我国中小企业国际化经营起步问题分析

加入WTO后过渡期的结束,以及经济全球化程度加剧,许许多多的中国中小企业主动或被动地被挤进了经济全球化这辆战车。中小企业对国民经济的作用是巨大的,但在经济转型过程中,面临着内外宏微观的问题。他们当中的许多正在国际化经营——这一西方理论深入研究的领域中探索。分析中小企业当前的国际化经营起步问题对中小企业国际化经营具有重大战略意义。     

我国中小型外贸企业外汇风险管理研究

人民币汇率风险的来临,使我国中小型外贸企业承受着一定的冲击,结合当前形势以及中小型外贸企业的自身特点．分析企业当前所面临的各种外汇风险以及中小型外贸企业管理外汇风险的必要性,对中小型外贸企业的外汇风险管理提出建议．以求有效地规避风险。     

Latin America: Environmental and firm-level challenges

During the last decades Latin America, as the rest of the world, has gone through a process of increased commercial openness and due to the commodities price boom of the last years the region has grown significantly. However competitiveness hasn't improved much, mostly due to lack of concern from governments. Companies, though, cope with the increase in competition resulting from the greater openness by refining their management practices in the different management areas: marketing, finance, information technology and strategy. Academics study these effects in the papers that comprise the special issue of the Journal of Business Research with the best papers from the conferences of the Business Association for Latin American Studies (BALAS).     

社会保障财政风险与危机管理战略

我国正处于各种风险的频发期,给社会保障带来的影响不断加深,政府社会保障管理的难度也在不断扩大。在社会保障的常规性管理中贯穿风险意识、忧患意识、可持续发展意识,建立社会保障财政危机管理的核心价值观,是引领社会保障管理走向理性化、科学化的必要之路。以中国国情作为研究背景,探讨应对各种社会经济风险、自然灾害下的社会保障功能与政府职能问题,也从长期发展考虑,研究社会保障的战略发展模式,促使社会保障事业健康地发展。     

Shanghai Expo in Promotion

As an important part of the prep- aration work of World Expo Shanghai 2010,the organizers have launched a series of suc- cessful promotion campaigns in China, participating countries,BIE members' countries,etc.,as for developing aware- ness and conveying the concept of the worldwide grand events.Various methods are used in the promotion work,such as dedicating a 5.28-square-meter area at the core of the city to exhibitions,events and forums,and building a powerful and last- ing pilot example of sustainable and har- monious urban living.     

高职旅游管理专业实习绩效评价体系的构建

构建高职旅游管理专业实习绩效评价体系,是高职旅游管理专业实践教学的一个难题。现有的高职旅游管理专业校外实习绩效评价中存在着评价主体不全面、评价方法不科学等问题。根据高职旅游管理专业校外实习的目的以及评价内容,遵循科学性、导向性、三全性、可行性的原则,构建实习绩效评价指标体系。     

The CBD, Emerging Power

Central Business District(CBD),a concept that was first proposed by U.S.scholars in the 1920s,reters to a busincss center that functions as a commercial trading,financial information,cultural center,exhibition and office area all rolled jnto one;a place that is the center of business,the driving power of urban economic development and the soul of a city.     

The first decade of the Asia Academy of Management

This paper briefly reviews the history of the Asia Academy of Management, the official sponsor of the Asia Pacific Journal of Management. It is suggested that establishing the Asia Academy of Management is a response to the new challenges of the academic institutional environment, both in Asia and in the mainstream management research community. Judging from the achievements in terms of reputation in the region, publication citations, school rankings, and internal organizational development, this new venture has added significant value to the global academic community. The challenges facing the Asia Academy, however, include the need to attract more interested parties to actively involve in its activities, more genuine cooperation among Asian and non-Asian institutions, and a need to affirm the contributions of Asian management studies.

基于Access数据库技术的物业管理信息系统开发

以某房地产公司需求为背景,采用Visual Basic开发工具,以Access数据库技术为核心,开发了一个实用、信息全、分层次信息操作的小区物业管理系统,该系统实现了对住户水/电/气费、车位等信息的有效管理,可为小区住户和管理者提供不同层次的信息服务。     

产品概念创新营销

产品概念创新营销是产品同质化竞争与消费者消费行为趋于个性化形势下的一种营销策略模式,近年来,很多企业成功实施了这一差异化营销策略,并取得了良好的市场效果。文章探析了产品概念创新营销的内涵、产生的背景以及企业在运作产品概念创新营销策略时应注意的应用原则,列举了