A two-generation new product model by considering forward-looking customers: Dynamic pricing and advertising optimization

Nowadays, one of the challenges of the firm managing multi-generation products is the forward-looking behavior of customers. Anticipating the introduction of a newer generation affects the demand and sales volume of the current generation and next generation. In this research, we investigated how to efficiently structure the pricing and advertising strategies of a firm that launches a two-generation new product to a market populated by forward-looking customers. Two thresholds were determined on the advertising expenditure of Generations 1 and 2. Our analysis proposed that the optimal pricing path of Generation 1 was monotonically decreasing or increasing and, then, decreasing. The optimal pricing of Generation 2 followed a concave curve. A heuristic solution method was proposed to solve the numerical examples. Findings revealed that, with increasing the customers' forward-looking behavior, the firm's profit would decrease. In the presence of forward-looking customers, it is beneficial for the firm to reduce the price of Generation 1 and allocate more budget to advertise Generation 2. Among other results, the advertising expenditure was shown to be positively affected by the number of potential customers and advertising effectiveness. Also, the length of the planning horizon had a negative effect on the advertising expenditure. A higher discount rate could lead to lower price, while higher advertising effectiveness and length of the planning horizon would result in higher price. Further, the results showed that, with increasing the word-of-mouth advertising effectiveness, the firm should increase the advertising expenditure and decrease the price firstly and, afterwards, decrease the advertising effort and increase the price.     

乌海铁路货运发展的SWOT分析

文中探讨如何运用SWOT战略分析方法确定乌海地区铁路运输业目前面临的重要外部机会和威胁,以及内部存在的主要优势和劣势,并运用SWOT定量分析模型,对乌海铁路运输业发展做出科学评估,在此基础上明确乌海铁路货运发展战略定位,研究并提出相应的发展策略,从而充分发挥该市的自身优势。     

Do your neighbors affect your bicycling choice? A spatial probit model for bicycling to The Ohio State University

Neighborhood social effects have recently become a focus of interest in transportation research, whereby transportation mode choice is not only affected by an individual’s characteristics and transportation system conditions, but also by the mode choices of that individual’s social neighbors. This study supports the neighborhood social effects argument, using a spatial econometrics approach and data from The Ohio State University (OSU) 2012 Campus Transportation Survey. A spatial probit model of commuters’ mode choices (bicycling versus non-bicycling) is estimated, accounting for spatial autocorrelation. The results show that the more OSU-affiliated bicycle riders are residing around an individual OSU commuter, the more attractive bicycling becomes, controlling for other factors such as gender, status, proximity to campus, bicycle infrastructure and attitudes. The results indicate that students and males are more likely to commute by bicycles. The probability of choosing bicycles decreases with distance from campus. In addition, proximity to bicycle infrastructure and physical environment both encourage respondents to bicycle. Feeling of safety, travel cost and concern for the environment also affect bicycling choice.     

构架加工通用液压自动夹紧工装的研制与应用

针对目前构架加工工装缺乏通用性以及人工夹紧带来的夹紧力不均衡等问题,研制出适用于构架加工通用的液压自动夹紧工装,介绍了该工装的整体结构设计、工作原理和具体应用,该工装可应用于公司所有类型转向架构架的加工,同时具有装夹过程简单、夹紧力稳定等优点,具有较高的应用和推广价值。     

中南大学麓山南路周边校区交通优化策略研究

随着校园周边交通条件的复杂化,中南大学校园周边出现了如交通拥堵、事故频发、环境污染等一系列交通问题,亟待提出有针对性的交通优化策略改善交通条件。本论文在借鉴和总结国内外大学校园交通组织的基础上,以中南大学麓山南路周边校区为研究对象,提出具体的交通优化策略。     

Optimal allocation of direct and embodied arable land associated to urban economy: Understanding the options deriving from economic globalization

