63.16%(P<0.05)。两组患者治疗2周、4周后的PASI评分均显著低于治疗前(P<0.05);观察组患者治疗2周、4周后的PASI评分均显著低于对照组(P<0.05)。观察组患者的不良反应发生率为14.04%,低于对照组的21.05%,但差异无统计学意义(P>0.05)。结论中药方剂浸浴联合外用钙泊三醇倍他米松软膏治疗寻常性银屑病能有效改善患者的临床症状,效果显著,且不良反应少。     

碳关税的征收对中国纸制品出口贸易的长期影响效应分析

发达国家以保护全球环境为名提出了有关碳关税的政策,但是结合碳关税的相关政策内容来看,其动机是为了抑制发展中国家高能耗产品的出口,以便保证自身高能耗产品在国际的地位。我国身为纸制品出口贸易大国,一旦实行碳关税政策,将会对经济发展带来严重影响,基于此本文分析碳关税对中国纸制品出口贸易的长期影响效应具有十分重要的意义。     

关于《中图法》为旅游学立类之管见

文章简要回顾了《中图法》从第一版至第四版对旅游类目设置的历史沿革,分析其存在问题,并提出了新的立类方案。     

深化学科认知与构建中国特色社会主义政治经济学理论体系

对学科的认知包括认识学科内涵、学科性质与任务、学科发展进路等核心问题,关系到如何构建学科体系,是学科建设的重要内容.从深化学科认知的视角,中国特色社会主义政治经济学的学科发展与理论体系构建,要坚持几个重大原则,包括把中国特色社会主义政治经济学建立在历史唯物主义的基础之上;要以生产关系分析为核心来构建中国特色社会主义政治...     

来源国形象、消费者偏见与中国品牌跨国营销——中国电子产品在美国的品牌来源国效应检验

来源国效应对一国产品的海外销售产生着重要影响。本文以在美国销售的中国H公司运动手表作为被试商品,在606份有效样本基础上,通过多元线性回归验证了中国品牌电子产品在美国的来源国效应。通过与其他七个国家进行对比,本文发现,虽然中国在美国消费者心目中的产品国家形象较为正面,但相对中国经济地位和产品质量而言,美国消费者对中国电子产品和中国品牌的“来源国偏见”普遍存在,“Made in China”目前仍是中国品牌在美国营销的不利因素。在以往研究的基础上,本文将来源国效应中的产品国家形象划分为整体绩效形象、整体制度形象和产品类属形象,在此基础上检验了多个消费者因素对来源国效应的调节作用,首次检验了消费者网购依赖度对消费者购买倾向的影响,并且发现消费者产品知识负向调节来源国效应,这一结论可以导出明确的管理启示。本文结论进一步深化了来源国效应相关研究,弥补了发展中国家逆向拓展发达国家市场时来源国效应研究的不足。     

江西省吉安市中药材产业发展规划

通过分析江西省吉安市中药材产业的优势条件,提出中药材产业发展的思路定位及未来15年的发展目标和布局,即打造优质品牌、驯化野生中药材品种、扶持龙头企业、加快中药材制成品研究.并提出了产业发展的保障措施,即依靠科技进步,走可持续发展道路,坚持中药材栽培的标准化管理,保证品质创品牌.     

日化用品行业的品牌扩散与市场进入壁垒

当前,品牌扩散战略己成为许多企业谋求成长、增强市场势力、遏制竞争者进入的重要手段。本文基于中国日化用品行业应用扩展的Hotelling模型分析了在位企业可以利用品牌扩散战略在获取经济利润的同时,成功阻止潜在竞争者的进入。