Entrepreneurship through a qualitative lens: Insights on the construction and/or discovery of entrepreneurial opportunity

This article applies inductive analytic techniques to identify and elaborate on two recurring themes that underpin the core puzzle of entrepreneurship research — where entrepreneurial opportunities come from. The first theme is the unique role of imprinting, or the profound influence of social and historical context in constraining the perceptual apparatus of entrepreneurs and delimiting the range of opportunities for innovation available to them. Second, our analysis offers insight into the counterbalancing role of reflexivity, operating at both individual and collective levels of analysis, in generating the ability of entrepreneurs to overcome the constraints of imprinting. These insights are based on a thematic review of the nine studies that comprise this special issue on qualitative research. The nine studies, individually and each in their own way, offer key insights into how we might better understand the emergence of entrepreneurial opportunity.     

An empirical study of dynamic customer relationship management

We apply the Gönül and Shi (1998) approach to the analysis of the optimal messaging and pricing policy mix by studying the past transaction patterns between a local supermarket and its consumers. We develop a dynamic customer relationship management model and investigate the relationship between customer utility and purchasing frequency by modifying the return function of the model discussed in Gönül and Shi (1998). In particular, we extend the analysis to consider a messaging and pricing policy mix, and we use a genetic algorithm in our empirical estimation. When applied to some non-seasonal products in a local supermarket, we find that our model is suitable and far superior to the one-stage model commonly used. Our dynamic model gives the optimal marketing mix strategies in different customer states and the results show that the firm could enjoy a 22% increase in profit.     

产品核心竞争力的三大支柱——产品概念 营销观念 价值创新策略

企业对本行业的产品和市场要有整体概念 ,才能形成现代营销新观念。从产品定义、产品规划入手对营销新观念进行介绍和分析 ,结合消费价值、顾客效用和价值创新策略引出了市场与行业的新定义 ,并着重指出创造消费价值对增强产品竞争力的重要性。     

Combining the Effects of OLS and Spread on Futures Hedging: Evidence from the Taiwan Stock Index

Abstract:

This study proposes a dynamic hedge ratio, the combined ordinary least squares spread (COLSS), which combines the hedge ratio of ordinary least squares and the value of spread. Using this dynamic ratio for hedging with futures contracts, one can replace spot risk with spread risk. The COLSS captures not only the long-run equilibrium between spot and futures returns, but also the short-run deviation from equilibrium. The spread is forecast by one-period lagged stock market factors and high-order moments that are estimated by an options model. In the in-sample and out-of-sample tests, the COLSS strategy achieves significant risk reduction and outperforms the alternative models by a large utility improvement.     

出口机会与进口竞争对工业机器人企业的叠加影响：基于出口持续时间的视角

工业机器人企业是中国推动制造业数字化革命、抢占国际分工制高点战略的主力军,然而其出口持续时间平均不足1年,需引起高度关注。本文基于2000-2015年中国海关数据库和工业企业数据库的匹配数据,运用Cox风险模型分析了出口机会增大和进口竞争加剧对工业机器人企业出口持续时间的影响和作用机制。结果表明,出口机会增大更有利于延长企业出口持续时间,进口竞争加剧则提高了企业的退出率,这一结论在产品多样化程度低、产品核心度低、行业竞争小和市场集中度低的企业中尤为明显;出口机会与进口竞争,主要是通过企业生产率和技术创新的中介作用影响企业的出口持续时间;面对双重叠加影响,工业机器人企业应充分利用产品间的技术关联效应提高出口持续性。     

经济学的理性假设辨析

理性历来是经济学研究秉持的最基本的行为假设,然而自从其概念诞生以来,经济学家们对它的理解与解释却众说纷纭。理性的框架应界定为:利己性、最优化与偏好一致性。对理性假设应该采取秉持实证主义思想,维持理性假设的态度与措施;当理论与现实矛盾时,谨慎地适当地扩展理论模型或环境假设,扩展的底限是维持理性的内在一致性,上限则取决于理论的一般性与现实性的权衡。     

Maxmin expected utility with additivity on unambiguous events

This paper provides a model of beliefs representation in which ambiguity and unambiguity are endogenously distinguished in the maxmin expected utility model of Gilboa and Schmeidler (1989). Specifically, I first extend it by getting a representation of beliefs such that the probabilistic beliefs over each ambiguous event are represented by a nondegenerate interval, while the ones over each unambiguous event are represented by a number. I then suggest a behavioral definition of ambiguity. It provides a choice theoretical foundation for the Knightian distinction between ambiguity and unambiguity.     

Towards a schematic theory of entrepreneurial alertness

This article is an investigation into Kirzner's concept of entrepreneurial alertness — its mechanism and its antecedents. By drawing from decision theory and schema theory, a model is developed to show how changes in the environment are mediated by entrepreneurial alertness and brought to the situated attention of entrepreneurs for evaluation. Entrepreneurial alertness is seen to be the application of unique schemata that allow the entrepreneur to impute meaning to environmental change that would not be imputed by other managers. It is argued that the alertness that allows entrepreneurs to see opportunity where others do not arises from differences in schematic richness, schematic association, and schematic priming. These three antecedents may therefore form a basis on which enhanced entrepreneurial alertness can be developed.     

公共事业组织伦理制度化与路径分析

公共事业组织的伦理建设，不能仅仅依靠道德自律或道德教化来影响公共事业组织成员的行为选择。日益严重的公共事业组织伦理失范现象表明，传统道德自律或道德教化对公共事业组织成员缺乏控制力。公共事业组织伦理的提升与重建必须通过制度化建设来实现。制度化是公共事业组织伦理建设的重要价值取向。公共事业组织伦理的制度化，应着重从树立正确理念、合理划分层次、构建立法体系、强化监督机制这四层路径来推进。     

基于顾客效用的物流服务水平决策

从顾客的角度出发，以物流服务效用为基础，通过建立企业利润与物流服务水平、物流服务价格的关系模型，分析了物流服务水平与顾客效用的关系，进一步帮助物流企业确定合理的物流服务水平及其相应的价格，最终更好地满足顾客的需求和获得更大的利润。