河南机专的改革实践与价值工程

价值工程在河南省机电行业中推广应用,曾取得明显的经济效益.价值工程是实现事物优化的工具.我校在改革的实践中运用价值工程的思想和原则,提高办学功能,降低办学成本,使学校获得了发展,增强了活力.     

The impact of relative residence times on the distribution of heavy drinkers in highly distinct environments

Alcohol consumption is a function of social dynamics, environmental contexts, individuals' preferences and family history. Empirical surveys have focused primarily on identification of risk factors for high-level drinking but have done little to clarify the underlying mechanisms at work. Also, there have been few attempts to apply nonlinear dynamics to the study of these mechanisms and processes at the population level. A simple framework where drinking is modeled as a socially contagious process in low- and high-risk connected environments is introduced. Individuals are classified as light, moderate (assumed mobile), and heavy drinkers. Moderate drinkers provide the link between both environments, that is, they are assumed to be the only individuals drinking in both settings. The focus here is on the effect of moderate drinkers, measured by the proportion of their time spent in “low-” versus “high-” risk drinking environments, on the distribution of drinkers.A simple model within our contact framework predicts that if the relative residence times of moderate drinkers are distributed randomly between low- and high-risk environments then the proportion of heavy drinkers is likely to be higher than expected. However, the full story even in a highly simplified setting is not so simple because “strong” local social mixing tends to increase high-risk drinking on its own. High levels of social interaction between light and moderate drinkers in low-risk environments can diminish the importance of the distribution of relative drinking times on the prevalence of heavy drinking.     

独立学院非英语专业学生英语自主学习能力的培养

根据《大学英语课程教学要求》,很多高校都在实施基于计算机和课堂的英语教学模式,将课堂教学与学生的自主学习结合起来。在传统的教学中,学生对于教师的依赖很大。因此学生自主学习能力的培养需要很长一段时间,尤其是在独立学院。自主学习首先要想学,然后才能学习如何来学。因此自主学习能力的培养需要先培养学生自主学习的愿望,然后再培养其自主学习的能力。独立学院侧重于应用型人才的培养,因此在自主学习能力培养的过程中,要因人制宜,结合其专业、未来择业、个人兴趣爱好、学习特点制定不同的计划,进行有侧重的培养,以最大程度的发挥学生的特长,满足未来工作的需要。     

农村贫困大学生就业难与高校勤工助学管理制度改革

本文分析了勤工助学活动与解决农村贫困大学生就业难的内在联系,并以笔者所在学校为例,分析勤工助学管理面临的主要困难及原因,讨论了如何以提升贫困大学生就业能力为导向来统筹勤工助学管理制度改革,最后提出了相应建议。     

大学英语口语课程探究式教学及其实施原则

在大学英语口语课程中实行探究式教学,要遵循话题真实原则、建构—探究原则和交流互动原则,提高学生的交际能力。     

Marketing to associations that specify or approve industrial products

This article introduces the concept of indirect marketing. It examines a situation where individuals, groups, and organizations other than the purchasing organization have a major say in the purchase decision. Implications for a marketing program to meet this situation are discussed.     

高校体育教学融入人文精神的思考与探索

高校作为人才培养的主要基地和高素质人才的摇篮，在培养学生人文精神方面具有非常独特的优势，然而由于种种原因，我国高校教学尤其是体育教学中人文精神普遍处于缺失状态。本文通过分析高校体育教学中人文精神缺失的原因，探讨了在高校体育教学中融入人文精神的策略，以期更好地推动素质教育的实施和高校体育的改革。     

高校辅导员不良情绪行为的自我管理

受一些现实与心理因素的影响，部分高校辅导员对学生产生了一系列不良情绪与行为；这些不良情绪与行为会促使学生产生不良的自我概念。辅导员的不良情绪与行为的真正原因，是他们对诱发性事件不正确的解释与评价，即“不合理信念”。辅导员应学会自我诊断，挖掘不合理信念，合理自我分析，并培养情绪分析习惯，以实现辅导员对自身不良情绪与行为的自我管理。     

Media allocation model using nonlinear benefit curves

An integral part of planning advertising campaigns involves the selection of those media vehicles that maximize the effectiveness of the advertising effort. This article describes a media allocation model designed to provide the media planner, responsible for a particular advertising campaign, with relevant information for use in selecting the most appropriate media vehicles and in determining the number of insertions in each vehicle. It is based on the derivation of nonlinear benefit curves for candidate media vehicles that can be derived from commercially available response data and from subjective estimates gathered from media planning experts. When tested in an actual advertising campaign, the results serve to provide relevant information that can make the media allocation decision a more objective one.