农业创业情境下商业模式设计的影响机制研究——基于模糊集定性比较分析

农业创业者如何通过整合与管理资源与能力，设计新颖型商业模式创造更多价值，是实现乡村振兴战略的关键措施。文章基于资源编排、商业模式理论，以央视《致富经》栏目40个案例为样本，运用模糊集定性比较分析（fsQCA）方法，剖析资源编排、机会能力、创业学习所构成的前因变量组态对农业创业活动中商业模式设计的影响机制。研究发现，资源编排在农业创业活动中发挥不可或缺的关键作用；相较于资源结构化和资源捆绑，资源利用在新颖型商业模式设计中的作用更为突出；机会能力须与资源编排共同作用，方可实现新颖型商业模式设计；在资源编排作用缺乏时，创业学习的发挥有助于新颖型商业模式设计的形成。研究成果诠释了农业创业情境下资源编排、机会能力与创业学习对商业模式设计的影响机制，为开展农业创业活动提供指导。     

Celebrity endorsements: Investigating the interactive effects of internalization,identification and product type on consumers’ attitudes and intentions

In line with Kang and Herr's work (2006), this research questions the ELM's contention that celebrity credibility serves foremost as a peripheral element in a persuasive communication context. Nevertheless, in a different light to the Kang and Herr's ‘either-central-or-peripheral-role’ of a source characteristic, this research advances that celebrity credibility plays concomitantly central and peripheral roles in a persuasive message context depending on product involvement and brand-purchase motive. Particularly, this research uses the notions of ‘source internalization’ and ‘source identification’ (Kelman, 1961) to theorize that source credibility can have a concomitant dual role (peripheral and central) in a persuasion context. More precisely, this research investigates the interactive effects of source identification and internalization with product involvement as well as brand-purchase motives on consumers' attitudes and intentions. Source internalization is predicted to have persuasive effects in the contexts of high-involvement as well as informational products. Source identification is predicted to have persuasive effects in the context of low-involvement as well as transformational products. The findings of two experiments show that celebrity credibility acts through only a single route (i.e., only internalization has persuasive effects) uniformly across different product involvement levels and brand-purchase motive types. We interpret these results with the lens of the ‘match-up’ hypothesis (Kamins, 1990).     

Drivers of cropland abandonment in mountainous areas: A household decision model on farming scale in Southwest China

Cropland abandonment has emerged as a prevalent phenomenon in the mountainous areas of China. While there is a general understanding that this new trend is driven by the rising opportunity cost of rural labor, rigorous theoretical and empirical analyses are largely absent. This paper first develops a theoretical model to investigate household decisions on farming scale when off-farm labor market is accessible and there is heterogeneity of farmland productivity and distribution. The model is capable of explaining the hidden reasons of cropland abandonment in sloping and agriculturally less-favored locations. The model also unveils the impacts of heterogeneity of household labor on fallow decisions and the efficiency loss due to an imperfect labor market. The model is empirically tested by applying the Probit and Logit estimators to a unique household and land-plot survey dataset which contains 5258 plots of 599 rural households in Chongqing, a provincial level municipality, in Southwest China. The survey shows that more than 30% of the sample plots have been abandoned, mainly since 1992. The econometric results are consistent with our theoretical expectations. This work would help policy-makers and stakeholders to identify areas with a high probability of land abandonment and farming practice which is less sustainable in the mountainous areas.     

Creating competitive advantage: Linking perspectives of organization learning,innovation behavior and intellectual capital

Drawing on learning theories and the intellectual capital (IC) theory, organizational learning research has discussed the benefits of searching for market opportunities and maintaining a competitive advantage in dynamic environments. To explain organizational performance and survival, the previous literature has focused mainly on what organizations do, but it has failed to address how and what they should do. This study argues that if hotel management is open-minded about exploratory and exploitative learning, it can open the door to capturing opportunity and competitive advantage through increased innovation behavior and human capital accumulation. Further, IC theory has also confirmed that social capital and relational capital will strengthen the relationship between innovation behavior and human capital. This study analyzes data from 595 hotel managers and finds strong support for the proposed hypotheses.     

