江、浙、沪商务成本构成比对分析及对产业转移路径的影响

本文对江、浙、沪商务成本构成趋势进行比对,并探讨其对产业转移路径的影响。研究表明:一般而言,随着经济发展,要素成本不断上升,交易成本逐步下降,而商务成本总体呈现上升的趋势。商务成本构成变化以及总体上升的趋势会对产业转移路径产生影响,大多处于产业生命周期成熟阶段的行业和劳动密集型行业向要素成本更低区域产业转移,处于产业生命周期创新和成长阶段的新兴行业则向交易成本更低区域产业集聚。经过比对,发现要素成本上海最高,江苏最低;上海交易成本最低,粗略认为浙江交易成本略低于江苏,江、浙、沪要素成本与交易成本的差异又使得制造业与第三产业部分行业在江浙沪区域内进行转移和集聚。     

Policies to increase business tourism income: A dynamic panel data model

This article aims to identify the determinants that influence business tourism income and that may be controlled by economic agents and policy makers of destination countries. For the development of the empirical study, a dynamic panel model by the Generalized Method of Moments (GMM) was estimated using the Gretl 2016a software, and a sample of 122 countries for the period 2002–2013 (12 years) was used. The study reveals that, for the development of policies to stimulate the growth in the short and long-term of business tourism income, countries should develop measures that encourage capital investment in tourism and foreign direct investment.     

基于多层次灰色评价法的绿色物流效果评价研究

随着现代物流快速发展,一些企业开始尝试从物流某些环节的单项技术入手实施绿色物流,但目前关于企业绿色物流效果评价的研究尚处于理论阶段,缺乏科学合理的指标对相关实践进行指导。因此,有必要构建相对完整的绿色物流效果评价指标体系,结合灰色评价与层次分析法,对企业绿色物流实施效果进行了评价。     

Competency analysis of top managers in the Taiwanese hotel industry

The purpose of this study was to identify top managers’ competencies in hotel unit leaders perceived to be most critical for career development, and using the Fuzzy Delphi and Analytic Hierarchy Process methods to determine perceptions of the importance of various competencies in different dimensions. This study uses snowball sampling methods to collect data from 25 hotel top managers and uses qualitative and quantitative surveys, including interviews, questionnaire review and a questionnaire survey. A two-stage research design is adopted to understand the differences in perceived competency requirements better. The analytical results demonstrate the required competencies of top managers in the hotel industry, and divide them into generic and technical dimensions, 18 competency domains, and 107 competency indices. The top three most important competency domains are “leadership,” “crisis management,” and “problem-solving.” The proposed management competency framework provides an important implication for educators, practitioners, and researchers.     

论营改增对交通运输企业利润的影响——以中海发展股份公司为例

2016年5月1日,营改增将进行最后四个行业的全面试点,从2012年首先开始于交通运输业等行业的营改增,已经进入了收关之际.从历经4年多的试点结果来看,从2012年试点到2015年底,"营改增"已经累计减税5000多亿元,结构性减税效果明显.交通运输业作为我国重要的行业,又是第一批试点行业,虽然交通运输业营改增后,流转税负呈下降的趋势,但对交通运输行业的利润影响是否是正向的还需要科学的研究,因此,本文以中海发展股份公司为例,分析营改增后影响交通运输业利润的变化及因素,并给出相应的建议.     

Business models among SMTEs: identifying attitudes to environmental costs and their implications for sustainable tourism

This paper examines how environmental resources and costs feature in business models of small- and medium-sized tourism enterprises (SMTEs). Several studies have pointed to the generally positive nature of the relationship between the economic and environmental performance of tourism firms. Yet, although business models act as a vector between these aspects of firm performance, they have been overlooked in sustainable tourism discourse. The paper reports findings from discussion groups of SMTE businesses in South West England during the global economic downturn. Environmental costs and cost control were afforded relatively little importance in terms of value creation; conversely, there was a strong and predictable emphasis on revenue generation. Indirect tactics emerged for dealing with guests’ environmental behaviours which reflected this prevailing commercial logic. Green credentials were routinely de-emphasized, sometimes regarded as liabilities, in a form of greenhushing. Responses were framed by reference to social media and how online reviews may negatively impact on future value capture. Conceptually, the business model emerged as an important lens for understanding how environmental resources and costs were valourized. The paper highlights the need to ensure that contemporary approaches to environmental management in SMTEs reflect the current and fast-changing conditions that frame business models.     

Off-season tourists and the cultural offer of a mass-tourism destination: The case of Rimini

This paper assesses the potential implications on off-season tourism of enhancing the cultural offer of Rimini, a popular Italian seaside holiday destination hosting about 12 million overnight stays per year. Since more than 9 million of these stays are concentrated in the summer season, in the last 20 years. Rimini has been undergoing a policy of seasonality smoothing, which mainly pivots around business and cultural tourism. This assessment has been carried out through discrete choice experiments submitted to a sample of about 800 tourists who visited Rimini outside the summer months. Since tourism can be viewed as a composite good, which overall utility depends on how the component characteristics are arranged, the choice experiments allow to disentangle the importance and the willingness to pay of tourists for different attributes of the holiday. The choice model incorporates a number of possible changes to actual tourism features (which are also the subject of public debate), including them in hypothetical alternative “holiday packages”. The conditional logit analysis of the choice experiments can highlight any synergy or trade-off between cultural and business tourism. Results suggest that business and leisure tourists share many features related to the use of the territory, while there are important trade-offs between these two groups and cultural tourists. Since business tourists have a higher willingness to extend their stay, a softer budget, and their demand is also complementary to the demand of summer tourists (Brau, Scorcu, & Vici, 2009), from the destination point of view investing in this market segment would be the best option. Although a “second best”, however, cultural tourists share with the local population of Rimini many aspects of the demand of territory (Figini, Castellani, & Vici, 2009). Hence, cultural tourism can play a fundamental role in the intermediate season as a tool for smoothing seasonality, to diversify investments and to give value to the city’s cultural heritage.     

高职院校商务英语专业“双证融通”教学模式研究

高职院校商务英语专业的特点契合以职业能力为本位的"双证融通"教学模式,其模式建构可以从四个方面进行:重组课程体系,优化教学内容;加强教材建设,改革教学方法与手段;拓宽"双证融通"渠道;改革考核评价体系。     

基于流程重组的中小型房地产企业文化重塑

房地产企业在对企业进行流程重组的同时,更要强调企业文化与流程的对接。中小型房地产企业应加强优化流程为平台的企业文化重塑,重塑后的企业文化将会有利于房地产企业的业务流程重组科学进行,促进房地产行业的健康发展。     

Market-based capabilities and financial performance of firms: insights into marketing’s contribution to firm value

While there is recognition that market-based capabilities contribute to a firm’s financial performance, the exposition is largely conceptual (Srivastava et al. Journal of Marketing 62:2–18, 1998; Journal of Marketing 63:168–179, 1999). Using a resource based view of the firm, the present study proposes that (1) market-based assets and capabilities of a firm impacts (2) performance in three market-facing business processes (new product development, supply-chain and customer management), which in turn, influence (3) the firm’s financial performance. It develops related hypotheses and tests the framework empirically. The study also examines for the first time the interrelationship among the three business processes and their impact on the market value of firms. Further, the study examines the moderating influence of two organizational variables—size and age of the firm. Overall, the major contribution of the study is that it offers a process linkage between capabilities, process performance and financial performance. The results of this research will provide strategic insights to managers on optimal customer management, product development and supply chain strategies.