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91.
首先,引入了知识增加值概念,介绍了运用知识增加值评价业务流程质量的三种方法及其步骤。其次,为了更深刻地理解知识增加值,通过一个案例来说明知识增加值的核算步骤,并且与传统的作业成本分析法进行比较。最后,指出了知识增加值在实际应用过程中可能碰到的问题。但是,可以确信,随着知识经济的发展,知识增加值这种新的方法是会得到更为广泛的应用。 相似文献
92.
Xuefeng Wang Zhinan Wang Ying Huang Yuqin Liu Jiao Zhang Xiaofan Heng 《Technology Analysis & Strategic Management》2017,29(10):1167-1180
Today’s companies still rely heavily on expert knowledge rather than quantitative data with a systematic approach to effectively identify and choose Research and Development (R&D) partners. It is advantageous to identify and select potential R&D partners using a Problem & Solution (P&S) pattern. This paper presents a novel process for identifying R&D partners on the basis of solution similarities that assist technology managers in understanding the relationships between research targets. First, we choose a thematic dataset that contains problems and quantitative data with relative topic terms. Then, we extract Subject-Action-Object semantic structures in a P&S pattern from the dataset, and identify various solutions to a technical problem, with each as a subject. In addition, we provide correlation mapping to visualise the text characters and identify R&D partners. Finally, we validate the proposed method through a case study of the dye-sensitized solar cells sector. 相似文献
93.
Sangjoon Jun 《Global Economic Review》2013,42(3):23-42
This paper investigates properties of the money demand functions of Group of Six (G6) member countries (Canada, France, Italy, Japan, U.K., and U.S.) using the estimation and inference techniques of panel cointegration. Empirical analyses are conducted by estimating money demand equations of G6 countries individually and as a whole, allowing heterogeneity in individual specific fixed effects across countries through dynamic, nonstationary panel estimation techniques. By using recently developed panel cointegration techniques, the paper contributes to the literature of money demand studies by improving the power performance of the relevant estimation and inference procedures. It reports fully modified OLS (FMOLS) estimation results of the money demand model for different data frequencies, to find varying signs and magnitudes of real income, interest rates and inflation elasticities of money demand for G6 nations. 相似文献
94.
The internet is still a relatively new mass communication tool for advertisers and marketers. When weighing the potential benefits of electronic techniques against the financial investment, spam seems particularly attractive to marketers for either for-profit or non-profit objectives. Since it is unlikely that marketers will decrease their efforts related to spam and postal direct mail as a form of communicating to mass consumers, it is important to track consumer attitudes so that audiences are not subjected to the backlash predicted by psychological reactance. The results of this study found that spam is more irritating than postal direct mail at both T1 (2004) and T2 (2006), and participants in T2 found both direct marketing communication methods more intrusive than those in T1. 相似文献
95.
《Latin American Business Review》2013,14(2):17-42
Abstract This paper introduces a dynamic conceptual model to describe US multinational corporations' responses to radical political regime changes in contemporary Latin America. The model describes four stages in the MNC response process: (1) the nature of the radical revolution in the host nation; (2) the new economic paradigm created by the revolutionary government; (3) the adjustments and readjustments made by both parties (the state and MNC) within the newly defined rules; and (4) the end result or outcome of the re-positioning process. Moderating the impact of the creation of the new economic paradigm are the host nation's national history, the host nation's domestic actors, US hegemonic power, international actors and economic development models. Within this mix, both state and MNC power influence what each other wants and can get from the other. This leads to a “negotiated” outcome from whence the response from the MNC is made. The revolutionary regimes in Chile (1970-1973) and Nicaragua (1979-1990) are examined within the context of the proposed conceptual model. 相似文献
96.
Rahim Hussain Arthur Sweeney Gillian Sullivan Mort 《Journal of Promotion Management》2013,19(1-2):96-113
The web has received significant amount of attention from advertising and consumer researchers investigating the impact of banner advertisement on consumers’ psychological and behavioral responses. However, no typology of banner advertisement has been identified yet, and the selection of banner advertisements as advertising stimuli has been carried out on the premise of personal judgment rather than scientific methodology. The identification of typology is important because different banner advertisement, such as static and pop-up, elicit different consumers’ responses. In addition the identification of a typology constitutes an advance to mid-range theory in a research domain. Hence, the purpose of this research is to identify the typologies of banner advertisements’ attributes such as type, number, shape, location, and size using content analysis. Specifically, nine banner advertisement types are identified as well as the typology of number, shape, location, and size of banner advertisements. Contributions of the research are discussed. 相似文献
97.
Dafnis N. Coudounaris 《Journal of Global Marketing》2013,26(4):324-344
ABSTRACT This report offers a contribution to the theories related to firms' export performance. Job satisfaction and behavioral and outcome performance of export managers have received attention in export literature. However, the relationships between export managers’ rewards system and the level of export managers’ morale with export managers’ job satisfaction, behavioral and outcome performance, and export sales units’ performance of small and medium-size enterprises have not thoroughly been examined, tested, or validated. A new model is developed based on export managerial psychology theory, which integrates two constructs, the export managers’ rewards and level of morale, as critical variables affecting export performance. The research findings suggest that four connected relationships in a PLS model are positive, significant, and substantial. Particularly, managers’ financial and nonfinancial rewards influence managers’ level of morale, which in turn affects managers’ behavioral performance, and managers' behavioral performance influences managers’ outcome performance, which, finally, affects firms’ export performance. 相似文献
98.
99.
Word-of-mouth communication (WOMC) has been recognized as a powerful marketing communication medium and a credible information-gathering tool. To date, the various types of WOM messages have not been adequately studied, especially in credence-based services (CBS). Using the individual interview technique, this study fills this gap by describing the three types of WOMC messages in CBS information-gathering. The results contribute to the ongoing development of WOMC theory and also advance management's understandings of the types of WOMC messages in the CBS information-gathering process. 相似文献
100.
《Journal Of African Business》2013,14(2):117-142
ABSTRACT As early as the 1960's various researchers of African and Nigerian small business and entrepreneurship like P. Schatz, P. Kilby, J. Harris and M. Rowe, A. Ale, W. Nafziger, J. Wilde and others have been debating. Their argument is with attempt to trace and identify the factors which continue to stunt the growth and development of small and medium enterprises (SME's) and entrepreneurship in Africa and in Nigeria. The investigations carried out by these and other researchers on this subject should be accepted as pertinent and justifiable. This is especially so, in consideration of the abundant availability of both natural and mineral resources for use as raw materials within the continent. In addition, enormous amount of funds has been expended alongside immense attention and effort by governments towards the development of small-scale industries and entrepreneurship. A number of external factors therefore, like inadequate infrastructure, scarcity of machines, spare parts and equipment, lack of information, paucity of raw material supplies and problem with government policies and officials as well as cultural factors have been identified among the most serious obstacles. Internal factors such as poor organizational planning, problems of succession, inadequate re-investment of profits, lack of capital and poor managerial skills have also been noted by other researchers as main growth barriers. This research updated earlier work done by these different groups of researchers with reference to the small plastics manufacturing sector in Nigeria to see if there have been any changes in the last 10-30 years of study. The findings revealed that there has hardly been any significant difference in terms of improvement especially of external constraints observed between the 1960's and 1990's. However, the study found a number of progressive internal improvements being applied in other small plastic manufacturing businesses. Recently, some small plastics manufacturing entrepreneurs on their own initiative have learned to create and innovate various ways of coping with constraints facing their businesses independently. 相似文献