Technological proximity and the choice of cooperation partner

This paper provides empirical tests of hypotheses of cooperative behavior provided by evolutionary approaches in the resource-based view of the firm. The influences of “technological proximity”, individual incentives to cooperate and managerial tools to the choice of research partner are analyzed. Using German patent data we can show the positive influence of those three determinants. The results of this paper confirm theories dealing with the path-dependency of research activities.      

内外部社会资本协同效应对企业能力的影响

内外部社会资本协同效应对企业持续发展日趋重要,梳理其对企业能力的影响机理,提出了3个假设。基于238家企业样本的实证研究发现：内外部社会资本协同效应对企业能力(市场能力、技术能力)有正向作用;当某种社会资本弱于另一种社会资本时,在两者没有达到平衡前,加强较弱的那种社会资本建设是协同效应发挥和企业能力提升的有效路径;内外部社会资本平衡度与企业能力呈现倒U型关系,平衡度达到中等偏上时企业能力最高。最后,进一步讨论了相对平衡范围。     

消费和谐论:面向科学发展观的消费理论

文章从消费系统均衡的角度出发，运用一般均衡原理研究了消费系统实现均衡的和谐机制，探讨了消费者在和谐机制运行中的主导地位，进而分析了消费和谐论与科学发展观的有机统一。最后指出以人为本、协调发展、提高消费在GDP中的比重对于科学发展观和消费和谐论的重要性。     

以知识观企业理论为基础的多国企业理论

多国企业理论近10年的发展是基于对内部化和交易成本方法多国企业理论的批判,以资源观多国企业理论的兴起和发展为代表。然而,该理论在完整性和成熟度上的不足体现为它同交易成本方法在综合上遇到的困难。本文通过引入专业化的企业理论观点作为综合的平台．并进一步将知识观的企业理论应用于多国企业理论的发展,一方面解决了上述综合的困难,另一方面明确地在生产维度和组织维度发展出更为完善的知识观多国企业理论。     

个人营销论

市场营销的分析范式对个人行为具有一定的普适性,将这种分析范式运用于个人行为分析就形成个人营销理论。个人营销是知识经济时代营销理论在个体行为的扩展,较之于组织营销既有相同点,也有明显不同的特点。个人营销的内容一般涉及形象、理念、能力三个方面。个人的外观形象在一定程度上是个人行为能力的有形展示。个人营销观念决定了各个人成功与否以及成功的广度和深度。个人营销战略可以从个人资源利用与机会成本比较的角度以及从人际关系网络的利益与风险比较的角度来考察。     

Does an Endogenous Relationship Exist between Environmental and Economic Performance? A Resource-Based View on the Horticultural Sector

The aim of this paper is to analyse the relationship between environmental and economic performance from the resource-based theory within firms of the fresh fruit and vegetables sector. This study considers that the adoption of environment-friendly practices has a greater influence on firms’ opportunities and abilities in the agricultural sector than in manufacturing sectors and leads to closer links between performance variables. The reference for this empirical analysis is a panel data of horticultural farming-marketing firms in Spain. The voluntary environmental programmes and the heterogeneity of their application lead us to regard acquiring a competitive advantage as a relevant driver to improve environmental performance in this sector. A simultaneous equations model is suggested reflecting the differential environmental effect and the assumption of endogeneity among variables. The results show a positive impact of environmental differentiation on profitability and market share, also suggesting that the perception of this positive experience implies greater environmental performance.      

Outsourcing the procurement function: Do actions and results align with theory?

Are common theories of outsourcing useful in predicting the extent of and performance gains from the outsourcing of procurement activities? Or does procurement׳s broad scope and boundary-spanning role confound successful analysis? This study applies a theoretical framework combining concepts from transaction-cost economics (TCE) and the resource-based view (RBV) to study the procurement outsourcing decisions of two hundred and eighty US-based electronics manufacturing firms. Findings suggest that TCE and RBV act in complementary ways on the procurement outsourcing decision. TCE, through fear of supplier opportunism, appears to be the primary driver of the extent to which procurement activities are outsourced. The RBV, through which the OEM׳s resource position in procurement vis-à-vis its outsourcing partner is determined, appears to be the primary determinant of the performance results of the outsourcing decision. Procurement activities are outsourced to a greater extent when fear of supplier opportunism is low, but such outsourcing is only “justified” (expected to yield performance benefits) when the OEM has a weak resource position vis-à-vis the outsourcing partner. An “enriched” TCE–RBV framework is presented and discussed as part of study results.     

资源基础观视角下新疆小微企业成长的途径

本文从资源基础观的视角分析了新疆小微企业成长中存在的问题。本文认为新疆小微企业成长滞缓的原因是由于其所掌握的资源不足以及企业能力欠缺,其中,资源的不足与政府政策支持不足和小微企业自身各项制度不健全有着直接的关系;能力的缺陷则体现在对已有资源利用不足以及企业缺乏知识与经验的积累。因此,本文提出应通过政府政策支持、小微企业自身建立健全各项制度和在日常经营中加强知识和经验积累来促进新疆小微企业的健康成长。     

基于ADAMS/View的双横臂独立悬架的运动学仿真分析

采用虚拟样机技术,借助于ADAMS/View软件这个操作平台,针对某轿车的双横臂独立悬架建立了多体动力学模型并对其进行运动学仿真分析,获得了前轮定位参数(前轮外倾角、前轮前束值、主销内倾角及主销后倾角)随车轮上下跳动的变化规律,为汽车悬架系统的优化提供了良好的理论依据。     

关于高校建设规划的几点看法

高等院校规划是一项战略性、科学性、综合性的工作,要认真贯彻科学发展观的思想,按照高等院校发展的规律和总体要求立足当前、面向未来、统筹兼顾、科学布局,要将局部与整体,近期与长远的国家利益、学校利益和学生利益综合考虑。高校建设规划是高校发展和建设的蓝图,是建设和管理高校的依据,是经济发展的重要因素。既要做到100年不落后,适应社会要求,又要做到三方利益最大化。