A performance evaluation model for international tourist hotels in Taiwan—An application of the relational network DEA

This research utilizes relational network data envelopment analysis to construct a model to analyze the efficiency and effectiveness of international tourist hotels (ITHs) in Taiwan. The different production processes within the hotel are evaluated, as well as the relationships between efficiency, effectiveness, and overall performance. Finally, based on the results, we recommend ways of enhancing the overall performance of the hotel industry in Taiwan.     

Sport events and integrated destination development

Sport events are recognised as contributing to the development of tourism destinations, both through direct visitation and through destination image building, and yet they are not well understood in terms of their contribution to the development of destination networks. The development of the ‘tourism destination framework’ by Haugland, Ness, Grønseth, and Aarstad [2011. Development of tourism destinations: An integrated multilevel perspective. Annals of Tourism Research, 38(1), 268–290.] is supported by five propositions which are assessed here, in the light of the evidence collected from Sail Port Stephens and other published studies. Overall, the results support the propositions, and further suggest that sport events can become a mechanism through which destinations can develop products and services that utilise resources and competencies across several firms to contribute to destination development.     

The impact of airline internal branding on work outcomes using job satisfaction as a mediator

Within the context of the airline industry, this study offers an integrated approach measuring the effects of internal brand communication, brand-centered training, transformational leadership, brand ideology, and internal brand communities on job satisfaction and work outcomes. It further explores the role of job satisfaction as a mediator between internal branding and work outcomes. Following an analysis of 485 responses, we find that leadership, ideology, and communities positively influence job satisfaction, which in turn affects intention-to-stay, team performance, and brand commitment. Job satisfaction is also found to mediate the relationships between internal branding (i.e., transformational leadership, brand ideology, and internal brand communities) and work outcomes. These findings highlight that appropriate branding strategies can enhance airline development through employee satisfaction.     

试论品牌资产的经营创新

为实现品牌资产价值的最大化,迫切需要从品牌的内部管理和品牌的外部交易两个层面进行品牌资产经营的创新。     

别让IT运维成为中小企业迈向国际化的“包袱”

随着中国改革开放的不断深入,中国加入WTO,国内中小企业如雨后春笋般的发展起来,甚至已经将公司开到了国外,为新中国的经济腾飞做出了不可磨灭的贡献,期间IT系统在规范管理、提升工作效率方面起到了应用的作用。但随着企业规模的不断扩大,分公司越来越多,地域间隔越来越远,IT系统运维正变得空前困难。鉴于此,本文将着重介绍如何利用新技术降低IT运维成本,提升运维效率。     

高职院校教学质量监督和保障体系的研究与实践

本论文通过对南京化工职业技术学院教学质量监控和保障体系的研究、构建与实施,并通过网络信息技术使体系的运行更顺利、便捷和高效,增强了教学质量监控和保障体系的针对性、可操作性,做到保障有方向、投入有重点、建设有力度、完善有策略,确保教学质量保障建设有理、有据、有序进行。     

基于终端准入机制的网络资源管理平台技术研究

本文主要介绍了基于终端准入机制的网络资源管理平台的研究目标、平台架构、设计原则、主要功能以及技术特点。     

区域综合交通运输线网布局规划方法研究

从对交通运输部十二五期间综合交通规划编制的要求分析出发,提出了综合交通运输线网布局的原则、层次划分方法,并在此基础上提出了线网的规划方法并对线网规划的发展趋势进行了分析,以期能够为十二五综合交通规划提供一定的参考。     

图纸管理信息系统的设计与实现

介绍了利用数据库、网络、计算机辅助设计(CAD)和条形码等计算机技术开发图纸管理信息系统的方法。通过企业局域网(Intranet)实现了图纸的网络化管理。     

浅析转型后广电网络企业固定资产的管理

随着我国市场化进程不断加快,我国的广电网络纷纷由事业单位转型为现代企业进行运营。本文主要阐述了转型后广电网络企业在固定资产管理方面出现的一些问题,并提出相应的解决方法,同时简要阐述广电网络企业固定资产管理制度构建。