消费情感对感知风险和行为意向的影响

随着信息经济的迅猛发展,网络环境下的消费者行为越来越被广大的商家和学者所关注。本文探讨顾客消费情感与感知风险和行为意向的关系。在文献研究的基础上,提出了概念模型,并通过对旅游电子商务网站作实证调查,运用结构方程模型分析等分析方法,对这个模型进行了实证检验,得出以下结论：1、正面消费情感对感知风险有显著的负向影响;负面消费情感对感知风险有显著的正向影响;2、正面消费情感对行为意向有显著的正向影响,负面消费情感对行为意向有显著的负向影响;3、感知风险对行为意向有显著的负向影响。     

The Familiar Face of the State: Affect,Emotion and Citizen Entitlements in Dehradun,India

Municipal Councillors (MCs) are the ‘familiar face of the state’ in Dehradun, India: the first port of call for citizens seeking to claim entitlements from the state. The way MCs respond to the requests of their constituents is a major factor in the uneven distribution of government welfare and services. This article seeks to contribute to understandings of citizen entitlements by drawing attention to the role of affect and emotion in shaping the interactions between MCs and voters. I examine the ways citizens consciously or unconsciously engender emotions and affective responses, and the effect these have in mobilizing MCs. Attention to the, at times, involuntary nature of these responses suggests a need to go beyond the instrumental and calculating motivations of municipal councillors, to consider the way they are compelled and animated to meet the demands of some citizens, but not of others. The capacity to affect, and the ways one is affected, are tied to the social identities and self-making projects of both the MC and the voter, resulting in an uneven (mal)distribution of state resources. A focus on affective configurations in urban governance thereby reveals heretofore overlooked determinants of unequal access to urban resources and services.     

语音情感识别专利分析

为了深入了解语音情感识别领域的技术发展状况,采取定量与定性交叉融合的分析方式,对当今语音情感识别领域相关专利的申请态势、技术发展脉络、申请国别、主要申请人等进行了多角度的分析和探讨。结果表明,在语音情感识别技术的发展进程中,中国虽然起步较晚,但发展速度很快,已逐渐赶超美、日、韩等发达国家;中国大部分专利还处于科研阶段,距大规模商业化尚有一定距离。另外,中国语音情感识别领域还有很多技术空白点,亟待专利布局,因此,中国的科研院校与企业应积极合作,发挥各自优势,以市场为导向,提高语音情感识别技术的市场竞争力。同时,要进一步加大对语音情感识别技术基础要件的科研力度,并勇于探索更尖端的技术领域。研究结果不仅可作为语音情感识别领域科研人员确定研究方向的依据,还可为政府和企业的规划决策提供参考。     

Mentoring and expressive network resources: their relationship with career success and emotional exhaustion among Hellenes employees involved in emotion work

Although mentoring has been identified as an important career resource for protégés in the Anglo-Saxon cultural cluster, pertinent research in other cultures is still scarce. The relationship of mentoring and expressive network resources with protégés' career success and emotional exhaustion was investigated in a sample of 104 Hellenes (Greek) bank employees performing frontline service jobs. The number of mentors that respondents reported they have had was related to their extrinsic career success. However, currently having a mentor was not related to intrinsic career success and was marginally related to emotional exhaustion. In contrast, the amount of expressive network resources was strongly related to both intrinsic career success and emotional exhaustion. The results are discussed with respect to extant research, the national cultural context of the study and the cross-cultural transferability of human resource systems. The general tentative conclusion is that relationships with mentors and expressive network resources appear to be important resources for employees across cultures, but the relative potency of their benefits is influenced by the national cultural characteristics.     

建筑艺术与服装设计

服饰是文明的产物,建筑是文明的"服饰"。二者是文明与文化的融合,都是社会的镜像。服饰和建筑的设计原点是一致的,在多元化的世界里,一些有特色的建筑,往往代表着深刻的文化内涵和独树一帜的风格魅力,可以引起设计师的情感共鸣和深深思考,往往是一个优秀服装廓形的灵感来源。建筑设计与服装设计是相通的,设计作品都是设计者内心世界的展示,他们通过建筑、服装这样不同的载体在传达独特的精神世界。而服装与建筑的完美联姻,将如历史所证明的那样,必将把我们的世界装点的更加多姿多彩。     

试论我国商业银行负资本金的确认与计量

本文认为导致商业银行出现负资本金,既有经营性亏损的原因,也有会计确认和计量差异等原因。在加入WTO与《巴塞尔新资本协议》的影响下,有必要重新审视我国商业银行负资本金的确认与计量。     

The effect of human image in B2C website design: an eye-tracking study

On B2C shopping websites, effective visual designs can bring about consumers’ positive emotional experience. From this perspective, this article developed a research model to explore the impact of human image as a visual element on consumers’ online shopping emotions and subsequent attitudes towards websites. This study conducted an eye-tracking experiment to collect both eye movement data and questionnaire data to test the research model. Questionnaire data analysis showed that product pictures combined with human image induced positive emotions among participants, thus promoting their attitudes towards online shopping websites. Specifically, product pictures with human image first produced higher levels of image appeal and perceived social presence, thus stimulating higher levels of enjoyment and subsequent positive attitudes towards the websites. Moreover, a moderating effect of product type was demonstrated on the relationship between the presence of human image and the level of image appeal. Specifically, human image significantly increased the level of image appeal when integrated in entertainment product pictures while this relationship was not significant in terms of utilitarian products. Eye-tracking data analysis further supported these results and provided plausible explanations. The presence of human image significantly increased the pupil size of participants regardless of product types. For entertainment products, participants paid more attention to product pictures integrated with human image whereas for utilitarian products more attention was paid to functional information of products than to product pictures no matter whether or not integrated with human image.     

Emotion,affect, and risk communication with older adults: challenges and opportunities

Recent research suggests that emotion, affect, and cognition play important roles in risk perception and that their roles in judgment and decision‐making processes may change over the lifespan. This paper discusses how emotion and affect might help or hinder risk communication with older adults. Currently, there are few guidelines for developing effective risk messages for the world's aging population, despite the array of complex risk decisions that come with increasing age and the importance of maintaining good decision making in later life. Age‐related declines in cognitive abilities such as memory and processing speed, increased reliance on automatic processes, and adaptive motivational shifts toward focusing more on affective (especially positive) information mean that older and younger adults may respond differently to risk messages. Implications for specific risk information formats (probabilities, frequencies, visual displays, and narratives) are discussed and directions for future research are highlighted.     

“诗言志”与“诗缘情”矛盾的非矛盾性

一直以来,理论界将＂诗言志＂与＂诗缘情＂对立起来,从而形成文论发展的两个不同流派,似乎两者之间存在着某种不可互渗互补的矛盾性。事实上,理论界长期流行的这种＂矛盾＂说法有失偏颇。在中国文论发展史上,这两种说法不仅在文本来源上造就了一种虚假的矛盾性,而且在以＂情＂为本体的观念上也分化了两者的交叠重合,而＂诗言志＂与＂诗缘情＂矛盾的真正根源在于儒道观念的差异。