中国文化产业发展的区域特征与成因研究——基于第五次和第六次人口普查数据

利用第五次和第六次人口普查数据探讨了中国31省市区文化产业发展的区域特征及其影响因素.对31省市区文化产业就业人数的分析表明,进入新世纪以来,文化产业发展呈显著不平衡,主要表现在行业间发展不平衡和空间分布上不平衡.计量检验显示,地区生活质量、开放度、人口密度和区位条件都是影响中国文化产业区域发展差异的重要因素,但影响传统文化产业和新兴文化产业发展的主要因素是不同的.今后各地区应着重从优化城市生活质量和增强开放性出发,利用城市化经济和地方化经济形成循环累计因果效应,推动文化产业发展.     

基于区位商法的江苏高技术服务业竞争力分析

当前,江苏高技术服务业的比较优势行业主要集中在软件业、科技交流和推广服务业等领域;潜在优势行业主要集中在研究与试验发展服务业等知识、技术密集型产业当中;计算机服务业、专业技术服务业以及电信和其他信息传输服务业等产业发展尚且不足,地质勘查业则还处于发展的起步阶段。江苏省应继续做大具有领先地位的软件业产业规模;进一步加强发展科技交流和推广服务业,着力提升研究与试验发展服务业水平,加快发展使其成为优势产业;力争迅速提高计算机服务业、专业技术服务业、电信和其他信息传输服务业的比较优势,并进一步培育地质勘查业,使其尽快形成自身的竞争比较优势。     

Conceptualization and Integration of Marketing Intelligence: The Case of an Industrial Manufacturer

Purpose: The primary goal of this article was to conceptualize a systematic marketing intelligence process for industrial manufacturers because, up until now, such concepts have only been focused on consumer goods settings. Hence, this article investigates how marketing intelligence activities are developed and managed effectively in industrial markets.

Methodology/approach: The authors conducted a case study of Maschinenfabrik Reinhausen, a German based manufacturer of regulation technology for power transformers.

Findings: We found that a systematic marketing intelligence process should be based on the resource- and market-based view of strategy as well as on the market orientation construct. When implementing marketing intelligence, the integration of the sales force within the whole process is the crucial lever for an industrial company. The formalization of the process is necessary to ensure its continuity and acceptance; however, the varying intensity allows the necessary flexibility of the process.

Research implications: The constraints of the decisive process steps of marketing intelligence have to be further enhanced for industrial markets. It is important to find out how the integration of the sales force can best be designed to incorporate reward systems and motivation structures, and how to establish a corporate marketing-minded culture throughout the organization.

Practical implications: The important steps for a well implemented marketing intelligence process are a preparation phase, followed by the gathering, analysis, and dissemination of information. This article highlights the success factors for each process step. Above all, managerial and organizational commitment is necessary for the implementation of the whole process.

Originality/value/contribution: By focusing on the industrial manufacturing business, this study provides deep insights into a neglected area of research. Light needs to be shed on marketing intelligence in industrial markets, where the lack of traditional market research has to be compensated.     

International Executives,Identity Strategies and Mobility in France and China

The strategies of multinational firms increasingly rely in Asia Pacific Region on processes of socialising their employees, who are seeking to develop and reinforce a “global” company culture, without endangering the cultures of local subsidiaries. Specialists have coined the term “cross-cultural management”. A role of “company ambassador” is allocated to a new generation of international executives in Asia whose mission will be to play an effective role as interface between head office its the subsidiaries – and between the subsidiaries themselves – once they have been suitably “impregnated” with the company culture and the particular features of different markets.

The repeated experience of international mobility that executives live through means that the individual may well be living in conflict with previous identities. It is true to say that nobody stays long in an internationally mobile situation without running the risk of there being strong divergence between the domestic and residential worlds, the life of the community and the world of the company. This article has been written as a result of in-depth research into the way executives of a large French oil company built up their identities and as a result of a study examines intercultural learning based on French expatriates' experience in China. We consider how French expatriates experience China and what imaginary underlies their perception. Analysis of daily socialization and interaction processes shows intercultural competence develops along distinct immersion stages: immersion–adjustment, immersion–comprehension, and immersion–integration. Individually, adjustment and comprehension support intercultural practice. The ultimate immersion stage leads to enlightened pragmatism stemming from “nomadic intelligence”. Where a researcher in the social sciences or a business man might have expected to have found an homogenous international elite, international executives building an “international system”, the heterogeneous nature of the identity strategies of international executives give the lie to the myth of the large company as a space for the irreversible assimilation of its members. At an individual level, being an international executive is a unique way of living the experience abroad, or rather, several different ways of experiencing identity strategies linked to the manipulation of one's ethnicity in a context of significant geographical and functional mobility.     