Land resources do not flow directly but can be allocated as “embodied land” in goods and services during economic globalization. The term “embodied arable land” can help link local land allocation strategies to the global and national supply chains and trade activities, and suggest new lens in optimizing arable land allocation. China is facing a serious arable land shortage, especially in municipal administrative areas. Based on the nested input-output analysis (Nested IOA), this work takes Shanghai as an example, exploring the allocation of direct and embodied arable land of an urban economy within the process of economic globalization. The amount of embodied arable land associated with Shanghai economy is 6.09 Mha, broken down into local arable land use (0.20 Mha), domestic inflows (3.20 Mha) and foreign inflows (2.69 Mha). This area supports local final demand (4.32 Mha), domestic outflows (1.24 Mha) and foreign outflows (0.53 Mha). Land-related imbalances emerge in the study, namely the economy’s demand versus the city’s size, the arable land demand versus supply, and embodied arable land inflows versus outflows. Regarding the role of the urban economy in allocation of global arable land under economic globalization, on the one hand, Shanghai has intensively involved with a large amount of embodied foreign arable land resources, and has been heavy dependent on foreign embodied arable land; On the other hand, there is still large potential for Shanghai to take the opportunity of economic globalization for an optimal allocation of direct and embodied arable land. Policy suggestions on taking the opportunity of economic globalization for an optimal allocation of direct and embodied arable land are put forward.     

Negotiating climate change responses: Regional and local perspectives on transport and coastal zone planning in South Sweden

Putting climate change policy-integration into practice is challenged by problems of institutional misfit, due to, inter alia, deficient vertical administrative interplay. While most focus within the field of climate change research has targeted the national–local interplay, less is known about the interface of regional and local perspectives. Here, the aim is to study that interface with a specific focus on the relation between regional and local spatial planning actors, through a case-study of transport and coastal zone management in a Swedish municipality. The article is based on interviews (focus group and single in-depth) and official planning documents. The material reveals a tricky planning situation, replete with conflict. In practice, various institutional frameworks, claims and ambitions collide. The attempts to steer the local spatial planning initiatives from the regional level led to conflicts, which in turn seems to have hampered the overall work for climate change management through spatial planning. Furthermore, there are few traces of prospects of a smooth vertical institutional interplay able to support the overall aims related to integrating climate change mitigation and adaptation in spatial planning.     

A quantitative analysis of optimal sustainable monetary policies

This study examines the quantitative properties of optimal sustainable monetary policies using a monetary model with a stabilization bias. As in Kurozumi (2008), the optimal sustainable policy is a strategy considered in the absence of commitment technologies; however it is implemented following an optimal quasi-sustainable policy derived by assuming that the commitment technologies are present. This study finds that solving for the policy function of the optimal quasi-sustainable policy yields a result basically identical to the Ramsey-optimal commitment policy under a set of parameters commonly used in the literature. The simulation shows two further results: policymakers have incentive to deviate from the Ramsey-optimal commitment policy when the lagged output gap is large and the optimal quasi-sustainable policy endogenously diminishes the steadfastness of policymakers׳ commitment.     

The economics and geography of regional airline services in six countries

Do the determinants of service and pricing on “regional” routes – linking towns and smaller cities to main trunk routes and/or to each other – differ from the established results from the literature? We study all flights (about 3000) on all regional routes (about 250) with scheduled airline service from one of about 130 regional towns or cities, in regional airline markets in six countries: Australia, Canada, New Zealand, Norway, Sweden, and a sample of three U.S. states which closely resemble the other regions studied. For each flight we have observations on up to five prices offered at different times before flight date. We also have equipment type and social-economic data. Overall, our results give qualified support to the standard gravity model of the extent of service between city pairs, though with two interesting differences: operators on regional routes have greater flexibility in the size of aircraft they can deploy, which results in a finer-grained variability of service offerings and, the presence of competition on regional routes has a large effect on the total supply of seats. We are able to successfully estimate a well-specified airfare model, which shows strong effects of competition on prices, quite substantial intertemporal price discrimination, and interesting differences between regional and main trunk route pricing.     

How important is fiscal policy cooperation in a currency union?

By constructing a dynamic stochastic general equilibrium model, which assumes a currency union consisting of two countries with nontradables, we study the importance of fiscal policy cooperation. As shown in the previous studies, we find that the role of fiscal policy is important in maximizing social welfare. However, we have a contrary result for fiscal policy cooperation. While the previous studies highlight that fiscal policy cooperation has a nontrivial effect in maximizing social welfare, we show that fiscal policy cooperation has no benefits, regardless of the share of nontradables. Self-oriented fiscal policy can replicate social welfare under the cooperative setting.