高职机电专业项目实践教学研究

高职机电专业教学中存在着理论教学突出而实践能力培养滞后等一些实际问题,为此,必须构建项目实践教学体系,从实践项目选择、实践教学管理、学生能力培养、成绩考核、实践基地建设等方面进行全面的教学改革,以提高高职机电专业整体教学水平。     

Product familiarity and information processing strategies: An exploratory investigation

A theoretical and empirical examination of the relationship between product class familiarity and usage of information processing strategies is presented. Four major dimensions of information processing strategies are identified and used to conceptualize the linkage between product class familiarity and usage of particular strategies. Research hypotheses are tested in an exploratory study using a laboratory choice situation. Implications of the study with respect to usage of specific strategies and for future research are discussed.     

Measuring the industrial firm's image

This article addresses the auditing of the firm's current marketing position. The corporate image of a medium-sized industrial manufacturing company is analyzed to determine how the company is perceived in the market by its own management and by its existing and potential customers relative to competition.     

学报30年:历史发展与未来展望

跟随着学院发展改革步伐,《北京财贸职业学院学报》创办至今已有30载,伴随着首都经济快速发展,历经几代学报人的努力从学院内刊到公开发行,为学校和首都经济发展做出了重要贡献. 通过对学报发展历程和发展阶段的回顾,以及近20年来学报的发文量、转引量和影响因子等的分析与总结,可以看出学报取得了显著的成绩,但同时也暴露出一些不足,针对这些问题和不足给出改进办法,并对学报的发展进行展望.     

高职院校学生学习需求调查分析--以北京财贸职业学院为例

本文以问卷调查的方式从学生对所学专业、课程、授课教师、教学安排的满意程度,学生的学习目标,学习过程中遇到的困难等方面了解当下高职院校学生的学习现状,多方面收集学生的学习需求信息。通过对调查数据的分析,结合高职院校学生的特点以及学院的发展现状,提出了改进教学管理工作的具体措施,从而达到为学生营造良好的学习环境和氛围,促进学院的学风建设的目的。     

人力资源管理专业毕业生就业意向调查与分析——以合肥师范学院2015届为例

文章以合肥师范学院人力资源管理专业2015届毕业生为调查对象,采取调查问卷的方式,对其就业意向开展调查,毕业生在求职准备、就业形势认识、期望薪酬等方面的结果,同时分析了影响人力资源管理专业毕业生就业的关键因素。最后就做好毕业生就业指导工作提出具体的改善对策。     

Liquidity,exchange listing,and common stock performance

The liquidity of securities—the relationship between volume of trading and changes in market price—has won increasing recognition as an element of investment strategy in recent years. Relatively high liquidity is deemed to be a desirable characteristic of a stock, especially for the institutional investor, who typically trades in large volume. Thus, firms can generally be expected to seek means of enhancing the liquidity of their shares. One of the supposed means of accomplishing this is by listing one's stock on a national securities exchange. This paper examines the relationship of common stock liquidity to both exchange listing and price behavior during major up and down movements in the market. Our conceptual and empirical analyses indicate that liquidity is linked to price behavior; and we suggest that the view held by at least some corporate officers—that exchange listing increases liquidity—may be erroneous. More specifically, it appears that when the amount of firm capitalization is taken into account, exchange listing does not result in greater stock liquidity.     

《大学语文》的教学对策

目前在高校中,《大学语文》教学质量不是很理想。主要因为教材内容较多重复,学生不重视,教学方法缺乏新意。需要教师努力探索教学方法,不断提高自己的人文素养,唤起学生的学习热情,提高大学语文教学质量。     

银行与银行博弈结构下的国家助学贷款风险探析

当前,国家助学贷款违约率高以致银行风险大——银行惜贷严重已不容忽视。全面认识国家助学贷款政策实施中存在的风险,保障国家助学贷款政策的可持续性发展,成了我们迫切需要解决的问题。本文试图用博弈论来研究我国助学贷款:即从我国国家助学贷款中较易忽视的银行与银行这对主体间利益博弈所存在的风险成因入手探讨,得出现行国家助学贷款要走出困境需采取的一系列对策。     

扎实奠定大学生社会主义核心价值观的基础

社会主义荣辱观是构建社会主义核心价值观的基础。高校在大力加强和改进大学生思想政治工作的同时,必须从发挥教育教学的主阵地主渠道作用、大力加强校园文化建设、充分发挥教师教书育人的示范作用、荣辱观教育与社会实践活动密切结合诸方面入手,切实加强社会主义荣辱观教育,以培养高素质的社会主义公民。