The Need for a Field of Study of Implementation of Innovations

The study of innovation has been approached from many disciplines and from the point of view of different real life problems. As a result, we have a series of clusters of knowledge that are related but seldom integrated. Chris Voss suggests it is time we closed at least one of these gaps. He suggests there should be a field of study should be established that will build a bridge between work on the process of innovation and work on the diffusion of innovation. He presents a starting point for the new field of study.     

Determinants of Success in the Development of Applications Software

In this article, the third in the trio of software innovation articles, Chris Voss outlines the key factors that determine whether a new software development is likely to be successful. His research draws on an innovation framework that has emerged from previous research. His results are similar to those of the earlier studies and suggest that the software innovation process has many demands that are common to innovation in other product areas.     

Research note sport tourism versus event tourism: Considerations on a necessary distinction and integration

Abstract

Interest in sport-related tourism increased perceptibly around the millennium, however, a comprehensive conceptual framework for a classification of sport (event) tourism is still missing. The predominant focus of sport tourism encompasses event-related touristic endeavors, such as mega sport events; however, an holistic approach to sport tourism suggests the need for further integration of other sub-areas such as nonevent-related components. This research note, therefore, provides a sport tourism perspective and a methodological approach to establishing the sport tourism cube as a necessary tool for the further distinction and integration of sport and event tourism. The research aim is, therefore, to build a foundation for further scientific research in sport tourism.     

Leveraging sponsorship with corporate social responsibility

Sponsors increasingly engage in corporate social responsibility (CSR) activities surrounding sponsored events (e.g., the soccer World Cup and Olympic Games). This study examines how linking CSR to sponsorship affects consumer attitudes towards sponsoring brands. Schema theory suggests that consumer CSR perception and brand credibility act as serial mediators. They transfer the positive effects of a CSR-linked sponsorship strategy. These effects only occur for brands with a moderately low congruity to the sponsored event (but not for brands with a moderately high congruity to the sponsored event). Two experiments measuring (Study 1) and manipulating (Study 2) sponsor–event congruity confirm the proposed mediation mechanism for brands with a moderately low sponsor–event congruity. CSR-linked sponsorship (vs. sponsorship without CSR linkage) does not influence attitudes towards brands with a moderately high congruity to the sponsored event. The study develops theoretical and practical implications for sponsorship and CSR strategies.     

事件经济:城市转型的发动机

面对农民工的返乡潮,可持续发展的压力,后工业社会的如期而至,城市如何实现华丽转身,从容器变为磁体,成为上海及许多城市发展的课题。文章从加拿大蒙特利尔市和意大利布雷西亚等城市利用事件经济实现城市转型的实证出发,结合城市发展与事件经济的关系梳理,探讨了事件经济对城市转型的作用模式,以上海为例,提出了利用事件经济、重视自组织事件发展、聚集创意人才来发动城市转型的具体建议。     

The Value of Olympic Sponsorships: Who is Capturing the Gold?

In recent years, corporate sponsorship has become anincreasingly important element of the marketing communicationsmix. This paper uses data from the 1996 Atlanta Summer OlympicGames to measure the value of Olympic sponsorship. Using stockreturn data, we find that the shareholders of sponsoring firmsearn negative average abnormal returns around announcement ofOlympic sponsorship agreements. This finding, consistent withan agency cost explanation of corporate investment practices,is robust to variation in a number of firm- and sponsorship-specificvariables. In addition, cross-sectional analysis supports themonitoring hypothesis, as significant equity ownership by institutionalinvestors is positively related to abnormal returns around announcement.Our results suggest that utilizing Olympic sponsorships in themarketing communications mix may not be value-enhancing.     

Bush v. Gore and the Effect of New Source Review on Power Plant Emissions

New Source Review (NSR) is a Clean Air Act regulation that requires electric utilities to meet emission standards when making modifications to existing power plants. The regulation increases the cost of replacing worn out parts, and limits the firm’s scope of potential capital investments. Such restrictions may lead to greater retirements and lower utilization, adversely affecting profits. Prior to the 2000 presidential election, investors expected Bush to have a narrower interpretation of NSR than Gore. Therefore, we use changes in stock prices to estimate the effect on profits of differences in NSR policy. Our results indicate that investors expected the average boiler to be $38 million more valuable under the Bush administration. Over the boilers’ lifetimes, the additional utilization will have increased emissions by 19 million tons of sulfur dioxide, 5.9 million tons of nitrogen oxides and 980 million tons of carbon dioxide, relative to natural gas generation.      

新巴塞尔资本协议与商业银行操作风险管理

操作风险正日益成为全球银行业风险管理的研究焦点。新巴塞尔协议将操作风险纳入风险管理框架，为其设定新的资本要求。目前我国的商业银行缺乏风险意识，尤其是在操作风险方面基本没有什么量化操作风险的科学方法，不能正确反映所承受的风险，操作风险的管理水平亟待提高。本文首先对操作风险进行界定，分析其主要特点，之后从国际和国内两方面对操作风险现状进行考察，阐述了新巴塞尔协议中操作风险的计量方法并对其进行评述，最后介绍了操作风险管理流程，并对我国商业银行操作风险管理的策略选择提出建议。     

Market segmentation and information values of earnings announcements: Some empirical evidence from an event study on the Chinese stock market

This paper investigates the trading activities of two distinct classes of shareholders, namely, the Chinese domestic investors and the foreign investors in the segmented Chinese A- and B-share markets, respectively. We conduct an event study on the annual earnings announcements based on two different accounting standards: International accounting standards (IAS) and PRC generally accepted accounting principles (PRC GAAP). The earnings announcements based on IAS and PRC GAAP are value relevant. The investors in the B-share market react to both the IAS and PRC GAAP earnings announcements, while the investors in the A-share market pay more attention to the PRC GAAP earnings reports. In the B-share market, positive abnormal returns are associated with positive earnings surprise and negative abnormal returns go with negative earnings surprise. We find preevent abnormal trading volumes without significant price changes for the A shares, which may be due to existing information in the A-share market prior to earnings announcements. The postevent abnormal trading volumes last for a longer period in the A-share market than in the B-share market.