现行规制下信托公司拓展产业基金的模式研究

产业基金是最典型的信托业务，有利于信托公司培育核心盈利模式，从信托的功能和制度优势来看，运用信托平台发展产业基金具有可行性。目前信托公司可以在基础设施建设、能源、房地产等几个行业尝试运作产业投资基金。在目前的政策环境下，房地产产业基金和煤炭产业基金，是信托公司利用自身的制度优势可以拓展的一种准产业基金业务，由于二者的行业差别，两种产业基金的设计模式也有一定的差异。     

会计诚信契约的理论框架与实现机制研究

会计诚信是一项非正式制度安排，一种隐含契约，也是企业契约主体之间的信任关系表现。按信任的来源分类，会计诚信可以分为基于制度的会计诚信、基于契约的会计诚信与基于信誉的会计诚信三种。提高会计信息质量必须从制度、契约和信誉三方面加强会计诚信契约的履约机制建设。     

公共行政的范式转换及其政府信任问题

政府信任是政府和公众之间基于公共利益的博弈互动关系．符合公共利益的行政价值理念将为政府提供持久的、合法的信任源泉。从官僚制到新公共管理，由于片面注重管理主义工具价值，而忽视公共利益和民主价值，不可避免地面临着政府信任的困境。民主行政作为新公共行政的学术识别系统。坚持和发展公共利益价值取向，实现价值理性和工具理性的统一，符合人类理性与社会公共利益均衡健康发展的内在需要。必然会全新构建和强化公众与政府的互信合作关系。     

Brands matter: An empirical demonstration of the creation of shareholder value through branding

This research responds to the attendant need for empirical evidence pertaining to how marketing affects firm performance. Using the Fama-French method, common in finance, and a leading marketplace measure of a brand’s financial equity value, the authors provide empirical evidence for the branding-shareholder value creation link. The results extend previous research by showing that strong brands not only deliver greater returns to stockholders than does a relevant benchmark but do so with less risk This finding holds even when market share and firm size are considered. Barclays Global Investors Thomas J. Madden is a professor of marketing and director of the Professional MBA/Executive International MBA programs at the Moore School of Business, University of South Carolina. His research focuses on the measurement of brand meaning, marketing metrics, and value-based marketing strategies. His research has appeared in theJournal of Marketing Research, theJournal of Marketing, and theJournal of Consumer Behavior. Frank Fehle (frank.fehle@barclaysglobal.com) is the head of Europe Equity Research at Barclays Global Investors in London, United Kingdom. Previously, he was an assistant professor of finance at the University of South Carolina. His research focuses on empirical asset pricing, market microstructure, risk management, and derivatives. His work has appeared in theJournal of Financial Economics, theJournal of Futures Markets, theJournal of Economics and Business, theReview of Quantitative Finance and Accounting, among other journals and conference proceedings. Susan Fournier is an associate professor of marketing at Boston University. Her research focuses on branding and brand relationship marketing. Current projects explore person-brands, resonance as a moderator of the brand meaning → brand strength connection, the types of relationships consumers form with brands, and dynamic processes of relationship development and evolution. She served for 9 years on the Harvard Business School faculty and 2 years as a visitor at Dartmouth College. She consults with a range of companies to inform her teaching, case development, and research.     

信托财产独立性释解

信托财产的独立性是指信托财产独立于委托人、受益人和受托人等信托关系人并仅为信托目的而存在的基本特性 ;信托财产的独立性可以产生直接和间接的法律后果 ;为了保护第三人的利益 ,信托财产独立性在一定条件下应当加以否认 ,但这种否认在受托人破产中不应简单化操作     

效率与公平关系的物权法思考

在物权领域,浅层面的物权公平与物权效率并不矛盾.冲突存在于物权效率与高层面的社会公平之间,即物权效率自然发展导致起点不公平、机会不均等、结果不均衡.并且在这一交叉层面的"物权垄断"势能所产生的"马太效应"不可能熨平.通过物权社会化,让私人性物权效率提升为社会效率,则社会效率与社会公平能和谐一致.这种提升属政府管制时的限制,是在初次分配中重新界定权利,不是要素所有的分配,而且权利分配的财富调整功能优于再分配.     

基于信誉和“关系”的企业信任机制比较研究

信誉机制和“关系”机制是企业用来构建信任体系的两种基本手段。企业通过两种机制都可以达到减少交易风险、降低交易费用的目的。但信誉和“关系”的形成途径、建立成本以及起作用的条件和方式存在很大的差别,信誉机制和“关系”机制的运作效率和运作成本在不同环境中也有很大的不同。在商业社会中,不同的企业将根据自身和所处的环境条件不同而选择不同的机制,这种选择会随着条件的变化而变化。     

信任:基于市场利益协调机制的考察

从市场利益协调机制的角度出发,认为信任是交易中市场主体利益互动的产物,并根据利益协调机制的不同,将市场交易中的信任划分为个别信任与社会信任;进一步考察了社会信任机制的功能,提出塑造社会信任机制的具体措施。     

An empirical test of trust-building processes and outcomes in sales manager-salesperson relationships

This study examines three trust-building processes and outcomes in sales manager-salesperson relationships. This study, based on a sample of more than 400 business-to-business salespeoples from a variety of industries, shows two trust-building processes (predictive and identification) to be significantly related to salesperson trust in the sales manager. Interpersonal trust was found to be most strongly related to shared values and respect. Trust was directly related to job satisfaction and relationalism, and indirectly related to organizational commitment and turnover intention. Thomas G. Brashear (brashear@mktg.umass.edu) (Ph.D., Georgia State University) is an assistant professor of marketing in the Isenberg School of Management at the University of Massachusetts-Amherst. James S. Boles (jboles@gsu.edu) (Ph.D., Louisiana State University) is an associate professor of marketing in the Robinson College of Business at Georgia State University. His research has appeared in a variety of journals, including theJournal of Marketing, theJournal of Business Research, theJournal of the Academy of Marketing Science, theJournal of Retailing, theJournal of Personal Selling and Sales Management, and theJournal of Applied Psychology. His areas of research interest include personal selling, sales management, key and strategic account management, and business relationships. Danny N. Bellenger (mktdnb@langate.gsu.edu) (Ph.D., University of Alabama) is currently chairman of the Marketing Department in the Robinson College of Business at Georgia State University. His research has appeared in a number of academic journals including theJournal of Marketing Research, theJournal of Marketing, theJournal of Advertising Research, theCalifornia Management Review, theJournal of Retailing, theJournal of Personal Selling and Sales Management, Industrial Marketing Management, and theJournal of Business Research. He has authored four monographs and four textbooks on marketing research, sales, and retailing. Charles M. Brooks (brooks@quinnipiac.edu) (Ph.D., Georgia State University) is an associate professor and chair of the Department of Marketing and Advertising at Quinnipiac University. His research has appeared in theJournal of Business Research, theJournal of Retailing, Marketing Theory, and theJournal of Marketing Theory and Practice.     

引入战略投资者与我国商业银行改革

引入境外战略投资者、海外上市几乎成了目前国有商业银行股份制改革的必经之路，但这种改革模式正引起广泛争议。我国商业银行在推进股份制改革过程中引入境外战略投资者，有其深刻的经济背景；外资金融机构对中资银行进行股权投资，也有其种种动因。国有银行把部分股权卖给外资战略投资者，其究竟算不算“贱卖”，最终还得通过市场实践才能得以验证。