先易后难?机会新颖性、有用性和创业者机会开发时机选择

创业是面向未来的活动,创业者如何选择创业机会开发时机是个有意义的问题.本文通过整合机会的评价维度,围绕创新性刻画机会特征,基于识解水平理论视角,通过对364名商科学生和228名创业者的两次问卷式实验,分别探究机会特征与创业者近期、远期开发意向之间的关系.结果显示,机会的新颖性和有用性会显著增加创业者的机会开发意向,但二者对应的时间距离不同:有用性对于创业者近期开发意向作用要大于新颖性,而对于远期机会开发意向新颖性的重要性要高于有用性.同时,创业者的决策逻辑会影响这一关系:效果推理能够强化新颖性对近期机会开发意向的影响,因果推理能够弱化新颖性与远期机会开发意向的关系.本文的研究结论补充了创业领域中的时间维度研究,加深了对创业者心理过程的理解,对创业者规避时间决策偏差有一定的指导作用.     

Key Success Factors for Tourism Resort Management

Abstract

NEW HORIZONS IN TOURISM: STRANGE EXPERIENCES AND STRANGER PRACTICES. By Tej Vir Singh. CABI Publishing (Nosworthy Way, Wallingford, Oxfordshire, OX10 8DE UK), ISBN 0-8519-9863-1, 2004, xv + 221-pp. (tables, photographs, bibliography), £49.95 (hardbound). Reviewed By C. Michael Hall

DESTINATION MARKETING ORGANISATIONS. By Steven Pike. Elsevier (The Boulevard, Langford Lane, Kidlington, Oxford, OX5 1GB, United Kingdom), ISBN 0-0804-4306-0, 2004, 231-pp. (bibliography, indices), £59.99 (hardbound). Reviewed By Chris Ryan     

Two early Swedish debates about Wicksell's cumulative process

The paper contains a survey and analysis of two debates between Wicksell and a number of Swedish economists concerning the cumulative process. The debates illustrate various problems with the analytical formulation of the cumulative process and how these problems were dealt with by the participants. Inter alia the institutional framework (inside versus outside money), excess demand or interest gap as an engine of inflation, the natural and the normal rate of interest, the relationship between the real and the monetary parts of the economy and price expectations are discussed in the paper.     

我国上市公司并购市场有效性研究

企业经济效益的提高不能只靠生产经营,而需要资本和资产经营并重,通过企业的兼并和接管从而使得企业的资产得到最有效的再配置。本文通过对1996～2002年我国上市公司并购活动的绩效进行实证研究,以检验并构的效果,从而对企业并构活动进行评价。     

Modeling Clustered Ordered Categorical Data: A Survey

This article surveys various strategies for modeling ordered categorical (ordinal) response variables when the data have some type of clustering, extending a similar survey for binary data by Pendergast, Gange, Newton, Lindstrom, Palta & Fisher (1996). An important special case is when repeated measurement occurs at various occasions for each subject, such as in longitudinal studies. A much greater variety of models and fitting methods are available than when a similar survey for repeated ordinal response data was prepared a decade ago (Agresti, 1989). The primary emphasis of the review is on two classes of models, marginal models for which effects are averaged over all clusters at particular levels of predictors, and cluster-specific models for which effects apply at the cluster level. We present the two types of models in the ordinal context, review the literature for each, and discuss connections between them. Then, we summarize some alternative modeling approaches and ways of estimating parameters, including a Bayesian approach. We also discuss applications and areas likely to be popular for future research, such as ways of handling missing data and ways of modeling agreement and evaluating the accuracy of diagnostic tests. Finally, we review the current availability of software for using the methods discussed in this article.     

Investigating the impact of surprise rewards on consumer responses

Adopting an experimental approach, this research compared surprise rewards with membership discount rewards in terms of their impact on customer responses of delight, frustration and satisfaction. In addition, this research examined the circumstances under which surprise rewards should be offered in order to yield maximum benefits for hospitality firms. In particular, the study examined how the customer's cumulative satisfaction (high vs. low) influences the effectiveness of surprise rewards (vs. membership discount rewards) in increasing customer delight and satisfaction and decreasing customer frustration. Consistent with the theoretical predictions, results show that surprise rewards are more effective than membership discount rewards for enhancing customer delight and satisfaction and attenuating customer frustration, particularly when the customer's cumulative satisfaction is low. These findings have important implications for the hospitality industry. Hospitality managers and marketers could use this information to design effective loyalty reward programs.     

Monopoly Power and Stagflation

Post Keynesian economists have followed Joan Robinson's criticism of general equilibrium theory as abolishing history by allowing all contracts to be executed today for all future contingencies. This was the justification for the support of financial innovation to provide for the completeness of futures markets. The recent crisis has shown that force of history. Instead, many evolutionary and Keynesian economists have suggested the approach of cumulative causation as an approach that includes history and eschews equilibrium. This approach may provide a way to take history seriously in economic analysis.     

Convergent cultural evolution and multilevel selection: Reply to comments on Janet Landa’s ‘The bioeconomics of homogenous middleman groups as adaptive units: Theory and empirical evidence viewed from a group selection framework’

The comments on Janet Landa’s (J Bioecon 10(3):259–278, 2008) target article provide a fascinating snapshot of how multilevel selection theory is perceived across several disciplines. When we focus on the zone of agreement among the commentators, Landa’s article provides an important example of convergent cultural evolution. When we focus on the zone of disagreement, we find a snapshot of the current status of the group selection controversy that goes beyond narrow scientific issues and requires a ‘truth and reconciliation’ process to resolve, as discussed in my series of blogs titled “Truth and Reconciliation for Group Selection” (Wilson , 2009) and briefly summarized here.      

Multi-focused strategy in value co-creation with customers: Examining cumulative development pattern with new capabilities

The previous research of capabilities development has largely focused on the established capabilities, i.e., quality, delivery, cost and flexibility, although there are a wide variety of possible dimensions. Few studies report the accumulation effect about adding new capabilities on an established base in a different strategic setting. Motivated by the increasingly important strategy of value co-creation with customers, this study aims to examine the patterns of capability development with consideration of adding service and customerization capabilities. Taking a downstream-focused view and based on the data collected at Chinese firms, this study extends the cumulative theory to the scenario of value co-creation with customers by identifying the mutual enhancement effect when adding new capabilities on an existing base. Specifically, this study finds that firstly, new capabilities (i.e. service and customerization) and established capabilities (i.e. flexibility and delivery) are mutually supportive in value co-creation scenario; Secondly, flexibility plays a primary role to amplify other capabilities in the new strategy; Thirdly, the capabilities development follows a sequence of flexibility, delivery, service and customerization. The findings of this study also enrich value co-creation studies by offering proposed capabilities development pattern which facilitates strategists to operationize the concept of value co-creation with customers and helps guide companies to take both upstream-focused and downstream-focused views of capabilities development to excel in coming competition.