在做大商业品牌中正确处理六个关系

本文分析了入世后,上海企业家在做大商业品牌中,应正确处理好的六个关系,以及有关的述评。     

THE LAST MILE: AN EXAMINATION OF EFFECTS OF ONLINE RETAIL DELIVERY STRATEGIES ON CONSUMERS

The Internet has increased the level of importance of the end‐consumer market to transportation carriers. In two between subject experiments, carrier disclosure on retail merchant websites is examined as a strategic differentiation strategy. Predictions are offered concerning effects of carrier disclosure strategies on product delivery‐related expectations, consumer attitudes, and intentions to purchase a product online. Results from Study 1 reveal significant differences between disclosure and nondisclosure of the carrier for numerous product delivery‐related variables, as well as many differences between the six carriers examined in this first study. Study 2 extends these findings by showing that providing consumers with a choice of carrier leads to increased levels of satisfaction with the online experience and greater willingness to buy, relative to nondisclosure and disclosure strategies.     

合并会计的经济学思考

在合并会计的研究中引入现代经济学理论 ,可以使我们以开阔的理论视野 ,重新审视合并会计的理论和实务问题。本文在这方面进行尝试 ,以现代经济学为指导 ,重点讨论了合并会计的目的——原则和合并会计制度等问题。     

Learning across the life cycle: Experimentation and performance among the hollywood studio heads

Guided by notions from the literature on organizational learning, this paper investigates how product line experimentation and organizational performance change across the careers of top managers. Its subjects are the studio heads who ran all the major Hollywood film studios from 1936 to 1965. The study found first, that product line experimentation declines over the course of executive tenures; second, that there is an inverse U‐shaped relationship between top executive tenure and an organization's financial performance; and third, that product line experimentation is more likely to benefit financial performance late in top executives' tenures. These findings are consistent with a three‐stage ‘executive life cycle’. During the early years of their tenures, top managers experiment intensively with their product lines to learn about their business; later on their accumulated knowledge allows them to reduce experimentation and increase performance; finally, in their last years, executives reduce experimentation still further, and performance declines. Copyright © 2001 John Wiley & Sons, Ltd.     

AN EVALUATION OF PROCESS‐ORIENTED SUPPLY CHAIN MANAGEMENT FRAMEWORKS

Supply chain management (SCM) is implemented by integrating corporate functions using business processes within and across companies. Several process‐oriented frameworks for SCM have been proposed but only two of these provide sufficient detail to enable implementation. We evaluate the Supply‐Chain Operations Reference (SCOR) framework and The Global Supply Chain Forum (GSCF) framework using four criteria and identify their relative strengths and weaknesses.     

企业家·生命·周期及其价值提升研究

互企业家生命周期是指企业家所面临的一个从起步到成长、从成长到成熟、从成熟到衰退的过程。本文从分析企业家生命周期的内涵出发,探讨了影响企业家生命周期的因素,企业家生命周期与企业家价值之间的关系,得出可以通过优化企业家生命周期来提升企业家价值;最后提出了一些优化企业家生命周期的具体途径。     

建设项目后评价工作程序设计

按照动态控制原理,从实操的角度出发,设计建设项目后评价工作程序框图。针对程序框图中“确定后评价目标及内容”、“制定后评价计划”、“收集实际数据”等后评价工作内容,进行重点讨论。     

A monetary business cycle model with unemployment

To reproduce key features of the post-war U.S. data, most monetary business cycle models must assume there are high price markups and that agents have high labour supply elasticities despite the existence of contradictory microeconomic evidence. This paper eliminates the need for these assumptions by introducing imperfectly observed effort into a limited participation model. The estimated model is better able to capture the sluggish price response to a monetary policy shock than the standard model, and is consistent with evidence regarding the qualitative responses of the U.S. economy to technology shocks, fiscal policy shocks and monetary policy shocks.     

基于BPR理论的企业重组

首先介绍BPR基本理论，接着从企业经营过程的具体实际出发，提出了基于BPR理论的企业重组，引出了企业重组的原则，内容，重组模型在企业中实施的具体步骤。     

先进的循环经济文化模式构建分析

从循环经济与循环经济文化的关系入手，探讨了循环经济文化的不同层次，提出了构建先进循环经济文化模式的路径选择，即培育循环经济文化观，倡导绿色生产观，弘扬绿色消费观。