基于条件证据更新方法的短时软/硬情报融合

介绍了软/硬情报融合新方法,分析了证据理论(DST)应用于软/硬情报融合的灵活性。 在此基础上,以Fagin-Halpern（FH） DS条件原理为依据,提出了一种面向情报融合中多源证 据的条件更新方法,避免了扩展识别框架,并明确了该方法的参数选取标准。另外,基于时间 表对融合过程进行短时划分,以提高融合的精确性。通过融合实例对所提方法进行了分析说 明。     

Emotional Intelligence in Undergraduate Accounting Students: Preliminary Assessment

Abstract

There is a growing recognition among researchers and practitioners that the workplace is not the strictly cognitively-managed environment it was once assumed to be. Emotions play a large role in organizational life, and emotional intelligence (the ability to recognize, use and manage emotions) has become a skill that may allow accountants to perform better in a variety of areas such as leadership, client relations, and perhaps even decision-making. In addition, it is a skill that employers seem to value and that may be important to personal development as well. Thus, accounting education must attempt to inculcate emotional intelligence in its graduates in addition to technical knowledge. This paper investigates the level of emotional intelligence of accounting students using the MSCEIT, an instrument that measures ability rather than acquired competencies. The results show that the level of emotional intelligence of the students in the sample could be a concern. There is no evidence that one term of traditional accounting education can be expected to provide an opportunity for improvement. Thus, attempts to increase the emotional intelligence of the students may require targeted educational interventions.     

The role of personality characteristics and service failure severity in consumer forgiveness and service outcomes

Abstract

This study investigates how consumer personality characteristics of religiosity, spirituality, and emotional intelligence and the severity of service failure affect emotional and decisional forgiveness as a response to service failure. Further, the study explores the relationships between these two forms of forgiveness and service outcomes, including the intention to switch the service provider and spread negative word of mouth. Findings reveal that consumer religiosity has a strong and positive effect on both types of forgiveness. However, contrary to expectations, consumer spirituality has a negative relationship with decisional and no relationship with emotional forgiveness. While consumers' perceived severity of service failure is negatively related to both types of forgiveness, the findings also suggest that emotional intelligence exerts a significant moderating influence on the relationship between service failure severity and emotional forgiveness, whereas its moderating effect on decisional forgiveness does not appear to be significant. Results demonstrate the asymmetric effects of perceived severity of service failure and the two types of forgiveness on negative service outcomes. These findings contribute to the understanding on the role of consumers' implicit personality characteristics in interpretation of service failure incidents.     

Commitment to the Study of International Business and Cultural Intelligence: A Multilevel Model

Adopting a multilevel theoretical framework, we examined how metacognitive and motivational cultural intelligence influence an individual’s commitment to the study of international business (IB). Data from 292 undergraduate and graduate business students nested in 12 U.S. business school classes demonstrated that individuals’ metacognitive and motivational cultural intelligence are positively related to their commitment to the study of IB. Furthermore, there is additional commitment when the classrooms’ cultural intelligence climate is high. We discuss the implications of these findings within a classroom context that involves cross-cultural interactions.     

区位商视角下的河北省产业集群发展研究——以工业六大支柱产业为对象

河北经济的迅速发展是建立在重工业发展的基础上的,重工业由于其自身的特点,在发展过程中容易并且能够形成产业集群。以区位商为视角来研究河北省产业集群的发展程度,发现其发展不平衡的原因有政府干预多、产业结构不合理、企业创新能力差,应规范政府在产业集群成长和发展中的作用,制定企业兼并、联合政策,优化产业组织结构,加强产学研结合,进一步提高科技创新能力。     

无线传感器网络在智能家居中的应用

随着传感技术、嵌入式技术的发展,无线传感网络（Wireless sensor Network简称WSN）在环境监控、工业控制、智能城市和智能家庭等领域得到了广泛的应用。本文把无线传感器网络引入到智能家居系统中,给出了一套基于传感器网络的智能家居系统解决方案。