Designing intergovernmental fiscal transfers for conservation: The case of REDD+ revenue distribution to local governments in Indonesia

A REDD+ scheme would involve the transfer of financial resources to forested developing countries taking part in it. This paper simulates different approaches to the design of intergovernmental fiscal transfers (IFTs), a possible means to channel a REDD+ international payment to local governments which, in several countries, have a certain degree of authority over forest management. Using Indonesia as a case study, the cost-reimbursement and the derivation approaches are tested. It is demonstrated that both approaches could be used. Using the cost-reimbursement approach, localities with more degraded forests would receive a higher compensation per unit of carbon emission reduction than districts with primary forests. Avoiding further conversion of logged-over areas is associated with higher opportunity costs when compared with preventing the conversion of primary forests. In contrast, the derivation approach sets a fixed percentage and rate to distribute REDD+ revenues and ignores the opportunity costs of REDD+ incurred by local governments. The distribution of REDD+ revenues to eligible local governments is based on an assumed market price of carbon credits from REDD+. This paper concludes by discussing the implications of the findings for designing the distribution of REDD+ revenues, both for Indonesia and more generically for other developing countries.     

创新生态系统如何驱动企业微创新——一个组态视角的fsQCA分析

近年来,微创新是创新研究领域的热点,如何驱动企业微创新是相关研究亟需回答的问题。整合创新生态系统3个层面六大要素,运用模糊集定性比较分析（fsQCA）方法,以18个微创新案例为样本,探讨创新生态系统驱动企业微创新的复杂因果机制。结果发现：第一,单个创新生态系统要素并不构成企业高微创新的必要条件。第二,存在3条高微创新驱动路径,即机会识别主导下的用户驱动型、机会识别主导下的环境与用户参与驱动型,以及机会识别主导下的环境、组织学习与领先用户驱动型。此外,非高微创新驱动路径仅有一条,且与高微创新驱动路径存在非对称关系。第三,机会识别能力作为核心条件出现在高微创新的3个组态及非高微创新一个组态中,说明机会识别能力对企业微创新具有重要作用。     

全球生物仿制药市场的发展困难与机遇

目的:探讨发展生物仿制药的途径与策略。方法:分析发展生物仿制药的技术难题与商业障碍,结合现实状况讨论全球生物仿制药市场的机遇。结果:发展生物仿制药不同于传统仿制药,其技术壁垒高,短期商业回报慢,但专利药到期与节约医疗成本的需求使得生物仿制药市场的发展非常迅速,潜力巨大,制药公司可以通过改变一些运作模式来抢占这个市场。结论:发展生物仿制药需要强大的技术研发能力、市场营销能力、资金实力、网络运作能力与生产控制能力,大型制药公司在生物仿制药市场可能会更有竞争力。     

以全球视野看深圳的过去和未来

30年来,深圳经济特区出色发挥了全国改革开放窗口、试验田和示范区的作用,创造了惊人的发展速度,已跻身中国城市第一集团。未来30年,深圳加入全球城市的竞争,需要关注和解决综合竞争力、承载能力、科技创新能力、政府决策管理和控制能力、产业集群、人力资源竞争力、环境质量、企业管理、参与全球竞争程度九大问题。     

工程造价司法鉴定专家证人制度浅析

随着科技、经济的不断发展,诉讼案件越来越多样化、复杂化,经常涉及一些专业的问题,给法官的审判带来种种困难.尤其是建设工程案件,工程造价的鉴定尤为复杂,鉴定机构和鉴定人员的专业水平参差不齐,这让法官审判更是难上加难.最高人民法院于2019年对《最高人民法院关于民事诉讼证据的若干规定》进行了修正,对专家证人做了明确的规定与...     

Relationship learning: A conduit for internationalization

Internationalization opportunities can emerge through inter-organizational sharing, yet research on why and how organizations learn through relationship interactions is underdeveloped. We explore how learning in supplier-customer relationships contributes to organizational offerings through the knowledge development process. We identify relationship learning as an organizational dynamic capability by thematic analysis of qualitative longitudinal data from large as well as small and medium-sized organizations. Our case study of organizations demonstrates that nurturing personal relationships and paying attention to customer communication is core in knowledge sharing. Customer input is valuable in solution offerings, strengthening mutual work, and growth in internationalization within an existing relationship or in new ones. The results endorse that the knowledge development processes and commitments transpire at both ends of the relationship. The findings provide practical managerial implications for ensuring the development of open and transparent communication conduits in relationships. The process of providing a solution that addresses customers' needs must begin with understanding their work, issues, and the intended jobs they will perform.