高校图书馆科技成果转化网络平台构建研究

随着信息技术和市场经济的迅猛发展,高校科技成果转化过程中传统的中介服务手段与先进的网络信息技术形成了巨大反差。本文首先分析了高校图书馆在促进高校科技成果转化中存在的信息资源优势、信息服务优势和信息技术优势。在此基础上提出了构建高校图书馆科技成果转化网络平台,并对平台的各部分功能模块进行详细阐述。最后指出在构建平台中还存在一些问题,需要来自各方面的支持。     

关于我国金融风险问题研究述评

金融危机对于任何国家来说都是可怕的灾难,它肇始于美国地产业的次贷危机,且转变成经济危机,对全球经济形成严重冲击,给多国带来了大量的失业和政治动荡的危机。金融在现代经济建设的过程中对引导资源配置、调节经济运行、维护国家经济安全发挥着重要的作用,因此,国家对金融制度的改革和发展尤其重视和关注。     

水生态系统服务供需视角下的水网乡村 适应性规划策略——以吴江张鸭荡片区为例

苏南乡村地区一直是中国乡村建设的先行区域,特殊的纵横交错的水网结构构成了一个错综复杂的系统,呈现出其他地区不具有的复杂性和生态特殊性。随着城镇的扩张,乡村的发展建设使其水网空间的平衡发展面临极大的挑战。传统单一静态的规划方法逐渐显示出无法适应经济、社会等发展要求的缺陷。苏南乡村地区以水为核心,从水生态系统服务供需关系的视角下探究水网乡村的适应性规划策略更加适应当前的乡村现状和需求。以传统水网乡村空间形态转译为基础,建立水生态系统供需服务评估体系,在评估水生态系统服务供需能力的基础上,分析供需分异模式及供需矛盾。从构建乡村水域空间生态格局、乡村水域空间功能分区规划,以及乡村水域空间多情景预判3个方面,提出苏南水网乡村的适应性规划策略,并为水网乡村的生态实践提出新思路。     

中小银行流动性风险的成因及防范策略

中小商业银行在保持高利润前提下产生流动性风险与其资产负债业务构成的不对称性、业务拓展的不均衡性以及主动负债能力弱、市场竞争力弱等特点密不可分,在市场经济不断推进、银行竞争不断加剧的形势下,中小银行应进一步加强流动性风险管理,优化负债与信贷结构,深化网点建设,加大货币市场参与力度.     

基于CNKI的我国旅游专业期刊地域学术影响力分析

采用文献计量学方法,以中国学术期刊评价统计分析系统的网络传播统计数据为依据,统计分析了我国4家主要旅游学术期刊（《旅游学刊》、《旅游科学》、《北京第二外国语学院学报（旅游版）》、《旅游论坛》）的网络传播趋势、读者地域分布、文献海外访问量分区段分布情况。分析结果表明：1）旅游学术期刊的办刊时间长短与网络传播有比较强的联系;2）受CNKI的影响范围和发文文种限制,我国旅游学术期刊地域影响主要集中在亚洲华人集中的地区,3）省市区读者分布情况与我国的区域经济发展水平和旅游教育发展水平有很强的关系;4）我国旅游学术期刊的海外访问情况都不是很理想。综合以上4点．说明我国这4家我国旅游学术期刊的国际化水平还有待提高。     

A method for reducing information asymmetry in destination–airline relationships

We propose a measure of business risk in air travel demand at the route level that can reduce information asymmetry during route development negotiations between tourism destinations and airlines. Aviation-exposed risk (AER) conveys information about the level of uncertainty with regard to air travel demand from an airline’s perspective. Using AER, tourism destinations and air service development teams can evaluate their risks from the perspective of the airline and its network. From there, an assessment can be made as to the value of air services in certain circumstances, including whether a direct underwrite or risk share between airlines and destinations is viable and necessary. By applying a portfolio analysis to an airline’s network, we find evidence that AER does indeed mimic the actual capacity distribution of the network. This provides support for AER as a useful risk measure to be used in practice.     

A rapid assessment of wildlife tourism risk posed to cetaceans in Asia

Dolphin-watching tourism is growing globally. In developing countries, the typically low environmental awareness of operators and poorly enforced or non-existent regulations exacerbate risks to wildlife. Ecological indicators like behavioural responses are useful to assess wildlife tourism, but obtaining such data is slow and expensive. We modified the Driver–Pressure–State–Impact–Response (DPSIR) framework to rapidly assess the risk of dolphin-watching tourism harming, displacing or causing local extinction to dolphin populations, using human dimension data to complement limited ecological data. We assessed industries at seven dolphin-watching sites in six countries in Asia: Cambodia, India, Indonesia, Malaysia, Thailand, and the Philippines. All sites have reached or almost reached financial saturation except Cambodia and Malaysia. We find high risk to dolphins at the sites in India and Indonesia and intermediate risk at the site in Cambodia. Pending more ecological data, the risk at Thailand, the Philippines, and Malaysian sites might be low. Our analysis also indicates site-specific conservation recommendations for Driver, Pressure and Response. We suggest that the DPSIR framework is useful to assess the risk of a wildlife watching industry, even when the impact is uncertain due to insufficient ecological data.     

Factors influencing customer engagement with branded content in the social network sites of integrated resorts

The integrated resorts rely on social network sites (SNSs) for content marketing, while one of the main purposes of content marketing is customer engagement that will leverage the impact of branded content. This study investigates the factors influencing customer engagement with brand posts of integrated resorts on the SNSs. The findings highlight the important influence of both media-type and content-type factors on the level of customer engagement in SNSs of integrated resorts. This study provides practical implications for integrated resorts to develop SNS online content marketing strategy.     

Using a network data envelopment analysis model to assess the efficiency and effectiveness of cultural tourism promotion in Taiwan

The importance of tourism promotion has been discussed throughout past studies, and the consequences of ineffective promotion have also been investigated. While tourism promotion is a topic of interest to many researchers, performance measurement used to assess the effectiveness of tourism promotion is a topic seldom discussed. The purpose of this study is to develop an approach based on the data envelopment analysis (DEA) model to evaluate performance for tourism promotion. The main difference compared with previous DEA models is the evaluation of multiple efficiencies in a single DEA implementation, and the assessment of overall efficiency in a ratio index. In the assumption of variables, we use cultural tourism promotion as a foundation in formulating the empirical evaluation, and we test the proposed model by using data across 20 regions in Taiwan.     

Effects of different dimensions of corporate social responsibility on corporate financial performance in tourism-related industries

Although the stakeholder framework proposes the multidimensionality of corporate social responsibility (CSR) (Clarkson, 1995), previous research has yet to investigate the relationship between certain dimensions of CSR and corporate financial performance (CFP) in tourism-related industries. The purpose of this study was to disaggregate CSR into five dimensions based on corporate voluntary activities for five primary stakeholder issues: (1) employee relations, (2) product quality, (3) community relations, (4) environmental issues, and (5) diversity issues, and examine how each dimension would affect financial performance among firms within four tourism-related industries (airline, casino, hotel, and restaurant). While all CSR dimensions were proposed to have positive financial effects, results revealed that each dimension had a differential effect on both short-term and future profitability and that such financial impacts varied across the four industries. The findings can provide tourism managers with insights into which dimensions of CSR activities would improve their companies’ financial performance.