台湾地区风险投资运作的经验借鉴及其启示

我国台湾地区风险投资业虽起步较晚,但由于政府大力扶植和组织管理模式创新等,已发展成为继美国之后的风险投资发展最好的地区。然而,国内学者一提到风险投资经验借鉴,首先就会想到美国。但事实上,美国现在风险投资业所处的金融环境、风险投资运作模式、科技经济水平、相关的法律、乃至于创业投资本身存在的目的和意义都与我国有很大的区别。相比之下台湾地区和大陆的风险投资业在起步之初,都是政府主导型的,而且起步期也大致相近,所以,台湾地区风险投资业的发展应对我们更有借鉴意义。本文通过从政府扶植组织管理模式等方面具体分析,总结和借鉴台湾地区风险投资发展的经验,对我国大陆风险投资发展的启示。     

Online Customer Experience and Its Relationship to Repurchase Intention: An Empirical Case of Online Travel Agencies in China

The study reported here examines the relationship between flow experience and repurchase intention by focusing on the joint mediating effects of loyalty. Data were taken from a survey of shopping experiences, at online travel websites, of 325 customers in China. The results show that flow experience has a significant effect on repurchase attention. Moreover, interactive speed, skill, challenge, perceived control, telepresence, perceived usefulness, and perceived ease of use are positively related to flow experience. Lastly, the findings show that loyalty, to some extent, acts as a mediator between flow experience and repurchase attention.     

外资并购下发达国家产业安全防范体系的比较研究——对我国装备制造产业安全防范的启示

通过对美国、德国、韩国、日本等发达国家和新兴工业国家应对外资并购、保护国内重要产业安全的措施体系的比较分析,揭示了发达国家产业安全防范体系的基本架构,即以构建和完善外资并购的法律体系为核心,以设立专门审查机构,加强重点个案处理能力为调整手段。这样的产业安全防范框架体系,对我国的产业安全保护具有直接的借鉴意义。     

A Study on Flow Experience Structures: Enhancement or Death,Prospects for the Korean Wave

In proposing the concept of flow which focuses on experiencing the sites visited by Korean Wave tourists as induced by drama or movies, the role of involvement level (variables) of Korean Wave tourists in influencing flow construct as they experience the sites of FIT (Film Induced Tourism) was investigated. The involvement level of Korean Wave visitors was found to operate as a mechanism by which challenge, skills, and focused attention on site might be more organized or more actively experienced. This recognizes that there is clearly a need for making the FIT sites exposed much by any mix of various media. The findings of this study showed that challenges and skills influence enjoyment as an output factor of flow. Film site visitors are assumed to participate in the roles of film characters, experiencing the places and the atmosphere. The degree of visitors' reflections of the film optimizes awareness of flow experiences on the site. Therefore it is necessary to provide more detailed experiential programs on the film sites with a wide variety of flow-related contents in the film.     

环城游憩带成长模式及培育路径研究——基于体验经济视角

本文从体验的角度对环城游憩带作了新的诠释,分析了环城游憩带的发育机理,提出了三种普遍存在的环城游憩带成长模式,并从体验界面增长和体验质量升级的角度对环城游憩带的培育提出有益的建议.     

夏威夷对海南国际旅游岛可持续发展的启示

海南素有“东方夏威夷”之美誉,值此国际旅游岛建设之际,借鉴夏威夷旅游业开发的成功经验将有事半功倍之效。文章将夏威夷可持续发展的经验系统地归纳为六大要素构成的“飞机式模型”：“政府与市场的中间道路”为机头,是旅游目的地发展的动力源;“可持续发展原则”是尾翼,起平衡作用;“保护本土文化”和“让当地人受益”为飞机主体,是旅游发展的根基;“创新”以及“基于数据的科学决策”是飞机的两翼,为旅游目的地长期发展提供上升的力量。文章重点归纳夏威夷在六大领域的主要工作,并分析了海南的差距以及对其今后发展的启示。     

服务品牌价值的驱动因素研究

随着服务业的迅速发展,品牌已逐渐成为服务型企业竞争优势的重要来源.在比较服务品牌与产品品牌差异的基础上,提出了品牌沟通、顾客体验、员工管理、企业文化和品牌价值观等因素影响着服务品牌的成功,是服务品牌价值的驱动因素.以此为我国服务型企业进行服务品牌建设和管理提供参考借鉴.     

Exploring the influence of tourists’ happiness on revisit intention in the context of Traditional Chinese Medicine cultural tourism

Based on how tourists interpret the destination experience and on attachment theory, this study investigates the influencing mechanism of tourists' happiness on revisit intention for traditional Chinese medicine (TCM) cultural tourism destinations. Three tourist samples confirm the three dimensions of tourists' happiness: positive emotions, engagement, and meaning. Two surveys were conducted to test the direct and indirect influence of tourists' happiness on revisit intention and the moderating role of tourists' health consciousness. The results show that tourists' happiness promotes memorable tourism experience and place attachment, in turn stimulating revisit intention. The results also support health consciousness as a significant moderator between happiness, place attachment, and revisit intention. The findings enrich theoretical understanding of tourists’ happiness and provide marketing and management advice for TCM cultural tourism destinations.     

出口经验能助推对外直接投资吗?--基于中国与“一带一路”沿线国家宏观数据的实证研究

以"一带一路"沿线45国2003~2014年数据为样本,实证检验了出口经验能否提升对外直接投资。研究结果显示,出口经验显著提升中国对"一带一路"沿线国家的直接投资。在基准模型的基础上,引入公共治理、能源禀赋和地理区位与出口经验交互项的实证结果还显示,出口经验对直接投资的促进效应随着东道国治理水平提升而提高,对陆上丝绸之路国家的作用显著低于海上丝绸之路国家,而能源禀赋并未直接或间接通过出口经验对直接投资产生作用。这些研究结论说明,企业在不确定性外部环境下进行对外直接投资时,倾向于通过建立出口学习曲线并依此进行直接投资决策。     

制度诱制型跨越式发展:破解发展悖论的战略选择

2020年是我国全面建成小康社会的关键年份,跨越式发展已成为国内战略规划以及经济研究领域的热点问题。跨越式发展是落后地区赶超先进的过程,要么学习先进地区的经验实现赶超,要么在先发地区挤压的空间中亦步亦趋,面临发展悖论。对照国内外的发展情况,以贵州省的跨越式发展为例,通过诱制性制度,既尊重客观的市场规律,培育市场主体,又充分发挥社会主义制度的优越性,通过一系列措施诱导市场、社会和民众积极参与经济发展,实现了跨越式发展,走出了贵州跨越式发展的独特道路。