The impact of an aircraft's service environment on perceptions of in-flight food quality

Airlines are currently striving to improve the quality and quantity of in-flight food, because research has shown that catering is a key attribute for a customer's satisfaction with airline service quality. But the role of an airline's service environment in forming customer perceptions about food quality has not yet been properly investigated. Using electronic word-of-mouth data from N = 3996 airline passengers, this study deploys a linear regression model at multiple levels to relate perceived in-flight food quality with both the overall service environment and its formative components. The results clearly unveil the importance of an aircraft's service environment on perceived in-flight catering quality; perceptions of food quality are primarily influenced by the quality of cabin staff service, followed by entertainment and seat quality. Instead of continuing with the current practice of signing up top chefs to improve menus, airlines may instead consider putting their management focus on service improvements.     

黑龙江省装备制造业服务化转型策略研究

伴随市场环境不断变化,装备制造业服务化转型已成为提升其核心竞争力的必然选择,本文基于黑龙江省装备制造业发展现状展开研究,从产业集群低、自主创新能力差、商业模式单一等方面系统分析制约黑龙江省装备制造业服务化转型的主要因素,在此基础上针对性的提出加快黑龙江省装备制造业服务化转型的策略建议。本文的研究成果可为黑龙江省装备制造业的服务化转型及产业发展提供一定的理论指导。     

众包模式在中国家具制造企业的应用探索——基于英国MADE的案例解析

首先,对英国MADE的商业模式进行解析,MADE本质上是一种双重网络众包,MADE扮演了中介机构和发包方的双重角色。其次,将MADE商业模式与中国家具制造企业的运作模式进行对比,MADE的优越性主要体现在精准把握、呈现消费需求,较强的资源整合能力和创新效率,弱化品牌对产品溢价的影响,取消中间环节;局限性体现在目标顾客群体的限制和较长的等待周期。借鉴MADE模式,中国家具制造企业可以尝试有效运用大众智慧来提升企业创新能力,重新定义企业的竞争优势。众包模式在中国有广阔的发展前景,同时给中国的家具制造企业带来严峻的挑战。中国家具制造企业应理性对待众包的出现,可以将改良型的众包作为商业体系的有益补充。中小家具制造企业可以尝试用威客形式提高企业创新能力;大型家具制造企业可以借助网络平台进行初级、中级、高级阶段的改良型众包尝试。     

四川秦巴山区特色农产品加工产业集群发展建议

四川秦巴山区资源丰富,生态环境优越,特色农产品加工产业近几年得到了一定发展。简述了四川秦巴山区特色农产品加工的发展现状,分析了农产品加工品牌建设滞后、企业规模偏小、加工方式粗放、质量安全隐患高等问题,这些因素成为特色农产品加工产业集群发展的重要障碍。为此,提出了以集群模式来规划发展产业,增加产业的整体竞争力的战略思路,并从企业发展、人才培养、平台建设等方面提出相应的对策建议。     

海洋产业金融缺口测量及成因分析

论文对海洋产业中存在的金融供不应求现象进行研究,通过戈登·史密斯的金融结构变迁理论和涉海上市公司财务数据定量化测算我国海洋经济中的金融缺口量及其变化态势,发现2007年至2013年变化呈现多阶段性。该缺口所呈现波动中逐年扩大的特点,既有随着宏观经济状况、政策同步变化的原因,更有着深层次的经济根源原因。论文结合市场在解决海洋产业特点及海洋金融供需双方特点,提出海洋金融补贴方式改进和海洋金融生态优化的政策建议,以期解决海洋产业中出现的金融缺口。     

考虑声誉效应的科技服务业与制造企业合作创新行为策略分析

采用博弈论的方法,考虑声誉效应对博弈双方效用、策略的影响,建立信号博弈模型,并分析精炼贝叶斯均衡,证明声誉水平、对声誉的态度以及技术市场价值的高低是影响建立合作关系的重要因素。探讨双方建立合作关系的行为策略,提出实现合作达成双赢的建议。     

The relationships among corporate social responsibility,corporate image and economic performance of high-tech industries in Taiwan

The economic development of high-tech industries in Taiwan focuses on IC design, opt electrics, semiconductors, computer science and telecommunication. It is necessary for business to understand the relations and significance of the economic performance to take the responsibility and keep a positive corporate image, thus they can earn more admiration and trust from customers. How do they take the social responsibility to improve their corporate image and create the economic performance, and finally reach the top one of the whole world? This study discusses the subject concerning the continuing development of business and relevant issues stated above. We found that 68.1% of high-tech industries in Taiwan are in accordance with business ethics and norms of conduct. Businesses take their responsibility practically by participating in public welfare activities. The more responsibilities they fulfill; the better image they have. High-tech industries should target the social responsibility as their first goal and secondly improve their corporate image to increase the economic performance.     

西部现代服务业主导产业选择——基于技术进步的视角

一个地区在其现代服务业的发展过程中,如何因地制宜地选择和培育现代服务业主导产业是其在经济发展过程中需要认真思考的问题。文章从技术进步的视角出发,在对我国西部地区服务业各细分行业进行资本存量估算的基础上,分析和测度服务业各细分行业的全要素生产率(TFP)和技术进步率,并建立现代服务业主导产业的选择指标体系,采用因子分析法对各指标体系进行实证分析,最终确定批发零售贸易和餐饮业、房地产业、信息传输及计算机服务和软件业、租赁和商务服务业、交通运输及仓储和邮政业、卫生及体育和社会福利业为我国西部地区现代服务业主导产业。     

生态文明理念下的河南省产业结构优化问题研究

通过对生态文明与产业结构关系的分析,指出了河南省生态文明建设和产业结构优化过程中存在的问题,认为用生态文明理念指导该省产业结构优化。加强生态文明教育,建立现代生态产业、增强产业技术创新能力、完善相关法律法规等,是优化河南省产业结构的必要途径。     

Flow Signals: Evidence from Patent and Alliance Portfolios in the US Biopharmaceutical Industry

Integrating signalling theory and the portfolio diversity literature, we theorize that diversity in a firm's patent and alliance portfolios sends contrasting flow signals impacting its market value in a nuanced way. Diversity in an alliance portfolio mediates the patent portfolio diversity – market value relationship by suppressing the negative effect of patent portfolio diversity creating an overall positive effect. We test our mediation model on a longitudinal set of 225 US biopharmaceutical firms that were awarded 17,078 patents and participated in 37,744 alliances between 1990 and 2006. Our theory and findings contribute three novel insights. First, we demonstrate the value of a temporal lens in explaining why diversity in a firm's patent and alliance portfolios send flow signals that establish expectations among market observers and have performance implications. Second, establishing that patent and alliance portfolio diversity are temporally sequenced provides compelling evidence for the value of studying multiple types of portfolios, their temporal relationships and effects on firm outcomes. Third, since diversity in a firm's portfolios can send contrasting flow signals conditioned on the cognitive demands and proximity involved in interpreting the signals, firms that do not maintain a ‘signalling fit’ with market observers increase the probability of unintentional negative signalling effects.