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101.
Our research examines why retailers offer, not one, but multiple store brands in some product categories. More specifically, we are interested in how certain product category characteristics affect the number of store brands. We model a product category consisting of two incumbent national brands that may differ in strength. The retailer may introduce one or two store brands depending on which maximizes category profits. Our analysis suggests that the retailer is likely to carry two store brands in categories where (i) the national brands are similar in strength; and (ii) the price sensitivity between the national brands is low. Interestingly, the conditions that support the introduction of more than one store brand are quite different than the conditions that would facilitate the introduction of additional national brands. We provide empirical evidence that support our model-based predictions. 相似文献
102.
从耕地保护、与中央政府、开发商、购房者和银行关系等五个方面分析地方政府在房地产市场调控中面临的多重博弈,阐述地方政府在房地产调控中面临的“囚徒困境”,进而提出了完善地方政府绩效考核体系和土地出让收益分配机制、加大保障性住房供应力度等若干对策建议. 相似文献
103.
David Schmidt Robert Shupp James M. Walker Elinor Ostrom 《Games and Economic Behavior》2003,42(2):281-299
This paper presents results from a series of experiments designed to test the impact on subject behavior of changes in the risk dominance and payoff dominance characteristics of two player coordination games. The main finding is that changes in risk dominance significantly affect play of the subjects, whereas changes in the level of payoff dominance do not. Observed history of play also has an important influence on subject behavior, both when subjects are randomly rematched after each game and when they remain matched with the same individual for a sequence of games. 相似文献
104.
本文从个股的角度,运用博弈论剖析了投资者在股市上的投资战略。研究表明,投资者是选择“较小止损”战略还是选择“较大止损”战略取决于该股票下跌的幅度。 相似文献
105.
考虑到合理的成本分担及公平的利润分配是影响乳制品供应链系统稳定及乳制品质量保证的重要环节,本文以一个乳制品加工企业、一个奶农(牧场)和一个零售商所构成的三级供应链为研究对象,引入微分博弈的方法,研究在4种不同的乳制品质量管理博弈情形下,乳制品供应链上各成员企业愿意为质量管理工作付出的努力及其收益.研究结果表明,乳制品加工企业的质量控制和质量改进两种工作的努力程度在3种非合作质量管理博弈情形下具有相同的表现,而在合作质量管理博弈情形下,为了供应链整体利益考虑,核心企业即乳制品加工企业的质量管理工作努力程度发生了变化.而对于乳制品供应链上游的奶农和下游的零售商而言,二者对于质量管理工作的努力程度随着乳制品供应链合作的深化而不断提高,在理想的合作博弈情形下达到了最高. 相似文献
106.
Ricardo Ernst Jose Ignacio López-Sánchez David Urbano 《Group Decision and Negotiation》2009,18(5):499-517
This paper analyzes, in the context of negotiation, the problem of coordination and conflict resolution between the manufacturer
(Seller) and the retailers (Buyers) for a two-tier inventory system. The retailers capture demand (from customers) and therefore
are responsible for the level of service offered by the system. The larger the inventory that a retailer has of a particular
product, the lower the probability of running out of stock and therefore, avoid the possibility of a lost sale for the manufacturer.
A conflict arises (and therefore the negotiation process starts) when the manufacturer wants the retailer to increase the
level of service while retailers are satisfied with the status quo. Using the Nash bargaining solution, we develop a theoretical
framework that incorporates behavioral dimensions and predicts the outcome of “sharing” the profit. The results indicate the
advantage of developing long term relationships among the members of the distribution channel to minimize the uncertainty
and therefore the source of conflict. 相似文献
107.
Decoy strategy for bundling is an important marketing option because it can reflect the behavior resulting from consumers' reference price effect. This paper develops a game-theoretic model of a dyadic supply chain to study the joint decisions on pricing and decoy strategies in the presence of consumers' reference price effect. The retailer chooses one of the decoy strategies (phantom decoy-mixed bundling, decoy-mixed bundling) and selling prices to maximize her profit. Our study shows that: under both decoy strategies, the retailer and the manufacturer benefit from consumers' low reference price effect; however, the high reference price effect hurts their profits. 相似文献
108.
109.
环境关系是环境主体间的利益关系,环境侵权的发生是环境关系失衡的主要表现,中国农村环境污染态势加剧主要根源于中国农村环境关系失衡.环境污染的过程就是环境主体间的博弈过程,中国农村环境主体间的博弈具有很多特点,分析中国农村环境侵权发生的微观机理,可以比较准确地把握中国农村环境关系失衡的本质.要改善中国农村环境污染状况,就必须改善中国农村居民在博弈过程中的微弱地位,形成良性的环境关系制衡机制,从而使中国农村环境关系从失衡走向和谐. 相似文献
110.
博弈论和委托代理理论视角下的反洗钱监管研究 总被引:1,自引:0,他引:1
本文从反洗钱监管机构和金融机构的博弈分析入手,研究监管的最优化问题。分析得出监管机构必须对金融机构进行反洗钱约束,否则金融机构就会违规获益;最优事后监管并不能杜绝违规行为,而只是将违规行为控制在一定的范围;有效反洗钱监管需要额外成本等结论。在此基础上,本文提出实现我国反洗钱最优监管的政策建议。 相似文献